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Auto blog
GM's Reuss predicts 2016 Chevy Camaro will outperform Ford Mustang in every way
Tue, Apr 7 2015We aren't going to be seeing the next-generation Chevrolet Camaro until next month. But even though we know when we're going to see the new muscle car, it's totally unclear whether Chevy will dole out technical details. That means we can't answer the latest version of the age-old question: Camaro or Ford Mustang? Not surprisingly, General Motors North America President Mark Reuss has already stated his position, saying he was "very confident" that the sixth-generation Camaro will be faster, more agile and more efficient than the Ford. Reuss made his comments after saying he drove the new Camaro back-to-back with the Mustang the week prior. Reuss' statement came in a conversation with Fox News about the 2016 Camaro where he elaborated on the car's weight shedding and how it fit into GM's strategy on other new models. "There are some really cool things in the Camaro, that are quite different than the Malibu, [and] CT6," Reuss told Fox. As we reported previously, the Camaro will shed some 200 pounds by switching to aluminum and other lightweight composites for some of its components. With May 16 just over a month away, here's hoping Reuss decides to loose some other details on the next Camaro ahead of its debut. Related Video:
Mulally wanted to kill Lincoln as late as last year, Fields vows to turn it around
Mon, 30 Jun 2014Lincoln fans might want to give incoming Ford CEO Mark Fields a pat on the back for having a hand in saving the brand from the chopping block last year. He's among the people spearheading the rejuvenation of the division away from its stodgy image to appeal to younger customers.
According to two unnamed sources speaking to Bloomberg, CEO Alan Mulally was ready to kill Lincoln last year. Following the slow production ramp-up of the MKZ combined a with a costly ad campaign, Mulally was frustrated and openly suggested dropping the brand. However, Fields and Jim Farley, Ford's marketing boss, convinced the CEO that the brand was worth saving. They also created a plan to prevent similar problems for new models in the future.
It seems that one part of the strategy may involve waiting until new models are at dealers before starting a big ad campaign for them. Lincoln global director, Matt VanDyke, recently told Autoblog that the division is holding off on a full marketing push behind the new MKC crossover to prevent the supply problems that plagued the MKZ last year. Its big offensive begins in the fall when the CUVs are at all of the dealers and consumers are at home watching more TV. VanDyke also told Bloomberg that Fields, Farley and Joe Hinrichs, Ford president of the Americas, have more direct oversight over new product launches now.
Ford gets dirty testing the 2017 Raptor
Mon, Aug 24 2015Want to hear the sweet sound of turbochargers spinning merrily away underhood of a 2017 Ford Raptor pickup truck test mule? Of course you do. And we're happy to oblige. Fortunately for you, those aren't the only sounds you'll hear when you watch the video above. We noted plenty of birds and insects, too, which means Ford has finally seen fit to share some good old fashioned muddy off-road footage of its upcoming off-road superstar as it is subjected to rigorous testing ahead of its on-sale date in the fall of 2016. It's no secret that we're big fans of the first generation of the Ford Raptor. If there was one complaint we've voiced about the truck, it's that the off-road-specific pickup could use a touch more power. Fortunately, more power is coming for 2017 as Ford replaces the outgoing 6.2-liter V8 with a new version of its 3.5-liter twin-turbo EcoBoost V6. We don't know exactly how many horses the new truck will corral, but we know it will be more than the 411 horsepower and 434 pound-feet of torque offered by the previous truck. This is the second time Ford has let out some interesting information about its tests of the next Raptor, the first focusing specifically on grueling desert trials. Considering the promises Ford is making about the 2017 Raptor's various off-road capabilities, we're keen to put the pickup through its paces ourselves. For now, though, join us in watching the video above. Related Gallery 2017 Ford SVT Raptor Desert Testing News Source: Ford Ford Truck Off-Road Vehicles Videos ford f-150 svt raptor ford raptor
