1965 Ford Falcon Futura, C Code, 289 V8, Rock Solid Western Car on 2040-cars

Auto blog

Performance cars driving sales gains

We're living in a fantastic time for performance cars. For drivers, there are a bevy of exciting models either already here or on the way that cater to different demographics within the niche, like the 2016 Mazda MX-5 Miata, Ford Shelby Mustang GT350 and Dodge's Hellcat-powered products. While trucks and crossovers still offer a booming market at the moment, sporty vehicles are another way for automakers to make some cash, too. According to Ford Performance director Dave Pericak speaking to Automotive News, "Performance vehicle sales around the world continue to grow – with sales up 70 percent in the United States and 14 percent in Europe since 2009." Automakers love this popularity because the sporty models create a perfect storm to make big money on each sale. One reason for the strong margins is that performance vehicles are generally based on existing models or platforms. That keeps development costs lower and allows for a focus on tech like turbocharging or light-weighting to subsidize investments for future products. When it comes time to arrive in the showroom, automakers can load them with equipment, according to Automotive News. With transaction prices already growing thanks to longer loans, buyers have been willing to pay more as of late, as well. The customers in the segment also tend to be younger and more affluent. For example, 30 percent of customers for Ford's ST models have a household income over $100,000 and Millennials buy them twice as much as other products from the brand, according to Automotive News. Despite popular myths, young people still like to drive, which could mean possible return customers. The performance trend certainly isn't on the wane yet. In fact, vehicles like the 2016 Chevrolet Camaro, Ford Focus RS and Fiat 124 Spider show more fun is on the way. Related Video: Featured Gallery 2014 Ford Fiesta ST View 47 Photos News Source: Automotive News - sub. req.Image Credit: Scott Olson / Getty Images Ford Car Buying Car Dealers Performance sales performance car

VW walks away from Aurora after self-driving startup partners with FCA

BERLIN — Volkswagen has ended its partnership with self-driving car software firm Aurora, two days after the Silicon Valley start-up said it would build autonomous platforms for commercial vehicles with Fiat Chrysler Automobiles. "The activities under our partnership have been concluded," a VW spokesman said in a statement on Tuesday following an earlier Financial Times report on the move which said VW now wanted to work with Ford Motor Co on autonomous driving. Ford's majority-owned subsidiary Argo AI is building an automated "driver" that could compete with Aurora's technology. Aurora said Tuesday "Volkswagen Group has been a wonderful partner to Aurora since the early days of development of the Aurora Driver." The company's statement added that it continues to work "with a growing array of partners." The autonomous vehicle industry is still in its infancy, and alliances and strategies are fluid. Aurora has sought to remain independent and serve a number of would-be autonomous vehicle makers rather than be acquired. Aurora, which said in February it had raised $530 million in new funding, also has partnerships with Hyundai Motor Co and China's Byton to develop and test self-driving systems for automakers, fleet owners and others. After announcing its partnership with Aurora in early 2018, VW last June began discussions with Ford to develop a range of commercial vehicles, later extending the discussions to include electric vehicles and Argo's autonomous driving technology as part of an alliance designed to save billions in costs. VW and Ford have not announced partnerships involving electric or autonomous vehicle technology. Green Chrysler Fiat Ford Volkswagen Technology Emerging Technologies Autonomous Vehicles

William Clay Ford Sr. dead at 88

William Clay Ford, retired vice chairman of Ford Motor Company and the last surviving grandchild of company founder Henry Ford, died this morning after a bout with pneumonia. He was 88.
Ford spent 57 years with his grandfather's company, joining the board of directors in 1948 before graduating from college. Ford also held a position as chairman of the design committee, as well as the chairman of the executive committee and vice chairman of the Board of Directors during his tenure with the company. In a 2013 Detroit Free Press story, retired CFO Allan Gilmour said Ford had an eye for design, and was once able to pick out when a fiberglass model of a Ford Contour was asymmetrical, off by an inch on one side. He retired and assumed the position of director emeritus in 2005.
"My father was a great business leader and humanitarian who dedicated his life to the company and the community," said Bill Ford, Jr., Ford's current executive chairman. "He also was a wonderful family man, a loving husband, father, grandfather and great-grandfather. He will be greatly missed by everyone who knew him, yet he will continue to inspire us all."