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Ford Focus RS will go global, come to US

"We are transforming our approach to performance." – Mark Fields Ford will launch a new high-performance Focus RS around the world, including the United States, company CEO Mark Fields confirmed at a press conference Thursday morning. It is expected to debut in January at the Detroit Auto Show, though launch timing is unclear. "We are transforming our approach to performance," Fields said. The RS will serve as a hotter variant of the Focus, which will be redesigned next year as part of Ford's 16 product launches. Our spy photographers have already captured images of a purported RS, which you can see above. Ford last sold a Focus RS in Europe in 2009, and it continues the long lineage of RS-badged performance cars, which dates to 1968. "The RS has a significant heritage and pedigree," Ford product chief Raj Nair said. The Focus RS will slot above the Focus ST, which will continue, a spokesman said. The ST runs a turbocharged, 252-horsepower four-cylinder that's paired with a six-speed manual transmission. It also has chassis and design upgrades to reinforce its athletic dynamics. The most recent intel suggests that the new RS could use Ford's 2.3-liter turbo-four, tuned to anywhere from 325 to 350 hp. All-wheel drive is also rumored to be part of the new RS formula. Meanwhile, Ford announced it is putting all of its sporty units under the umbrella name of "Ford Performance," which will be led by Mustang chief engineer Dave Pericak. Ford Performance will include Ford Racing, SVT (which is responsible for the Raptor and Shelby GT350) and RS. "We're changing Ford's performance business," Nair said. Ford is placing a renewed emphasis on performance, as the customers tend to be younger, wealthier and better educated, Nair said. In other news, Nair said the company is working on a Raptor version of the new, aluminum-bodied F-150, which launched this year. "I want to get it out as quickly as we can," he said.

2013 Ford C-Max Hybrid

No Prius Killer
As much as we enthusiasts like to rail on the lowly Toyota Prius as the harbinger of death for all we hold dear, there's no denying the machine's absolute and interminable grip on the hybrid hatchback market in the United States. Toyota has so thoroughly sunk its teeth into the segment that you can clearly hear the automaker's incisors clacking against one another with the conclusion of each financial quarter. And there's little wonder why. Buyers can plop down less than $25,000 and have a runabout that can return up to an estimated 51 miles per gallon in the city, leaving every other entry on the market with precious little gristle to gnaw on.
Enter the 2013 Ford C-Max Hybrid. With its claimed 47 mpg combined, the funky little hatch from Europe already falls behind the 48 mpg city offered by the Prius, but that marginal sacrifice in fuel economy could be a small price to pay for buyers who want a credible alternative to the stalwart Toyota. Unfortunately, like the Fusion Hybrid, the C-Max Hybrid had trouble even approaching its Environmental Protection Agency estimates during our time with the car.

Ford's Farley apologizes for saying Blue Oval tracks customers with GPS

Ford marketing head honcho Jim Farley made waves at CES this week by telling show attendees, "We know everyone who breaks the law, we know when you're doing it." according to a report by Business Insider. Farley continued by saying, "We have GPS in your car, so we know what you're doing. By the way, we don't supply that data to anyone."
Farley has since amended his statement, saying that Ford dose not, in fact, track its customers in their cars "without their approval or consent."
Apparently carried away with a hypothetical notion, Farley was attempting to describe how Ford might be able to employee aggregated user data for things like accurate traffic reporting and pattern spotting. A Ford spokesperson confirmed with Business Insider that its GPS units are not sharing the whereabouts of drivers, though there are a few on-board services that might do so. After opting in to the services (and presumably being made aware of any/all tracking and data collection), Ford's Sync Services Directions and Crew Chief software do, in fact, allow data collection as a means of improving both systems. Farley added that the opt-in data is not shared, even when being tracked.