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GMC moved the headlights down on the 2024 Sierra EV to prevent glare

There are a lot of things that are different between the 2024 GMC Sierra EV’s design and the gasoline Sierra pickup, but one we noticed right away was the headlight placement. On GMÂ’s full-size gasoline trucks, the headlights are about as far up the front fascia as they can be. In the Sierra EV, theyÂ’re positioned significantly further down and into the lower bumper below the grille. Why are we highlighting this particular aspect of the design? Well, unless you only ever drive massive, high-riding trucks, youÂ’re probably very accustomed to being frequently blinded by them on the road these days. In describing the Sierra EVÂ’s headlight placement, designers told us they intentionally put the lights further down to improve matters. We pulled Phil Kucera, a GMC design manager, aside to ask him about the change. “It tends to be a better spot where itÂ’s not glaring in other peopleÂ’s eyes, right, the lower you get,” Kucera says. Beyond blinding others, putting the headlights lower on the face of the truck improves headlight performance for the driver, too. “Typically the lower the better, because thatÂ’s where theyÂ’re going to be on the road, so thereÂ’s less to reflect off of in fog or rain,” Kucera explained. “If you get them up at a certain height, theyÂ’re going to be reflecting certain things like snow, rain or things like that in your eyes.” 2024 GMC Sierra EV Denali Edition 1 View 13 Photos Of course, youÂ’ll notice on the Sierra EV that the daytime running lights (DRLs) are still big and bold in the upper part of the front end. These lights are around for decor, though, and act as pieces of design rather than a functional way to see at night. In other words, theyÂ’re lights, but theyÂ’re not going to dazzle oncoming traffic or cause glare for the driver like a headlight pointed down the road will.  Moving those lights further down in the front should hopefully be a net positive for other drivers coming across the Sierra EV and for drivers of the truck themselves. How the lights are aimed plays just as much a role in how other drivers perceive oncoming lights, though, so weÂ’ll have to wait and see the real-world performance on this one.  WeÂ’ll also note that moving the actual headlights further down the front end doesnÂ’t take anything away from the design of the Sierra EV. It still features a strong, upright stance that the world is accustomed to seeing from new trucks these days. ItÂ’s no surprise, but GM agrees.

Netflix to feature electric cars from GM and others in programming

LOS ANGELES — Netflix has unveiled a new star for some of its upcoming programming: electric vehicles from General Motors and other automakers. The streaming service announced an agreement on Thursday to feature vehicles including the Chevrolet Bolt, the electric GMC Hummer pickup and the Cadillac Lyriq in TV series and films "where relevant." The companies will highlight the partnership in a commercial featuring Will Ferrell that will air during the Feb. 12 Super Bowl. Netflix and GM called the agreement "part of a commitment to a more sustainable future." Financial terms were not disclosed. Netflix said it will help creators "better understand how EVs can complement and enhance their stories." Shows that will feature GM's electric vehicles include "Love is Blind," "Queer Eye" and "Unstable." Netflix productions also will include electric vehicles made by other automakers, the company said.   Marketing/Advertising TV/Movies Chevrolet GM GMC Hummer

2014 Chevrolet Silverado and GMC Sierra debut all-new designs, three new engines

General Motors has finally dropped the curtain on the 2014 Chevrolet Silverado and 2014 GMC Sierra. Both trucks have undergone substantial revisions with updated versions of the company's 4.3-liter V6, 5.3-liter V8 and 6.2-liter V8 engines. In a shot across the bows of both Ford and Chrysler, GM says it won't use a V6 engine adapted from passenger car applications. Instead, it developed the 4.3-liter engine based on its proven truck-duty architecture.
All three mills will boast direct injection fuel systems as well as a new cylinder head design. Combined with a revised piston, the new engines feature a smaller combustion chamber with a compression ratio of 11:1 or higher depending on the application. Cylinder deactivation and continuously variable valve timing are all part of the recipe, and each engine is paired with a six-speed automatic transmission with auto grade breaking. So far, no fuel economy or horsepower figures have been released, though GM says the new engines will best their predecessors in both areas.
Outside, the trucks feature a number of enhancements to reduce drag and wind noise, and GM claims both the Silverado and Sierra will offer buyers some of the quietest cabins in the class. Extended cab models now feature front-hinged rear doors to allow easier access to the back passenger area, and Crew Cab buyers can now select between a five-foot, eight-inch bed or a six-foot, six-inch bed. Buyers with a mind toward going off road will also rejoice in the return of the Z71 package, complete with Rancho shocks, front tow hooks and additional under-body protection.