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GM updating fullsize pickups for 2015

As Ford prepares to hit the market with its x-factor, aluminum-intensive F-150 and Ram sales stand tall enough to meet General Motors truck sales eye-to-eye, GM is putting the word out that it's going to add more features to its trucks and do so more regularly. An executive engineer for pickups told reporters that "a whole array" of changes are on the way as soon as the 2015 model year and then would likely come "the year after that, the year after that, the year after that."
Only GM knows the way it plans to go with its fullsize trucks, with almost everyone else - including its dealers - griping about market share at the same time as they applaud profits and hope for clarity and growth. GM raised prices on the Chevrolet Silverado and GMC Sierra not long after launch even as it was losing market share and getting called "the least successful large pickup launch over the last 15 years," further upsetting dealers, then Ram outsold the Silverado in March of this year and led GM to increase incentives. But transaction prices rose with the premium; in the first quarter of this year more than 37 percent of the trucks costing more than $40,000 were the Silverado and Sierra, leading one dealer to say of the Sierra, "You can't sell a cheap one," and the analyst who made that "least successful launch" comment to opine, "GM may have made the right call to go for price over share."
We won't know for a few months what any of these updates will be, but the rumored changes for the Silverado and Sierra appear to cover all the bases, including appearance, capability and fuel economy. Rumors run to higher gear counts, stop-start technology and diesel engines before brand-new pickups come for the 2019 model year, those next-generation models supposedly to be engineered with a lot more aluminum.

2021 GMC Sierra adds towing tech, new HD Black Diamond Edition

Trailer towing is the focus of several new technologies coming to the 2021 GMC Sierra pickup, with the new features available both on the Sierra 1500 and the Sierra HD. The 2021 Sierra also sees expanded availability of GMC's MultiPro tailgate, a price cut for the available 3.0-liter Duramax turbodiesel six, and a new Black Diamond Edition of the Sierra HD. Pickup truck makers are engaged in a trailering-technology arms race. Already, the GMC Sierra offers its ProGrade Trailering package that features a "Transparent Trailer" virtual camera view and a Rear Trailer View that uses an auxiliary camera mounted on the back of the trailer. To that, GMC is adding a Trailer Length Indicator that can alert drivers of another vehicle in the adjoining lane during a signaled lane-change. A new Jack-Knife Alert warns the driver if the front of the trailer approaches the rear of the tow vehicle. The warning appears in the center screen and can also trigger a seat vibration. The previous Rear Side View split-screen now also works when reversing and adjusts for the angle of the trailer. The Cargo Bed View now includes a zoom feature and hitch guidance for connecting gooseneck trailers. Finally, the previous Rear Trailer View adds a trailer-angle indicator and dynamic guidelines. In other equipment news, the six-position MultiPro tailgate is newly available on the Sierra 1500 SEL and Elevation trims and standard on the Sierra HD SLE. The fancy Sierra HD Denali adds Surround Vision and Bed View cameras to the standard-equipment list. Standard and optional engine choices for the Sierra are unchanged for 2021, but the price of the optional 3.0-liter turbodiesel engine in the Sierra 1500 is reduced by $1,500. For 2021, on models where the 5.3-liter V8 is standard (SLT, AT4, and Denali), the upcharge will be $995. For the SLE and Elevation, where the 2.7-liter V6 is standard, the cost to upgrade to the diesel is now $2,390, again a decrease of $1,500. Lastly, the Sierra HD adds a Denali Black Diamond Edition. It includes 20-inch gloss-black wheels, power-retractable side steps, premium audio by Kicker, an Auxiliary Trailer Camera, trailer tire-pressure monitor sensors, and premium floor mats with removable carpet inserts. It comes in any color you want so long as it's Ebony Twilight Metallic. The Black Diamond Edition is pictured above. Related Video:    

Here's how Detroit is selling more luxury vehicles than Germany and Japan

Now there's an attention-grabbing headline, eh? Although the answer to the riddle - pickup trucks and SUVs - might be somehow deflating, the numbers involved deserve a going over. According to TrueCar's figures (click on the table to enlarge), six of the year's ten best-selling vehicles in the US that sell for a transaction price above $50,000 are body-on-frame, and the Mercedes-Benz E-Class is the only foreigner to crack the top five. Every enthusiast knows that pickup trucks are 'Murica's most popular vehicle by a colossal margin, and there have been plenty of reports about the popularity of luxuriously appointed trucks and SUVs, but compare these figures from TrueCar: 70 percent of Chevrolet Tahoe sales have a transaction price above $50K, and The Bowtie is expected to make $3.9 billion in revenue on 66,945 predicted high-dollar sales; 95.1 percent of E-Class sales break $50K, so the German company will make $4.0 billion on 67,006 predicted sales in that pricing sphere. It's about the only time you'll see the Tahoe ranked right next to Mercedes' bread-and-butter sedan. Ram is ahead of those two with $4.2B coming from $50K-plus sales. The Ford F-Series does almost as much revenue as the next three combined, with an expected $10.8 billion coming from sales of trucks over $50K - more than a quarter of the model's total sales, when a base F-150 can be had for about $26,000. Yes, the Germans make a lot more money on fewer sales, but considering the comparison, the bottom line isn't too troubled by such facts. Weighing like-for-like, the full-size Ford walks it in every category; elsewhere, the Chevrolet Silverado outsells the Ram, but the Ram outsells the Chevy by 6.7 percent above $50K. And for all the flak GMC takes over swapping out grilles, the Sierra also outsells the Chevy in the well-appointed segment, 16.1 percent of sales versus 11 percent – the Professional Grade brand is a huge profit center for The General. You'll find more info in the TrueCar press release below. TrueCar finds pickup trucks far outsell premium brands among top 10 vehicles over $50,000 Ford F-Series pickup sales over $50,000 surpass combined BMW 3, 5, 7 Series luxury car sales SANTA MONICA, Calif. (December 10, 2014) - TrueCar, Inc., the negotiation-free car buying and selling platform, finds mainstream pickup trucks and sport-utility vehicles dominate U.S.