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Social media star Scott Monty leaves Ford

It seems weird to think that an automaker could have a social media star, but Ford does. Or at least it did. Scott Monty, its Global Digital Communications Manager, led the company's team for almost six years and forged a reputation as being one of the most talented people in corporate social media. But the guru recently announced that he would be leaving the automaker for an undisclosed job elsewhere.
"I just decided the time was right. I am going to take a little time with my family, and I am going to start on a new adventure pretty soon," said Monty in an interview with AdWeek. He also explained a little about his theory of how companies should use social media. In his opinion, it should be a chance to go beyond standard marketing and build a relationship with people. Businesses need to have a broad focus for its online message, and using just one service isn't enough to be successful.
Under his guidance, Ford expanded its Facebook presence significantly. According to AdWeek, it launched the 2010 Explorer on the popular site. Also, when the company wanted to investigate selling electric models, it initially gauged the public's reaction on Facebook and then advertised them there first. Monty has been a major supporter of Twitter as well to broaden the company's communication with the public.

California Man Reunited 33 Years Later With Thunderbird

A California man was at a loss for words when he was reunited with his prized 1964 Ford Thunderbird on Tuesday, 33 years after it was stolen from a bar parking lot. Gary Chartrand could hardly believe how well his old Thunderbird held up in the last three decades. The odometer had only added about 1,000 miles from when he last saw the car back in the 1980s. "A few bumps and bruises but boy, not much changed," Chartrand told KOVR. Chartrand bought the car as a present to himself after finalizing his divorce from his wife of 10 years in 1981. It disappeared one night from the parking lot of a Sacramento bar where he was working. Police found Chartrand's car 750 miles north in Washington State. They have no leads on who might have stolen the classic car. Related Gallery Buying An Older Car: Five Things To Watch Out For

Ford Mustang is the world's best-selling sports car

The Ford Mustang is unquestionably a performance icon in the US, but now the venerable pony car can tout being among the world's favorites, too. According to the latest global data by IHS Automotive, the 'Stang is the world's best-selling sports car through the first half of 2015, with 76,124 registrations. That's a 56-percent increase for the Mustang over 2014's numbers. Making the title slightly more impressive is that this honor comes before the right-hand drive variants go on sale. The first shipments of those don't arrive until at least November. However, a line is already forming. According to Ford, there are nearly 2,000 Mustang pre-orders in the UK, almost 3,000 in Australia, and 400 in New Zealand. The popular model is also launching in South Africa, Japan, and a few other right-hand-drive countries. The Mustang's introduction is also going quite well in China, but the car is of course still most popular here in the US. Through August, deliveries are up 53.1 percent with 86,769 examples going to dealers. The 'Stang is beating its arch rival Chevrolet Camaro in sales, but given the Chevy's age that fight isn't too fair. When production of the sixth generation Camaro gets up to speed, the battle should get really interesting. Related Video: Ford Mustang: World's Best-Selling Sports Car in Early 2015; Production Begins on Right-Hand-Drive Model - Mustang is the world's best-selling sports car in the first half of 2015, according to IHS Automotive global registration data - Global Mustang momentum continues to build as production of the right-hand-drive model officially kicks off at Flat Rock Assembly Plant - 2015 marks first year Mustang is available to customers around the world in more than 100 markets and the first time a right-hand-drive model will be widely available DEARBORN, Mich., Sept. 8, 2015 – Customers around the world have made Ford Mustang the best-selling sports car on the globe during the first half of the year, according to global IHS Automotive registration data. During the first six months of 2015, customers globally registered 76,124 vehicles – a 56 percent increase versus the same period last year. "Initial global response to the Mustang has been strong, and we are only in second gear," said Stephen Odell, executive vice president, Global Marketing, Sales and Service.