1998 Gmc Sierra Sle 1500 Custom - Lowered - One Owner - Super Clean on 2040-cars

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The electric Hummer gets a new logo

GM submitted three trademark applications to government offices here and in Canada, as discovered by GM Authority. Two applications went to the U.S. Patent and Trademark Office and the Canadian Intellectual Property Office on February 4 this year, seeking to reserve the new Hummer logo, at the top in the image above. Note, the two logos aren't to scale; they're about the same size all things being equal, but we shrunk the old mark. GM sent a second application to the USPTO on February 7 requesting the brand name "Hummer" for application to "motor land vehicles, namely, automobiles, trucks and sport utility vehicles; bicycles." True, we've seen the new Hummer script stretched across the front of the coming electric pickup in a teaser clip, but the paperwork continues the process of getting the entire continent ready for the alternate universe resurrection of one of America's most notorious brands.     In 2010, gas prices were in orbit, GM committed to closing the Hummer brand, vandals were setting fire to the scattered Hummers left on dealer lots, the Chevrolet Corvette ZR1 made 638 horsepower, the eco-minded revered the Toyota Prius and the Tesla Model S was still two years away. In that year, it would have been hard to say something more bonkers than, "Hummer's coming back in ten years as an electric pickup, its top trim making 1,000 horsepower and 11,500 pound-feet of torque." But here we are. The new logo's squareness connects it to the resolute bluntness of the old mark, yet the thinner font and chopped corners both modernize the old logo and lessen its truculence. The brand appears headed the same way, with lurid specs and square-jawed looks just like old times, but having in LeBron James a more modern take on the hardcore male vibe than it once got from (unpaid) association with guys like Arnold Schwarzenegger. To be fair, old Hummer commercials always featured women in the driver's seat, or men and young boys dreaming of big adventures, or Regis Philbin chatting up models, but the marketing department couldn't — or didn't want to — outrun the lineup's reputation on the street. We'll see how the electric version and its “incredible on- and off-road capability" fare. According to the teaser site, the new Hummer's debut is still on track for May 20. If the brand manages to recreate the old H3T pickup but with an electric powertrain, it's got one buyer right here lined up already. Related Video:

GMC caught using Rivian R1T image for Sierra Denali EV Photoshop

The rise of electric start-ups have many legacy automakers checking their rear view mirrors as they scramble to join the EV party. Most wouldn't like to admit it publicly, but we know that at least some folks at General Motors are keeping an eye on Rivian. That's because a recent post on social media account by the General Motors design department appears to have used an image of the Rivian R1T, but heavily photoshopped. The post was intended as a peek of the GMC Sierra Denali EV's rear view. Eagle-eyed observers like AllCarNews soon noticed many familiar elements to the rendering, including the wheels and tires, mirrors and doors. Even the backgrounds are identical, including some leaves that the truck is kicking up. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Seen side by side, the two pickups' similarities don't end there. The Sierra EV is wider, but the cab's rear pillars and glass look the same as the Rivian's, just stretched horizontally. The rear bumper and its license plate cutout and reflectors on either side look a bit too close for comfort as well.  The post as since been deleted. A GM spokesperson explained the situation to The Drive, "The GM Design Instagram channel is meant to give followers an inside look at the process of designing new products and the creative teams behind it. Often, these posts use sketches made for internal studio use during design development. The sketch in question was intended for internal use only, and was posted without the necessary approval. It has been removed from the GM Design Instagram page." Automakers often use products from the competition as benchmarks or design inspiration. Designers sometimes use existing images as a starting point as well, in order to quickly get an idea down "on paper". They just tend to do it in private. A juggernaut like GM using an image from an upstart like Rivian is embarrassing for the General, but surely an ego boost for the EV brand.  When dealing with an up-and-comer, perhaps it's best to take a page from Mad Men's Don Draper. In season four of the advertising drama, a newspaper calls the hot shot exec for a quote, after a young rival publicly says he's gunning for Draper. Draper knows exactly who the reporter is talking about but when asked for comment says, "Never heard of him." Related Video This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

These are the 10 longest-lasting vehicles on the road today

Buying a car has started feeling pretty bad. It’s hard to find what you want, and when you do, thereÂ’s a great chance itÂ’s not selling for the price you thought it would be. The least stressful way of coping with the situation is not to buy a new car, but how can you know how long your current ride will last? A recent study from iSeeCars found that some vehicles are prone to deliver many more miles of usable driving than others. iSeeCars looked at more than 2 million cars. The mileage over which the top 1% of cars within each model obtained was calculated and used to rank models, and the study required that a vehicle be sold for at least 10 of the past 20 years to be included. Unsurprisingly, Toyota dominated the top-10 list, but most of the other models come from General Motors with one Honda thrown into the mix. Ranked by mileage, the top-ten longest-lasting vehicles include: Toyota Highlander Hybrid: 244,94 miles Toyota Avalon: 245,710 miles Honda Ridgeline: 248,669 miles Chevrolet Tahoe: 250,338 miles Toyota Prius: 250,601 miles GMC Yukon XL: 252,360 miles Toyota Tundra: 256,022 miles Chevrolet Suburban: 265,732 miles Toyota Land Cruiser: 280,236 miles Toyota Sequoia: 295,509 miles The iSeeCars study found that SUVs and trucks occupy 75 percent of the top 20 vehicles with the potential to last the longest, and Toyota alone accounts for half of the top 20. Interestingly, the Prius and Highlander Hybrid made the list, suggesting that automakers are getting better at making batteries last a long time. "What we see is a list of highly-durable vehicles, capable of more than a quarter-million miles of use if properly maintained," said iSeeCars Executive Analyst Karl Brauer. "And to be clear, this study isnÂ’t reporting the maximum lifespan of these vehicles. This is simply a measure of current odometer readings. Most of these cars are still in use and going strong." Of course, the longevity of a vehicle has a lot to do with how itÂ’s treated and maintained over its lifetime. ItÂ’s easy to find stories of people nursing Toyota Tundras and other vehicles past a million miles, and thereÂ’s a 1960s Volvo with more than 3 million miles. Some vehicle types, particularly the largest SUVs, are often used as road-trip vehicles by large families, which means they tend to rack up big mileage. In most cases, buying and owning a higher-mileage car can be a risk, so itÂ’s essential to get a pre-purchase inspection or regular maintenance if you already own one.