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Honda Clarity goes on sale in Japan, but only 200 units a year

Honda has officially started leasing its Clarity hydrogen fuel cell vehicle to select customers in Japan, and the sedan should arrive at a few dealers in California late in the year. Once the model is available in the US, expect the Clarity to be the natural challenger to the Toyota Mirai FCEV. The Clarity boasts an electric motor with 174 horsepower and 221 pound-feet of torque. In Japan's JC08 test, Honda claims the sedan can travel the equivalent of 466 miles, but that evaluation is more lenient than its US equivalent. The automakers expects the sedan to receive an EPA-estimated driving distance of over 300 miles. Prices in Japan begin at the current equivalent of $67,800. However, examples here should retail for around $60,000 and lease for under $500 a month. The Toyota Mirai is similar to the Clarity in major categories, including an EPA range of 312 miles and leases for $499 a month. The two of them should have quite a fight. Honda plans to limit Clarity production to 200 units in Japan for the first year, and only government agencies or businesses can lease them there. After the company collects impressions from these clients, it intends to make the sedan available to individuals. The decision only to lease the Clarity at first evokes the early days at of electric vehicles when companies like General Motors used the strategy to get the EV1 to customers. One thing that could give Honda the edge in the upcoming hydrogen fuel cell battle is its history in the market. The company first offered them with the FCX and later followed up with the FCX Clarity. By this point, the automaker should be well acquainted with the process. Related Video: Honda Begins Sales of All-new Clarity Fuel Cell - Clarity Fuel Cell realizes the world's top-class cruising range among zero emission vehicles of approximately 750 km - TOKYO, Japan, March 10, 2016 - Honda Motor Co., Ltd. today began sales in Japan of its all-new fuel cell vehicle (FCV), the Clarity Fuel Cell. Striving to realize full-fledged popularization of FCVs, Honda created Clarity Fuel Cell as an FCV featuring both a high level of practicality that represents the "universal value" of an automobile and "cutting-edge appeal" that is suitable for a vehicle that is at the forefront of the times. Clarity Fuel Cell is the world's first*1 five-passenger sedan type FCV, realized by making the fuel cell powertrain more compact using original Honda technologies and fitting it entirely under the hood of the car.

Honda trademarks 'CDX' nameplate

Less than two weeks ago, we discussed the possibility of an Acura-badged version of the sure-to-be popular Honda HR-V. Now, Acura has gone ahead and registered a new trademark that fits in perfectly with its two other crossovers, the RDX and MDX. Our friends at Auto Guide report the company has reserved the name "CDX" with the US Patent and Trademark Office, with the trademark covering "automobiles and their structural parts." While it's true that these kinds of trademarks are filed regularly, the timing in this case is indicative of something more than simply covering bases. After all, it seems very, very unlikely that we'd have comments from Acura on a premium version of the HR-V on February 5 and a trademark filing for a name that fits the brand's CUV nomenclature less than two weeks later, only for it to not go ahead and build an actual vehicle. Adding to that logic is the simple fact that the compact CUV market, both on the premium and mainstream level, is arguably the hottest in the auto industry right now, and it seems like a virtual guarantee that we'll see an HR-V wearing the Acura CDX name in the not-so-distant future. Should that come to pass, look for the CDX to challenge the near-premium Buick Encore, as well as a potential compact CUV from Infiniti. Featured Gallery 2016 Honda HR-V View 25 Photos News Source: Auto GuideImage Credit: Honda Government/Legal Acura Honda Crossover Economy Cars Luxury trademark honda hr-v

McLaren collaborating with Honda future road cars?

McLaren and Honda may expand their alliance beyond the world of Formula 1, according a report from the UK's Autocar, which quotes McLaren CEO Martin Whitmarsh.
Citing the multi-year deal, Whitmarsh remarked at last weekend's Hungarian Grand Prix, "It's a pure Formula 1 contract, but we've already been looking at automotive technology and we're sharing that very openly. Our road car strategy at the moment has no other automotive partner and Honda would be a good place to collaborate."
Still, we wouldn't count on seeing a McLaren-Honda road car in the near future. According to Autocar, McLaren's road-car division is already tied up working on a rival for the Porsche 911, called the P13.