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Ford sticking with manuals for RS models

Traditional stick-shift gearboxes may be losing ground quickly to dual-clutch transmissions, but Ford knows what hot hatch enthusiasts want. That's why it's sticking with manual transmissions on its RS models for the foreseeable future. The Blue Oval automaker caught our attention yesterday when it revealed the new Focus RS, packing an upgraded version of the turbo four from the Mustang, a trick new all-wheel-drive system and an old-school six-speed manual. After speaking to Ford's product chief Raj Nair at the hot hatch's launch, Autocar reports that the six-speed is here to stay. "All our current research says that customers really like these kinds of cars to have a manual gearbox," Nair told the British publication. "We'll keep looking at market trends, and of course we'll give customers what they want, but for now the manual stays." Autocar further suggests that the same principle will apply to any further Rallye Sport models, so if and when a Fiesta RS rolls around, it's likely it will stick with a stick as well. Although the less potent Focus ST is offered in diesel and wagon forms overseas, wherever it's sold and in whatever form, the six-speed stays a constant in that model as well, just as it does in the smaller Fiesta ST. That doesn't mean that other Ford Performance models won't go without a clutch pedal, though. The new GT employs a seven-speed dual-clutch gearbox and the new F-150 Raptor channels its muscle through a ten-speed automatic. But as far as Ford's hot hatches go, it looks like the manual will remain alive and well. Related Video: Featured Gallery 2016 Ford Focus RS News Source: Autocar Ford Hatchback Performance manual ford fiesta rs

You can now Uber a Ford F-150 for tailgating at NFL games

The Ford F-Series has been named as the official truck of the NFL, whatever that means. To kick things off, the automaker is giving fans in New York the ability to order a "Built Ford Tough Tailgate Truck" on demand through Uber. The NFL-backed tailgate F-Series trucks will bring fans tailgate food, tickets, and merchandise. The ability to get a tailgate truck through Uber is currently limited to New York, but Ford will also offer a tailgate tour in various cities where NFL fans can win tailgate parties, tickets to games, and access to their own Ford tailgate truck. The sponsorship is for three years and includes America's best-selling truck, the Ford F-150, along with the automaker's Super Duty trucks. Ford is also giving NFL fans the ability to enter the "Built Ford Tough Toughest Ticket" sweepstakes for a chance to win Super Bowl LI tickets, along with a new 2017 Ford F-Series Super Duty decked out to showcase the winner's favorite football team. The NFL has partnered with various automakers in the past, with the most recent being a four-year deal with Hyundai in 2015. The Korean automaker is currently the official car, SUV, and luxury vehicle of the NFL, which conveniently leaves a spot for Ford's F-Series trucks to slot into. Hyundai took the sponsorship from General Motors, which had been a sponsor since 2001. Ford's new sponsorship comes at the perfect time as the new season official starts tomorrow with the Carolina Panthers taking on the Denver Broncos. Related Video: Featured Gallery 2017 Ford F-Series NFL Sponsorship News Source: FordImage Credit: Ford Celebrities Marketing/Advertising Ford Hyundai Truck Special and Limited Editions sponsorship

Ford fights back against patent trolls

Some people are just awful. Some organizations are just as awful. And when those people join those organizations, we get stories like this one, where Ford has spent the past several years combatting so-called patent trolls. According to Automotive News, these malicious organizations have filed over a dozen lawsuits against the company since 2012. They work by purchasing patents, only to later accuse companies of misusing intellectual property, despite the fact that the so-called patent assertion companies never actually, you know, do anything with said intellectual property. AN reports that both Hyundai and Toyota have been victimized by these companies, with the former forced to pay $11.5 million to a company called Clear With Computers. Toyota, meanwhile, settled with Paice LLC, over its hybrid tech. The world's largest automaker agreed to pay $5 million, on top of $98 for every hybrid it sold (if the terms of the deal included each of the roughly 1.5 million hybrids Toyota sold since 2000, the company would have owed $147 million). Including the previous couple of examples, AN reports 107 suits were filed against automakers last year alone. But Ford is taking action to prevent further troubles... kind of. The company has signed on with a firm called RPX, in what sounds strangely like a protection racket. Automakers like Ford pay RPX around $1.5 million each year for access to its catalog of patents, which it spent nearly $1 billion building. "We take the protection and licensing of patented innovations very seriously," Ford told AN via email. "And as many smart businesses are doing, we are taking proactive steps to protect against those seeking patent infringement litigation." What are your thoughts on this? Should this patent business be better managed? Is it reasonable that companies purchase patents only to file suit against the companies that build actual products? Have your say in Comments.