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Ford to hack $4k off price of Focus EV amid slow sales

Between slow sales and a hefty price drop for its nearest rival, the Ford Focus Electric may be looking at a pretty substantial price cut. The Detroit News is reporting that Ford will drop the price of the all-electric by about $4,000 to $35,200 to be more competitive with the Nissan Leaf, which received a big price cut for 2013 down to $28,800.
Ford has already admitted to having low expectations for the car's sales and massive rebates were reported earlier in the year, but there is still no official word from Ford on this matter. The company's consumer site still lists the 2014 model's starting price as $39,200. In addition to the Leaf, the Focus Electric will also have to deal with the lower prices of smaller EVs including the Honda Fit EV, Fiat 500e and the Chevrolet Spark EV.

Acura Integra, Ford F-150 Lightning, Kia EV6 win 2023 North American Car, Truck, Utility Vehicle of the Year

After much testing and deliberation, the winners have 2023 North American Car, Truck and Utility Vehicle of the Year (NACTOY) Awards have been announced. Previously whittled down to three finalists in each category over the course of the past year, the 2023 NACTOY winners are as follows: 2023 North American Car of the Year: Acura Integra 2022 Acura Integra A-Spec front low View 38 Photos The Acura Integra has won in this year's Car category, beating out the Hyundai Genesis Electrified G80 and Nissan Z. The Integra nameplate has been revived for the 2023 model year, with the Honda Civic-based sedan offering an affordable sport compact from the luxury brand. You can read our First Drive review of the Acura Integra here. 2023 North American Truck of the Year: Ford F-150 Lightning Ford F-150 Lightning front low View 48 Photos The Ford F-150 Lightning has taken the award in the Truck category, knocking out the other two finalists, the Chevy Silverado ZR2 and the Lordstown Endurance. It was interesting to see two all-electric contenders in the pickup field, one based on a legacy platform, and the other coming from a new company and using novel, in-wheel motor technology. It's Ford's third NACTOY Truck win a row. The battery-powered Ford F-150 Lightning is the most powerful F-150 to ever roll off the factory floor, and it has proven itself to be wildly popular, and for good reason. You can read more about it in our First Drive review. or our buying guide. Also worth noting is that the truck's Onboard Scales and Smart Hitch technology won Autoblog's 2022 Technology of the Year Award. 2023 North American Utility Vehicle of the Year: Kia EV6 2022 Kia EV6 GT-Line AWD front three quarter mid View 35 Photos Kia EV6 has taken the top spot in the Utility Vehicle category, over two other all-electric rivals, the Cadillac Lyriq and Genesis GV60. This seems like it was probably the toughest choice for the NACTOY jurors, as these are each excellent EVs. The Kia EV6 is built on the same E-GMP electric platform as the Hyundai Ioniq 5 and the Genesis GV60, which means it has 800-volt battery architecture for extremely fast charging, available all-wheel drive and plenty of power. The EV6 has quickly become a favorite at Autoblog, especially since joining our long-term fleet. Read more about it in our First Drive, buying guide and long-term reviews.

Winnebago re-introduces classic Brave RV [w/video]

Winnebago is saying 'Let's do the time warp again,' using its new Brave RV to do it – have a look at the first Winnebago RV from 1966 and you'll know exactly where this one comes from. The modern version of this swinging sixties motorhome is accurate from its size, either 26- or 27-foot version, to its trademark eyebrow above the front windshield. The foldaway bunk above the front seats that necessitated the eyebrow design has been updated, and is now a power bed that descends from the ceiling. It is among a set of standard features that also includes a 19-foot motorized awning, leveling jacks at all four corners, heated mirrors, LED ceiling lights, two available floorplans and detailing like a workstation for the front passenger, a sliding dash cluster and and a waterfall countertop in the kitchen with built-in extensions. The Brave sits on a Ford F53 chassis complete with its Triton V10 engine and five-speed automatic transmission. No word yet on any potential diesel alternatives. Naturally, that 1966 price of $4,000 will also come in for an update, but the company hasn't yet revealed it. The good folks from Winnebago will be happy to take you on a thorough personal tour of the Brave in the video below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: Winnebago via YouTubeTip: John Auto News Ford Truck Special and Limited Editions Videos motorhome recreational vehicles winnebago