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Truckmakers squabbling over who can sell Jimmy Fallon a pickup

Snagging a celebrity endorsement is a big deal for automakers, as evidenced by the recent efforts of the Detroit Three to try and woo The Tonight Show's newest host, Jimmy Fallon, into one of their trucks.
After announcing during Wednesday night's show that he was in the market for a pickup truck, Fallon set off a firestorm of efforts on Twitter, with both Ford and Chevrolet petitioning the funnyman to test out a truck. According to Ad Age, Ford recommended the King Ranch edition of its next-generation F-150 while the show was still airing. Chevy, meanwhile, waited until the next morning to pitch a Silverado to Fallon.
The winner of this social media feeding frenzy, though, was Ram. Promoting a variation of its "Guts, Glory, Ram" tagline, the Auburn Hills-based manufacturer created the hashtag #GUTSGLORYFallon. It even went so far as to park a Ram 1500 outside 30 Rockefeller Center in New York, where The Tonight Show is filmed. On the back of the Ram sat a sign, reading "Big enough, Jimmy? Test it out," referencing a joke from the Wednesday show.

MMD by Foose 2015 Mustang GT gets 810 hp and one lucky winner

Modern Muscle Design worked with the one and only Chip Foose to create this, the MMD by Foose 810-horsepower 2015 Ford Mustang GT. Several things will come of the collaboration, the best one for you being that you have a chance to win the coupe this Summer at the AmericanMuscle Mustang show in Pennsylvania. As of right now you can enter at the AmericanMuscle site, and if your name is pulled from the hat then MMD will fly you to the show in August and Foose will personally hand the car over to you. For everyone else, there is still plenty to pay attention to. The 5.0-liter Coyote V8 gets 375 more horsepower courtesy of a modified 2.9-liter, twin-screw Whipple supercharger from Bama Performance. By the time those horses stampede down a carbon fiber driveshaft, MMD says there are 650 of them left to turn the 20-inch Foose wheels. If you want to take your own Mustang in this direction, there will be a selection of parts created for this car coming later this summer under the MMD by Foose banner, including the hood and side scoops, rocker panels, and chin spoiler. The show car also gets a Vogtland Sport Suspension and a Magnaflow Competition cat-back exhaust. Check out the press release below for more information. MODERN MUSCLE DESIGN AND CHIP FOOSE DEBUT 800+ HORSEPOWER MUSTANG IN SOUTHERN CALIFORNIA MMD by Foose 2015 Mustang to be Personally Given Away by Chip Foose at AmericanMuscle's 2015 Mustang Show this Summer MALVERN, Pa. (May 20, 2015) – Modern Muscle Design (MMD), the leader in aftermarket Mustang styling, along with the renowned vehicle designer, Chip Foose, today unveiled a one-off 810-horsepower supercharged MMD by Foose 2015 Mustang GT at Foose Design Inc. headquarters in Huntington Beach, California. Today's reveal comes ahead of the annual AmericanMuscle Mustang Show in Pennsylvania where the custom-built Mustang will be given away. The 2015 AmericanMuscle Mustang Show is the 7th annual charity all-Mustang car show in which 10,000+ spectators and nearly 3,000 Mustangs gather to benefit this year's charity, Make-A-Wish®. At the heart of MMD by Foose is a 5.0 liter V8 engine producing more than 810 horsepower at the crank courtesy of a specially tuned version of Bama Performance's 2.9-liter twin scroll Whipple supercharger. After being routed through the transmission, a custom carbon fiber driveshaft and upgraded axles from The Driveshaft Shop, 650 horsepower reaches the custom 20" Foose Design wheels wrapped in Pirelli tires.

Ford will lay off 700 employees in Michigan

Lagging sales of compact and electric cars are starting to take their toll on automakers. Ford said Thursday it intends to lay off 700 employees who work at the Michigan Assembly Plant in Wayne, MI, over the next five months. The plant makes Ford Focus and C-Max vehicles. Sales of both have stalled in recent months. The layoffs affect 675 hourly and 25 salaries employees, and will begin in late June and continue through September, according to paperwork filed with state officials. The company expects to re-hire the affected employees elsewhere and use them on temporary basis throughout the summer. Ford spokesperson Kristina Adamski said the affected employees will be "first in line" for other jobs at nearby plants, and UAW vice president Jimmy Settles said he expected all would be re-hired at other southeast Michigan factories by "early 2016." Although industry sales have remained high overall, the growth has come from SUVs and pickup trucks. Conversely, compact cars and alternate-powered vehicles like the C-Max have struggled to find customers amid cheap gasoline prices. Focus monthly sales fell 14.5 percent year over year in March, and C-Max monthly sales dropped 22.9 percent over the same period. It was less than three years ago that Ford hailed the Michigan Assembly Plant as a model for its future, one that would quickly adapt to market conditions through a more flexible assembly process. The plant was retrofitted at a cost of $550 million so that the same assembly line could install electric, plug-in hybrid or gasoline powertrains. Ford produces the Focus, Focus ST, Focus Electric, C-Max Hybrid and C-Max Energi here. At the time, company officials said the flexible line was a way to "not be trapped with dedicated one-trick-pony plants where you have under-capacity or over-capacity situations," said Jim Tetreault, Ford's vice president of North American manufacturing, in November 2012. But that's exactly where Ford finds itself as consumers have turned away from both compact and gas-sipping hybrids and electrics as gas prices have fallen to a national average of $2.49 per gallon, according to Thursday's AAA Fuel Gauge Report. One year ago, gas prices averaged $3.70 per gallon. In perhaps a melancholy twist, the Ford Expedition and Lincoln Navigator that were phased out at Michigan Assembly by the retrofit are once again the types of vehicles that are sought after by consumers.