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GM opens military discount to 21M veterans and their spouses

May marks the start of National Military Appreciation Month, and General Motors is getting into the spirit by expanding its military discount program to, well, just about everyone. That includes a total of 21 million military veterans and their spouses, along with the current slate of active duty, reserve, and National Guard members. The discount can slash thousands of dollars off the price of a new Buick, Chevrolet, or GMC vehicles, with Automotive News listing an $1,100 discount on the top gas-powered version of the Malibu, the Premiere. Those that want a bit more spice can get $1,700 off the price of a last-generation 2015 Camaro SS, while truck buyers will enjoy $3,000 off the Chevy Silverado All Star. That's just a start, though, since the military discount can be paired with other GM incentives. The discount doesn't apply to everything, though. Some are understandable – none of Cadillac's vehicles are included in the deal, nor is the Corvette Z06. You'll also be unable to apply the discount to a range of base-level trims, like the Chevy Cruze or Equinox L, the base Colorado, or the entry level GMC Acadia, Canyon, and Terrain. A full list is available at GM's dedicated military discount website. GM's expanded discount plan runs from today through May 31. News Source: General MotorsImage Credit: General Motors Buick Chevrolet GM GMC Car Buying Car Dealers Military

GMC explains why the Hummer EV SUV has only 830 horsepower

GMC's 2022 Hummer EV pickup made its debut in late 2020 with a headline-grabbing 1,000-horsepower rating. Its SUV sibling broke cover yesterday with 170 fewer horses, so GMC executives had some explaining to do. Al Oppenheiser, the EV's chief engineer, pointed out that the SUV's wheelbase is about nine inches shorter than the truck's, which is called an "SUT" in GMC-speak. It's also about 20 inches shorter overall. Size matters in the electric car world; GMC can't stuff the SUT's big battery pack in the more compact SUV, and this directly influences power. He added that it would have been possible to build a 1,000-horsepower SUV by making changes to the battery pack's layout. His team would have needed to reduce cargo capacity and get rid of the flat loading floor, which were compromises that engineers were not prepared to make. Ultimately, 830 horses should be plenty for most drivers. "Frankly, we are not sorry that it's only 830 horsepower. There aren't many internal combustion engines that can say that. Will we be able to grow horsepower in the future? We are going to push that capability, and as the technology gets to the point where our batteries are smaller and more efficient, we will improve performance with any chance we get," Oppenheiser said. It helps that the Ultium battery technology GMC uses is extremely modular. Less powerful versions of the Hummer SUV are in the cards, too. At launch in early 2023, the model will exclusively be offered with the aforementioned 830-horsepower drivetrain, which offers around 300 miles of driving range. Pricing will start at $105,595 before options are factored in. Several months later, GMC will release an EV2X variant with up to 625 horsepower, about the same amount of driving range, and an $89,995 price tag before incentives. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. GMC Hummer EV reveal

GM profits threatened by glut of pickups

Automotive News reports that General Motors may slash production or ramp up discounts in order to deal with an oversupply of pickup trucks. GM currently has more than double the standard supply of pickups, and the vehicles are threatening to dampen the automaker's profits for 2013. Typically, automakers try to sustain a 60- to 75-day supply of vehicles, but GM is currently loaded with a 139-day supply, as of last month. At the end of November, the automaker was sitting on 245,853 units.
The manufacturer says that it will adjust production accordingly before laying any incentives on the profitable pickups. Even so, there's some concern that the inventory swell could hurt the roll-out of the next-generation Chevrolet Silverado and GMC Sierra. GM actually began slowly stepping back production in August, but it's clear the company will take further action as it heads toward the end of the year and into the next. Analysts predict the automaker could reduce pickup manufacturing by nearly half in the first quarter of 2013.
That still may not be enough to keep GM from laying extra cash on the Silverado and GMC Sierra. While the company's incentive spending was down in November compared to the same month in 2011, both the Ram 1500 and Ford F-150 saw double-digit percentage increases in sales last month while the Silverado and Sierra numbers slid compared to a year prior. Incentive spending could help move more trucks and add some balance to the GM inventory surge.