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GMC vehicles earn spot on Madden NFL 25's roster

In the real world, the Super Bowl MVP gets a Chevrolet Corvette. Last year's MVP, Joe Flacco, took delivery of a C7 Corvette Stingray after leading the Baltimore Ravens to victory over the San Francisco 49ers.
In the video game world of the Madden NFL series, the Super Bowl MVP gets a 2014 GMC Sierra Denali. Why no Stingray in the video game? Because GMC inked a deal with EA Sports for the truck and SUV builder to be named the official vehicle of the football video game's twenty-fifth anniversary edition.
The new Sierra Denali will be joined by the Yukon, Acadia, and Terrain in game, with stadium promotions for the brand throughout the season. Yes, even when you're beating the hell out of your buddy who insists on playing with the hateful Cowboys, you'll be seeing commercials. (Hold your keystrokes, Cowboy fans. We're just kidding. Sort of.)

GM is quietly slashing prices on base models

While General Motors' fourth quarter financial figures haven't yet been released, the automaker seems to be weathering a potentially rocky time well, even beating third-quarter projections last year. To keep the climb going, the company is launching new base trims for several popular models that make them cheaper than ever but with tight dealer margins. The new entry-level trims are the Chevrolet Cruze L, Equinox L, GMC Terrain SL and Buick LaCrosse 1SV. Buyers lose some content by picking them, but the prices are slashed. According to Cars Direct, the biggest savings are on the LaCrosse, where customers pay $31,065, plus $925 destination, $2,570 less than the previous base 1SB trim but must accept things like 17-inch wheels and no cargo net in the back. If you're wondering how Buick can remove only a little equipment but cut the price so much, it's because the company also slashed dealer margins. According to Cars Direct, the difference between the invoice and MSRP for the LaCrosse 1SV is only around $150, compared to around $1,350 before. The disparity is even greater for the Cruze with an $81 difference in the prices, compared to about $600 for the LS version. Showrooms are expected to keep very low stocks of these trims, though. "Dealers use such vehicles to get people in the door, but they do not generally want to do high volumes of these strippers. The margins are next to nothing; they don't make much money off these cars," said Ed Kim, Vice President of Industry Analysis for AutoPacific to Autoblog. Dealers are also expected to advertise that these new base trims undercut major competitors. For example, the Cruze L rings up for about $2,320 less than a Honda Civic LX, according to Cars Direct. One potential drawback for buyers is that these models might not be eligible for incentives. While the attractive prices might get customers into dealers, folks may not actually end up driving home with these entry-level models. Kim indicated base trims also make up a small portion of the sales mix. "Consumers aren't asking for stripped out vehicles, even at the low end of the marketplace," he said. Featured Gallery 2015 Chevrolet Cruze View 9 Photos News Source: Cars DirectImage Credit: Chevrolet Buick Chevrolet GM GMC Car Buying Car Dealers Crossover Sedan gmc terrain cheap cars

2023 GMC Canyon debuts August 11

Chevrolet started GM's new-generation midsize truck party with the 2023 Colorado, now GMC's about to hit the stage with the 2023 Canyon. On August 11 at 11 a.m. Eastern time, we'll see what the new generation has done for the Colorado's upscale sibling. GMC teased us with a low angle of the coming Canyon in AT4X trim April. That revealed brawnier bits like big Goodyear Wrangler tires wrapped around 17-inch beadlock-capable wheels, plastic wheel arch flares, and rock rails. The initial version of that trim will be called the AT4X with Edition 1 Package, the front view showing split headlights, a new grille, thin LEDs, and a brush bar like the unit sprouting from nose of the Colorado ZR2 Desert Boss. We're also told there will be a "higher and wider stance, which is factory lifted." The current AT4 trim gets raised one inch, and we have a feeling the AT4X will get around three inches on its tippy toes just like the Colorado ZR2. The rationalization of body styles into a single Crew Cab Short Box will make ease configurations and production. Sadly, the 2.8-liter Duramax four-cylinder diesel is all but certain to be a goner here as well. The 2.7-liter four-cylinder gas engine should slip in here as the sole engine choice in two or three outputs. There's no telling which trims will get which outputs standard, but the choices are a base tune with 237 horsepower and 259 pound-feet of torque, a middle turbocharged tune with 310 hp and 390 lb-ft, and a high-output turboed topper with 310 hp and 430 lb-ft.   The 2023 GMC Canyon AT4X with Edition 1 Package will be available to order on the same day the lineup is revealed, at which time we expect to find out what's included in the Edition 1 versions compared to the AT4X variant that will join the lineup for series production. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.