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2024 GMC Sierra EV revealed with 754 horsepower, 400 miles of range

This is the 2024 GMC Sierra EV in all its Denali Edition 1 glory. You probably knew this was coming. After all, when Chevrolet debuts a new pickup, the GMC version of said truck is typically quick to follow. That’s exactly the case here yet again as the Sierra EV follows the somewhat recent debut of the 2024 Chevy Silverado EV. Per usual, the Chevy and GMC versions of the electric truck share a lot of similarities. TheyÂ’re also different in many of the same ways weÂ’re accustomed to within the GM pickup family. The biggest differentiator is design. If the Silverado EV wasnÂ’t your cup of tea, perhaps the Sierra EV is! Just like the Silverado EV, the Sierra rides on GMÂ’s Ultium platform. ItÂ’s being offered exclusively in Crew Cab form at launch. GMC designers emphasized its upright stance and proportions as typical truck styling. However, close examination will show a lot of curved edges and a focus on aerodynamics to achieve a lower coefficient of drag. The front grille is devoid of any flashy patterns, as GMC has opted to go for the shield aesthetic. Light is heavily used to bring a flash of design to the face — the whole grille features a light-up surround. A three-bar charging status indicator can be seen on the front end, and engineers intentionally mounted the headlights lower in the front fascia than usual. For the Denali Edition 1 (the only version of the Sierra EV available at market launch), all of the exterior trim is done in glossy black, except for the areas you might step on, which are finished in a flat black. The rear features GMCÂ’s MultiPro tailgate, and just like the Silverado EV, the Sierra EV comes with the fancy MidGate. GMC calls it the “MultiPro MidGate,” but itÂ’s the same tech used here as youÂ’ll see in the Silverado EV. With the MidGate down, you get nine feet of storage between the cab and the tailgate. Storage can extend out to 11 feet if you use the MultiPro tailgateÂ’s stopper feature with the tailgate down. Also, the MidGate can be folded with a 60/40 split, so you can get that extra length and still retain some backseat passenger room. All of the powertrain and battery tech is similar to the Silverado EV. That means you get a pair of electric motors for all-wheel drive capability with a combined output of 754 horsepower and 785 pound-feet of torque. YouÂ’ll need to be in “Max Power Mode” (we know, much less exciting than WTF mode in the Hummer EV) to realize all that power.

Supercharged 2015 GMC Yukon Denali sounds evil, runs 0-60 in 4.5 seconds

Speeding along in a sports car is undoubtedly a ton of fun, but some owners need the ability to carry a lot of people and their stuff and don't want to sacrifice the ability to put the power down. The tuners over at Hennessey have that demographic covered with their growling, supercharged power kits for the GMC Yukon Denali. The upgrades come in three forms for the SUV's 6.2-liter V8: HPE550 with 557 horsepower, HPE600 with 605 hp and HPE650 with 665 hp. This video showcases the full-bore version, and this Denali can definitely hustle in a straight line. The power bump comes courtesy of a 2.9-liter supercharger, intercooler and high-flow cylinder heads to add over 200 horsepower compared to stock, and the final result is a bellowing SUV that rears up off he line to throw the driver back into the seat. The sprint to 60 miles per hour lasts just 4.5 seconds. Check out this hasty hauler in action in the video above.

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")