2004(04) Freestyle We Finance Bad Credit! Buy Here Pay Here Low Down $1699 on 2040-cars

Auto blog

Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.

GM's Reuss predicts 2016 Chevy Camaro will outperform Ford Mustang in every way

We aren't going to be seeing the next-generation Chevrolet Camaro until next month. But even though we know when we're going to see the new muscle car, it's totally unclear whether Chevy will dole out technical details. That means we can't answer the latest version of the age-old question: Camaro or Ford Mustang? Not surprisingly, General Motors North America President Mark Reuss has already stated his position, saying he was "very confident" that the sixth-generation Camaro will be faster, more agile and more efficient than the Ford. Reuss made his comments after saying he drove the new Camaro back-to-back with the Mustang the week prior. Reuss' statement came in a conversation with Fox News about the 2016 Camaro where he elaborated on the car's weight shedding and how it fit into GM's strategy on other new models. "There are some really cool things in the Camaro, that are quite different than the Malibu, [and] CT6," Reuss told Fox. As we reported previously, the Camaro will shed some 200 pounds by switching to aluminum and other lightweight composites for some of its components. With May 16 just over a month away, here's hoping Reuss decides to loose some other details on the next Camaro ahead of its debut. Related Video:

Watch this week's Top Gear America used-car challenge

Top Gear America is back for the penultimate episode of the first season. Used car challenges were some of the highlights of the original UK edition. In our exclusive clip, Tom Ford, Antron Brown and William Fichtner run their $7,000 sports cars in a drag race. As expected, the trio chose very different cars for the challenge. Watch the video to see if a Subaru WRX's all-wheel drive can overcome a power deficit to beat a Ford Mustang and a Chevy Corvette. Brown and Fichtner also spend some time relaxing with an old Jeep Wagoneer. Like them, we're really hoping Jeep will bring back the Wagoneer nameplate. Brown also drives a Maserati Levante, proving that not all family cars need be boring. This week's guest star is actor, rapper and former host of Pimp My Ride, Xzibit. Top Gear America airs Sundays at 8 p.m. Eastern on BBC America. Related Video: Celebrities TV/Movies Chevrolet Ford Subaru Top Gear exclusive top gear america