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Social media star Scott Monty leaves Ford

It seems weird to think that an automaker could have a social media star, but Ford does. Or at least it did. Scott Monty, its Global Digital Communications Manager, led the company's team for almost six years and forged a reputation as being one of the most talented people in corporate social media. But the guru recently announced that he would be leaving the automaker for an undisclosed job elsewhere.
"I just decided the time was right. I am going to take a little time with my family, and I am going to start on a new adventure pretty soon," said Monty in an interview with AdWeek. He also explained a little about his theory of how companies should use social media. In his opinion, it should be a chance to go beyond standard marketing and build a relationship with people. Businesses need to have a broad focus for its online message, and using just one service isn't enough to be successful.
Under his guidance, Ford expanded its Facebook presence significantly. According to AdWeek, it launched the 2010 Explorer on the popular site. Also, when the company wanted to investigate selling electric models, it initially gauged the public's reaction on Facebook and then advertised them there first. Monty has been a major supporter of Twitter as well to broaden the company's communication with the public.

Mazda Turnpike in Japan shut down for racing

The people behind Motorhead Magazine in Japan clearly have some friends in high places. Not only did they manage to shutdown eight kilometers of the Mazda Turnpike up the Hakone mountain, but they invited some of the country's premiere racers to take a drive up the hill. This wasn't just a Sunday cruise either. Featuring a BMW Z4 from the Super GT series, a classic Ford GT40, two flavors of Nissan GT-R and two takes on the Subaru Impreza WRX STI, these guys came ready to run. When an opportunity to let racecars challenge a curvy mountain road presents itself, you don't squander it. Thankfully, the folks at Motorhead knew that and outfitted the course with a plethora of cameras and high-quality sound equipment to capture the action. The result is nothing short of sublime. Take the video's urging to turn up your speakers for this one, and watch as these racers hit ludicrous speeds in a beautiful place never meant for them. News Source: japanmotorhead via YouTube, Jalopnik Aftermarket Motorsports BMW Ford Nissan Subaru Racing Vehicles Performance Videos ford gt40 super gt

The Ford that won't let you speed

The new Ford S-Max introduces a technology called Intelligent Speed Limiter, a cruise control setting that can read speed limit signs and automatically keep the car at the maximum posted speed even when that speed changes. The driver activates it by pressing a button on the steering wheel, the S-Max does the rest, and the minivan will inform the driver if it exceeds the limit for some reason, for instance, when going downhill. Slowing down, like when crossing from a 40 mile-per-hour zone to a 30-mph zone, is handled by fuel flow, not by the brakes - the car simply cuts engine power. It works anywhere from 20 mph to 120 mph, yet as with every other cruise control it's totally driver controlled; pressing the accelerator will override the system at any time. The aim is to help drivers avoid tickets, not take over the car. You can only get it on the UK S-Max for now. There's a video above that explains it and press release below with more information. Could this spell the end for speeding tickets? March 23, 2015 -- Breaking the speed limit is not something we always do on purpose. All the same, it can be costly in terms of fines, and driving bans, as well as playing a significant role in many road accidents. In the U.K. alone, in 2013, more than 15,000 drivers received fines of GBP100 or more for speeding. We are now launching Intelligent Speed Limiter, a technology that could help prevent drivers from unintentionally exceeding speed limits. The system monitors road signs with a camera mounted on the windscreen, and slows the vehicle as required. As the speed limit rises, the system allows the driver to accelerate up to the set speed – providing it does not exceed the new limit. "Drivers are not always conscious of speeding and sometimes only becoming aware they were going too fast when they receive a fine in the mail or are pulled over by law enforcement," said Stefan Kappes, active safety supervisor, Ford of Europe. "Intelligent Speed Limiter can remove one of the stresses of driving, helping ensure customers remain within the legal speed limit." Further new technologies available for the new S-MAX include the Pedestrian Detection system that will reduce the severity of some collisions involving vehicles and pedestrians, or help drivers avoid some impacts altogether. The versatile people-mover also is equipped to help out at junctions where it is difficult to see.