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Ford, Petty's Garage to build limited-edition Mustang GT from SEMA Show

The customized vehicles on display at the annual SEMA Show are often just there to exhibit a company's wares. They are more an illustration of what's possible by picking the right bits out of a catalog, rather than a model available in complete form. Ford and Petty's Garage are doing something a little different, though, by putting a very limited run of the tuner's supercharged Mustang GTs up for order through Blue Oval dealers. The Petty's Garage Mustang GT made its debut with a host of other modded 'Stangs at the 2014 SEMA Show. It featured a blue-and-black two-tone paint job and a supercharged version of the pony car's V8 under the hood. Just 143 of them are now being offered to customers – 100 in Stage 1 trim and 43 in Stage 2 form. At a starting price of $62,210, Stage 1 buyers get the aggressive body kit from the show car, including a center-exit exhaust at the rear, trunk lip spoiler and a set of 20-inch wheels. Although the real meat of the setup is a supercharger, cold air intake and retuned engine calibration also help take the output up to 627 horsepower. Inside, customers get "The King" Richard Petty's signature on the dashboard. Shelling out $92,210 for the Stage 2 version adds bigger brakes from Wilwood, HRE three-piece wheels and the two-tone paint job from the SEMA show car. The boosted Mustangs can be ordered from Ford dealers, but at least one of the Stage 2 versions is already sold. Rocker and car enthusiast Brian Johnson of AC/DC bought the first one. FORD AND PETTY'S GARAGE TEAM UP TO BUILD LIMITED-EDITION MUSTANG GT Ford dealerships to offer 143 limited-edition Petty's Garage-tuned Mustang GTs; a Stage 1 version and an even more exclusive Stage 2 version will be available All Petty's Garage Mustang GTs feature Ford Racing/Roush supercharger boosting output to 627 horsepower*, as well as unique exterior and interior treatments including Richard Petty's signature on the dashboard AC/DC's Brian Johnson ordered the first Petty's Garage Stage 2 Mustang GT – the rock 'n' roll legend's first-ever domestic vehicle purchase DEARBORN, Mich., Feb. 19, 2015 – Ford Motor Company and Petty's Garage are teaming up to build a new 627-horsepower* Mustang GT – a limited-edition fastback inspired by the popular Petty's Garage Mustang GT on display at last year's SEMA show in Las Vegas. "We received a tremendous amount of positive feedback about our Petty's Garage Mustang GT displayed at the SEMA show," said Jeff Whaley, Petty's Garage COO.

Ford not backing down on MPG-based marketing strategy

The Blue Oval may have to back off a bit from the green messaging. Ford has had to lower fuel-economy ratings on a number of 2013 and 2014 model-year vehicles, namely its hybrids. And that may force the US automaker to rethink some of its marketing strategy, Automotive News reports. Ford has spent much of the year pushing its fuel-efficiency improvements, with everything from a Super Bowl ad saying its Fusion Hybrid gets "almost double" the fuel efficiency of an average vehicle (after the recalculation, it's now more like 75 percent better) to claiming the Fiesta is the most fuel-efficient non-hybrid in the US (it's actually the Mitsubishi Mirage) to stating the C-Max Hybrid gets better fuel economy than the Toyota Prius V (it doesn't). Nonetheless, Ford doesn't plan on changing its mpg marketing emphasis anytime soon, the company said in an e-mailed statement to AutoblogGreen. "Providing customers great fuel economy is a key part of our Ford vehicle DNA." "Providing customers great fuel economy is a key part of our Ford vehicle DNA," the company said. "We will continue to highlight our vehicles features and attributes in our advertising and marketing, which includes fuel economy and fuel-saving technologies like EcoBoost and hybrids." Earlier this month, Ford said it would lower the fuel-economy ratings of models such as the C-Max, Fusion and Lincoln MKZ Hybrids as well as most of the Fiesta line because of mistakes in the company's internal testing data. It was the second change for the C-Max Hybrid. The good news for Ford is that its fleetwide fuel economy is up almost 40 percent from a decade ago, compared to an improvement of around 23 percent for Toyota. Still, while sales of Ford hybrids and plug-ins are about even with last year through the first five months of 2014, C-Max Hybrid sales have plunged 49 percent from a year earlier. Earlier this year, Ford admitted that the first fuel economy downgrade had a negative effect on sales and we can find proof in the numbers. Before that the change was announced, in August 2013, Ford was consistently selling over 2,000 – and sometimes over 3,000 – C-Max Hybrids a month. In September, it dropped to 1,424, then to 1,438 in October. It didn't climb back above 2,000 until May 2014. The second mpg adjustment was announced in June.

Ford gives S-Max the Vignale treatment in Milan

Ford has a bit of a history in reviving the names of old coachbuilders it has long since gobbled up and using them to distinguish its top-of-the-line models in Europe. That's what it did for years with Ghia, and after having replaced it several years ago with the Titanium trim level, now it's doing it again with Vignale.
At the Frankfurt Motor Show last year, Ford revealed the Mondeo Vignale concept in both sedan and wagon body-styles, which are set to reach production next year. But before they do, the Blue Oval automaker is at it again, applying similar upgrades to the S-Max minivan and unveiling it in concept form in Milan this week.
Setting the Vignale concept apart from any other S-Max is its Milano Grigio rose-hued silver pearlescent paint, 21-inch alloys, chrome trim and hexagonal-pattern grille. Inside it's all ultra-soft quilted leather and aluminum trim, with tablet docking stations in the back and thinner, more flexible seats than the existing production version.