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Ford making Fusion production moves to challenge Camry on volume

The Ford Fusion may already beat the Toyota Camry in terms of models offered, transaction price and sales increase so far this year, but if the Fusion wants to make a run at the title of best-selling car in the US, Bloomberg reminds us that volume is key. Opening a second production line at the Flat Rock, MI assembly plant will reportedly allow Ford to produce around 350,000 Fusions annually, which compares Toyota's ability to crank out 475,000 Camrys and Honda's capacity to build around 450,000 Accords.
For the Fusion, that's an extra 100,000 units compared to the car's current pace, and the article adds that the Fusion is "Ford's best shot" to regain the passenger car sales crown - a title it (or any other US automaker, for that matter) hasn't held since the mid-1990s. Despite hiccups with recalls and fuel economy numbers, the Ford Fusion is still red hot when it comes to sales. Fusion sales are up 13 percent so far this year (compared to a 0.6 percent decrease for Camry), and its average transaction price of $26,343 is about $2,300 more than its rival from Toyota.
The Fusion's popularity has helped Ford improve its sales in California; the Dearborn-based automaker has a market share of 18 percent in the state, which is just a fraction of a percentage behind Honda. And this popularity should continue as Ford ups Fusion production and expands the model lineup even further for 2014 with a new 1.5-liter EcoBoost engine soon to become an option.

Curtain officially comes down on Mercury as dealers remove signage

The process of shutting down the Mercury is complete. Ford officially made the decision to close its mid-level brand in June of 2010. In the months that followed, Ford offered its dealers money to stop selling the cars, with production shutting down in September. The last Mercury, a Mariner, rolled off the assembly line in the beginning of October and former spokesperson Jill Wagner said her good-byes to both the car and her job. Now the last piece of the brand has come down as dealers are removing any and all Mercury signage from their lots.
[Source: Detroit News]Read | Permalink | Email this | Comments

World Car Awards finalists snub American-branded vehicles — except for Bronco

The list of World Car Awards has been whittled down to 10 finalists, but only one American brand — Ford — appears among the remaining nine carmakers for this yearÂ’s top award. The Bronco is there, and it also is balloted as a finalist in the design category. The other categories are performance car, urban car, electric vehicle and luxury model. Each category has five finalists except World Car, which has 10. One brand conspicuous by its absence in any category: Tesla. The winner in each is scheduled to be crowned March 27 at the New York International Auto Show in Manhattan. This year marks the 20th year of the World Car Awards and the partnership with the New York show. The selection process involves 100-plus automotive journalists from 29 countries who vote, as they review and test-drive the eligible vehicles for the 2024 awards. Their journey is captured virtually on World Car TV. If youÂ’re counting, the brands that appear most on the six finals lists are Mercedes-Benz (four times), BMW (also four), Hyundai (three), and Volvo (three). HereÂ’s the full listing. A video clip showing all of them is here: World Car -BYD Seal / Atto 4 -Ford Bronco -Hyundai Kona / Kona Electric -Hyundai Santa Fe -Kia EV9 -Mazda CX-90 -Subaru Crosstrek -Toyota Prius -Volkswagen ID.7 -Volvo EX30 World Car Design of the Year Ford Bronco Ferrari Purosangue Toyota Prius Volvo EX30 Zeekr X 2024 World Electric Vehicle BMW i5 Kia EV9 Mercedes-Benz EQE SUV Volkswagen ID.7 Volvo EX30 2024 World Luxury Car - BMW 5 Series / i5 - Lexus LM - Mercedes-Benz CLE - Mercedes-Benz E-Class - Mercedes-Benz EQE SUV 2024 World Urban Car  - Abarth 500e - BYD Dolphin - Lexus LBX - Suzuki Fronx - Volvo EX30 2024 World Performance Car - BMW M2 - BMW XM - Ferrari Purosangue - Hyundai Ioniq 5 N - Porsche Cayenne Turbo E-Hybrid