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Ford Focus Electric gets $6,000 price drop, now starts at $29,995

In early 2013, the Nissan Leaf shed a massive $6,500 from its $35,200 base price to offer a new starting price of $28,800. Since then, we have seen numerous other plug-in vehicles get smaller price tags, from the Honda Fit EV (lower lease price) to the Chevrolet Volt (around $5,000 lower) to the Mitsubishi i (a $6,130 drop). Last year, Ford lowered the $39,200 price of the Focus Electric by around $4,000, but that hasn't been enough to get the Ford EV to really compete, saleswise, with other plug-in vehicles on the market. But wait, as they say, there's more. This past weekend, Ford lopped another $6,000 from the price of both the 2014 model year Focus EVs currently on dealer lots as well as the redesigned 2015 models that are now rolling out (they're basically the same car, minus some appearance changes). Ford spokesman Aaron Miller confirmed to AutoblogGreen that the Focus EV will now start at $29,995 and said that reducing the price should make the Blue Oval's only pure EV competitive. "We hope by reducing the price we're giving consumers another reason to consider it," he said. Through the end of September 2014, Ford has sold just 1,534 Focus EVs in the US (the model sold 1,335 in the first nine months of 2013). For comparison's sake, the Nissan Leaf starts at $29,010 and sells around 3,000 units a month in the US. Miller notes that the Focus EV has been selling the best on the West Coast, and is also doing well on the East Coast. After that, he said Atlanta and the Great Lakes area also see decent sales of model's admittedly small pie. We can only assume that offering the EV for under $30,000 will make that pie somewhat bigger.

Ford expands 'Do Not Drive' airbag warning to 33,000 more Ranger trucks

WASHINGTON — Ford on Monday warned an additional 33,000 owners of older pickup trucks in North America to stop driving them until potentially defective Takata Corp airbag inflators can be repaired. In January, Ford told 2,900 owners of model year 2006 Ford Ranger trucks to stop driving immediately after a second death was linked to inflators built on the same day. The expanded warning was prompted by additional testing, Ford, the second largest U.S. automaker, said in a statement, and now covers a broader time frame of production. Mazda Motor Corp said it was issuing a similar expansion for about 1,800 2006 Mazda B-Series trucks that were built by Ford after it had issued a warning for 160 trucks in January. The National Highway Traffic Safety Administration (NHTSA) said the vehicles pose "an immediate risk to safety" and urged owners to immediately schedule a free repair. Ford and Mazda have replacement airbag inflators available now and will tow vehicles to a dealership for repairs as well as provide loaner vehicles free of charge, the companies and NHTSA said. About 90 percent of the vehicles subject to the "Do Not Drive" warning are in the United States. Two U.S. senators in January questioned why Ford's warning only applied to a small number of the 391,000 2004-2006 Ranger trucks recalled because of Takata air bags in 2016 in the United States. Ford said last month the death in a July 2017 crash in West Virginia in a 2006 Ford Ranger was caused by a defective Takata inflator after a similar 2015 death in South Carolina. At least 22 deaths worldwide are linked to the Takata inflators that can rupture and send deadly metal fragments into the driver's body. The faulty inflators have led to the largest automotive recall in history. The other 20 deaths have occurred in Honda vehicles, most of which were in the United States. About a quarter of the 2,900 vehicles have been repaired since Ford issued the warning last month, the company said on Monday. Takata said in June it has recalled, or expected to recall, about 125 million vehicles worldwide by 2019, including more than 60 million in the United States. About 19 automakers worldwide are affected. Takata inflators can explode with excessive force, unleashing metal shrapnel inside cars and trucks and have injured more than 200 people. The defect led Takata to file for bankruptcy protection in June.Reporting by David ShepardsonRelated Video:

Another Green Episode | Autoblog Podcast #665

In this week's Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Senior Editor, Green, John Beltz Snyder and West Coast Editor James Riswick for an episode dedicated to electric cars. First, they talk about what they've been driving, including the Ford Mustang Mach-E, the new base, rear-wheel-drive Porsche Taycan as well as the Polestar 2. Then they dive into some green news, including the reveal of the Audi E-Tron GT, the new Chevrolet Bolt EV and Bolt EUV and plans to go electric by companies like General Motors and Jaguar Land Rover. Autoblog Podcast #665 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown What we're driving:Ford Mustang Mach-E Porsche Taycan Polestar 2  News 2022 Audi E-Tron GT revealed as sporty, electric cousin to Porsche Taycan 2022 Chevrolet Bolt EUV introduced along with revised Bolt EV General Motors sets goal of being carbon neutral, largely electric by 2035 Jaguar to sell all-electric cars by 2030, and six electric Land Rovers coming in next five years Feedback Email – Podcast@Autoblog.com Review the show on iTunes Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related Video: