2004 - Ford F-150 on 2040-cars

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Ford's Farley apologizes for saying Blue Oval tracks customers with GPS

Ford marketing head honcho Jim Farley made waves at CES this week by telling show attendees, "We know everyone who breaks the law, we know when you're doing it." according to a report by Business Insider. Farley continued by saying, "We have GPS in your car, so we know what you're doing. By the way, we don't supply that data to anyone."
Farley has since amended his statement, saying that Ford dose not, in fact, track its customers in their cars "without their approval or consent."
Apparently carried away with a hypothetical notion, Farley was attempting to describe how Ford might be able to employee aggregated user data for things like accurate traffic reporting and pattern spotting. A Ford spokesperson confirmed with Business Insider that its GPS units are not sharing the whereabouts of drivers, though there are a few on-board services that might do so. After opting in to the services (and presumably being made aware of any/all tracking and data collection), Ford's Sync Services Directions and Crew Chief software do, in fact, allow data collection as a means of improving both systems. Farley added that the opt-in data is not shared, even when being tracked.

US Ford Focus RS to be imported from Europe

Rumors about the forthcoming Ford Focus RS are flourishing into what sounds like a very impressive new hot hatch. The latest scuttlebutt gives the first indication about when we might see a few of these fast Focuses on roads here in the US.
Unnamed insiders reportedly confirmed to The Truth About Cars that Ford plans to launch the Focus RS in the US in 2016. However, getting one might not be so easy - the boosted powertrain means the car would likely need to be imported from Europe. That's likely going to keep the total number available in the US rather low. The sources estimate a price tag that's a bit more expensive than the top Focus ST3, which starts around $28,500, plus $825 destination.
It seems that a pretty potent package comes for all of that cash, though. The Focus RS reportedly uses a 2.3-liter turbocharged four-cylinder making between 325 and 350 horsepower, with a torque-vectoring all-wheel drive system to get that muscle to the road. The test mules also wear more aggressive front and rear fascias, dual exhaust tips, larger brakes and sticky tires. It sounds like a great formula on top of the already enjoyable Focus ST.

Ford F-150 King Ranch celebrates 'history and authenticity' for 2015 [w/video]

What's life like on an authentic Texas ranch? We honestly have no idea, having never lived on such a ranch, but we imagine it requires lots of hard work, grit and determination to keep all 825,000 acres - that's larger than the state of Rhode Island - of the King Ranch in Texas under control. Indeed, a total of 350 vehicles, all of which come from Ford, we're told, are currently in use by the ranch. No wonder, then, that the collaboration between Ford and King Ranch has lasted for 15 successful years.
For 2015, in celebration of that 15th anniversary, Ford is debuting three new King Ranch models today at the Houston Livestock Show and Rodeo. The most significant is the 2015 F-150 King Ranch, which, naturally, will add unique interior and exterior bits and pieces to the new aluminum-intensive F-Series pickup. Color choices will consist of Caribou, Bronze Fire, Guard and Ruby Red Metallic Clearcoat, with a range of two-tones to go along with a monochromatic scheme in Caribou. Inside, a bespoke King Ranch interior will be swathed in Premium Mesa Brown leather.
Joining the F-150 King Ranch on dealership floors later this year will be 2015 King Ranch editions of the Super Duty pickup and Expedition fullsize SUV, all of which will offer similar levels of content. Scroll down for more details and two videos from Ford, and be sure to check out the high-res image gallery above, which was shot by the official State Photographer of Texas, Wyman Meinzer.