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Lincoln dealers to build standalone dealerships separate from Ford

Way back in 2011, Ford Motor Credit Co. established Lincoln Automotive Financial Services as part of what Automotive News called "a campaign to set the Lincoln brand apart." Lincoln's been on a wild, public ride in the seven years since, which included a near-death experience in 2013 under former Ford CEO Alan Mulally. But Ford's luxury brand has rebounded and is ready to take another shot at setting itself apart. Automaker execs have asked dealers with twinned Ford- Lincoln dealerships in 30 major U.S. markets to build standalone stores. According to company data, the move isn't a gamble — dealers with standalone showrooms sell more vehicles. Lincoln's standalone dealerships in the 30 major U.S. markets that account for 70 percent of luxury segment sales increased 48 percent from 2014 to 2017, compared to an overall Lincoln brand sales increase of 18 percent. After a former Ford-Lincoln dealer in Minneapolis opened a devoted Lincoln store this January, sales have climbed 60 percent so far this year. Dealers in Orange County, California, and Atlanta, Georgia have seen sales double since opening exclusive Lincoln storefronts. The sales manager at the Atlanta dealer said, "Customers have pulled up and said, 'This is how it should be.'" Robert Parker, Lincoln's head of marketing, said, "Customers expect the environment to be equal to the product. They want to buy a luxury product in a luxury environment." That issue repeatedly comes up when a mass-market brand launches a luxury product; observers have lately wondered how much the issue affects sales of Hyundai's Genesis brand. Out of 845 Lincoln showrooms nationwide, there are 150 Lincoln dealers in those 30 major U.S. markets. So far, 72 dealers have made or are working to make the standalone switch on their own. Lincoln is asking the remaining 78 shops to follow suit, to agree to a new facility by July 2019 and to have the store finished by July 2021. Only the showrooms would need to be exclusive, service and other back-end departments can remain in Ford-branded complexes. Wielding the carrot, Lincoln will help dealers with relocating, and pay more for every car sold. Wielding the stick, Lincoln said that come Q2 2019, it won't let twinned dealers sell Black Label trims if they don't already. Over the next couple of years, Lincoln will complete the revamp of its lineup. Said marketing honco Parker, "The next phase of the transformation is critical.

Ford GT inspires objects for Milan furniture show [w/videos]

Can't get enough of the lines on the new Ford GT? Then Milan is the place to be this month. That's where Ford will be presenting a series of objects whose designs were penned by the same talents behind (and inspired by) the company's new supercar. Set to be presented at the Salone del Mobile furniture show in the Italian metropolis, the collection ranges from tables, chairs and light fixtures to a sailboat, foosball table and electric guitar. "We have an incredible amount of talent in our global design studios," said Ford's chief designer Moray Callum. "Salone del Mobile is the perfect forum to share some of that creativity, while also offering our designers an opportunity to get exposure to new ideas that will inspire future Ford design." In addition to these seemingly random objects, Ford has also partnered with architect Attilio Stocchi to create a special light exhibition entitled "Favillia, Every Light a Voice," similarly inspired by the new GT. But if your plans won't be taking you to Milan anytime soon, you can check them out in the images above and the videos and press release below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Ford Designers Showcase at Salone del Mobile a Guitar, Sail Boat, and Table Football Inspired by Ford GT Supercar - Ford's global design team at the world's leading furniture design expo, Salone del Mobile, unveils a range of items inspired by the new Ford GT - A boat, guitar, table football and other objects were developed by Ford's global design studios for the show, applying the same interior design philosophy as Ford's upcoming supercar - Also inspired by the all-new Ford GT is "FAVILLA, To Every Light a Voice," an immersive installation curated by architect Attilio Stocchi in partnership with Salone del Mobile - Salone del Mobile in Milan, Italy, runs until April 19. Ford today also hosts a discussion on current trends, and how they are influencing design MILAN, Italy, April 14, 2015 – Ford's team of global designers today showcased their innovation and creativity, unveiling a sail boat, guitar and table football at the Salone del Mobile design show, in Milan, Italy.

Inside Ford's high-tech climate chamber

There are two ways an automaker can test its vehicles in extreme climates: it can send said vehicle around the world – from Death Valley to the Arctic Circle – in search of the harshest weather, or it can recreate those conditions in an enclosed environment. We're sure that many automakers undertake some combination of both, but in this latest video clip, Ford shows us around inside it's state-of-the-art climate chamber. At its Driveability Test Facility in Allen Park, MI – inaugurated in 2010 just across the street from the Roush Technology Center – Ford can simulate all sorts of extreme conditions. It can drop the temperature down to -40 degrees Fahrenheit or raise it up to 130, and take it up to a simulated 12,000 feet above sea level or drop it down to 280 feet below. blast it with 150-mile-per-hour winds. It can control the level of humidity, approximate the intensity of the sun and even blast the test vehicle with artificial snow, just like your favorite ski resort. The facility strikes us as an engineering feat as impressive as some of the vehicles it's used to test, but don't take our word for it – scope it out for yourself in this brief two-minute video clip, which even includes some helpful tips for winter driving this holiday season and beyond. News Source: Ford via YouTube Plants/Manufacturing Ford Videos Michigan winter