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Drive Ford's new Mustang in Need For Speed Rivals

If waiting for the all-new 2015 Ford Mustang to hit dealerships is just too tall of an order, you'll be happy to hear that there is now an alternative means of getting behind the wheel of America's favorite pony car. The Mustang is making its video game debut in Need For Speed Rivals.
"We worked closely with the development team at EA to provide them with engineering data for the new Mustang, several months before we showed it to the rest of the world," said Ford product licensing manager Mark Bentley. "Computer design models enabled the game developers to create an accurate representation of the new Mustang before it goes on sale."
Players will have access to five unique designs for the Mustang, allowing a degree of individuality beyond solid colors and decals. According to Digital Marketing Manager Andrea Zuehlk of Ford, those designs are drawn from the four most popular designs on the Mustang Customizer, an online, mobile and tablet app that allows the public to design their own custom Mustang. A fifth design, penned by drift racer Vaughn Gittin, Jr., is also available.

Ram and Alfa Romeo top J.D. Power study of best automaker websites

Imagining a new car can be terrific fun, especially if the new car is an Alfa Romeo. So say the fantasy engineers at the J.D. Power agency, who’ve found that Alfa and Ram, sister brands under the Stellantis umbrella, offer potential buyers the most attractive consumer websites, which are often their first viable encounter with those vehicles. Power found that those marques lead the mass market and premium categories in its twice annual Manufacturer Website Evaluation Study. In the premium segment, Alfa Romeo led with 755 points, up six points over BMW, 10 points ahead of Infiniti, 14 points past of Jaguar, and 18 points up on Porsche. By contrast, Volvo and Audi trail the pack with 689 points, and are behind Genesis (699 points), Tesla (720), and Cadillac (721), all of which perform worse than the premium segment average of 724 points. The summerÂ’s study showed that in the mass market segment, Ram leads with an impressive 735 points, which puts it six points ahead of GMC, seven points atop its stablemate Jeep, eight points beyond Subaru, and 22 points ahead of the industry average. Volkswagen finished dead last among mass market names, but only one point behind Ford, 684 to 683 out of a possible 1,000. Segment average, as noted, was 713 points. “Website satisfaction can be volatile, and automotive websites are not immune to changing preferences,” said Jon Sundberg, director of digital solutions at J.D. Power. “However, manufacturers have shown to be very agile when it comes to website design and ensuring their sites meet modern standards, more so than many other industries, as exemplified through the study data.” Marketing/Advertising Alfa Romeo Audi BMW Ford Volkswagen

Apollo Edition Mustang is a moonshot for charity

By putting a man on the moon, the Apollo Program stands as one of the greatest engineering achievements in human history. Ford is paying tribute to that massive triumph with the company's latest one-off Mustang for the charity auction at EAA AirVenure in Oshkosh, WI, on July 23. This Apollo Edition 'Stang is probably never leaving Earth's atmosphere, but it's going to shoot like a rocket down the road. The Apollo Edition starts as a 2015 Mustang GT, but project manager Melvin Betancourt from Ford Design comprehensively overhauls the pony car. The exterior is finished in a handsome mix of black and white, and the coupe also shows off some serious patriotism with the Stars and Stripes adorning the outside. In an especially clever touch, orange LEDs underneath are meant to make the bottom look like its heating up under re-entry. Inside, the leather upholstery gets upgraded with embroidery inspired by the Apollo Program. Whether trying to launch into space or go quicker through the quarter mile, weight is the enemy, and power is crucial. The Apollo Edition boasts carbon fiber parts for the rear diffuser, side sills, and some trim. The 5.0-liter V8 also gets a Ford Performance supercharger to take output to 627 horsepower and 540 pound-feet of torque. A set of six-piston Brembo calipers should help slow this rocket down, and 21-inch custom wheels add some style. "With this year's stunning Apollo Edition Mustang, we salute that spirit of American ingenuity with the quintessential American automobile – Ford Mustang." Edsel B. Ford II said in the special model's announcement. The coupe is the Blue Oval's eighth charity car to support the Experimental Aircraft Association. The seven before it have raised nearly $3 million for the group's work to get young people interested in flying. Related Video: FORD ANNOUNCES APOLLO EDITION MUSTANG TO CELEBRATE INNOVATION AND INSPIRATION OF APOLLO MISSIONS U.S. Apollo spaceflight program inspires one-of-a-kind 2015 Ford Mustang to be donated and sold at charity auction July 23 at EAA AirVenture in Oshkosh, Wisconsin Donation and sale will benefit EAA youth aviation education programs, including Young Eagles Unique Ford vehicles have raised nearly $3 million for EAA youth aviation programs, including Young Eagles As far as special edition Mustangs go, this one is out of this world.