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Auto blog
America was the unexpected theme at the 2017 Detroit Auto Show thanks to Trump
Wed, Jan 11 2017President-elect Donald Trump was not in attendance at this year's Detroit Auto Show, but it sure seemed like he was the target audience for many of the press conferences and announcements surrounding the event. Several manufacturers chose to play up existing and future commitments to the US in general and American jobs specifically in their presentations to the press, and we're pretty sure that has everything to do with Trump's recent targeting of automakers on Twitter. To us, it seemed automakers were going on the offensive to try and preempt any future tweet-shaming for investing in auto manufacturing anywhere but the US. The pro-America sentiment started the week prior to the auto show, with Ford announcing that it would build several future electrified vehicles at its Flat Rock Assembly Plant in Michigan and also cancel a $1.6 billion factory planned for Mexico. Ford announced the two items on the same day, but the reality is that they likely have no relation to each other; the Mexican plant is being skipped because the company doesn't need the extra capacity to build the Ford Focus right now. Trump was still happy to share the news on Twitter. Then, on Sunday, FCA announced it would invest $1 billion in manufacturing plants in Ohio and Michigan to produce the new Jeep Wagoneer, Grand Wagoneer, and Wrangler-based pickup. It's not as though those potential new jobs were on their way out of the US, necessarily, but FCA took the opportunity to mention that plant upgrades at the Warren Truck Plant would allow the company to build Ram heavy duty trucks, which are currently assembled in Mexico, there. CEO Sergio Marchionne confirmed that Trump and his proposed tariffs had nothing to do with the decision. We certainly believe that, but we also have to believe that the timing of the release, positive outcome for America, and zero gain for Mexico were all orchestrated. Again, Trump sent out a victory tweet as if this had been his doing. Ford then used its press conference at the show on Monday to reiterate the plans for Flat Rock and also confirm that the Ford Bronco and Ranger nameplates will be returning to the US market, and that both will be built at a plant in Michigan. Announcements of manufacturing locations are usually aimed at the UAW, which certainly has a stake in these things, but again this one was broadcast to the auto show crowd in general.
2015 Ford Mustang 50th Anniversary Edition says 'happy birthday' in New York
Wed, 16 Apr 2014Fifty years ago this week, Ford debuted the first-ever Mustang at the New York World's Fair. And to celebrate, the Blue Oval is offering up this special, 50th Anniversary Edition 2015 Mustang, which makes its debut at the New York Auto Show. It'll be a seriously limited affair, with only 1,964 examples of the special edition Mustang slated to be produced (the number chosen to coincide with the 'Stang's first year in production). But for those who raise their hands for the 50th Anniversary package, there's a pretty sweet package in store.
The 50th Anniversary Edition is based on the 2015 Mustang GT with the Performance Pack, and is only available in two colors: Kona Blue, or Wimbledon White (pictured). The car also comes fully loaded - the only option for buyers to choose is the transmission. Should you opt for the six-speed automatic, you'll get a limited-slip rear differential with a 3.55:1 final-drive ratio (the 50th Anniversary car is also the only way to get a slushbox-equipped 'Stang with the Performance Pack). Selecting the six-speed manual 'box will net you a Torsen differential with a 3.73:1 ratio. All 50th Anniversary cars will be powered by Ford's 5.0-liter, naturally aspirated V8, estimated to produce more than 420 horsepower and 390 pound-feet of torque in the 2015 Mustang.
Inside, there's a cashmere-stitched, leather-wrapped steering wheel, with a similar detail found on the instrument panel, shift boot, door inserts, seats, and center armrest. Two-tone leather/black upholstery is also part of the 50th Anniversary package, and of course, there's a special logo on the seats.
Ford owns Automotive Loyalty Awards, Audi and Subaru are king of conquests
Thu, 23 Jan 2014Customers are a commodity in the automotive industry, and like any other commodity, automakers trade them back and forth. Only nobody wants to give up their customers - just to keep the ones they have and try to attract others.
That's what the Polk Automotive Loyalty Awards are all about. Every year the industry research body names the automakers, brands and models that manage to keep their customers coming back for more - and attract buyers to switch from other makes. Ford usually does pretty well, but this year it rose above even its own track record.
Not only did Dearborn win the Overall Loyalty to Manufacturer award, but also the Overall Loyalty to Make. Ford also took the African American category, and the F-150 was named the top full-size half-ton pickup in customer loyalty. Ford COO Mark Fields (pictured above) accepted the awards and gave the keynote address at the awards ceremony.
