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FCA goes big on little Fiat 500 EV, plans to build 80,000

TURIN, Italy — Fiat Chrysler plans to invest 700 million euros ($787 million) in an electric makeover of its iconic Fiat 500, a top executive said on Thursday, as the automaker seeks to move on from its failed bid to merge with France's Renault. FCA's chief operating officer for Europe, Middle East and Africa, Pietro Gorlier, announced the investment — the Italian-American company's biggest single bet on an electric vehicle — at its Mirafiori plan in Turin, northern Italy. "The plan is confirmed," Gorlier told reporters, when asked if FCA's investment in electric vehicle technology would remain unchanged after its $35 billion plan to merge with Renault, an electric car pioneer, collapsed last month. He said FCA would invest the 700 million euros to build a new production line at Mirafiori to turn out 80,000 of the new 500 BEV, its first battery electric vehicle to be marketed in Europe after a smaller, initial foray in the United States. Production will start in the second quarter of 2020, with capacity to be expanded later, Gorlier said. The 500 compact car is one of the group's most famous models, launched by Fiat in the late 1950s and quickly becoming a symbol of Italian urban design. The 700 million euros investment is part of a plan announced last year to invest 5 billion euros in Italy up to 2021. In abandoning its merger offer for Renault, FCA blamed French politics for scuttling what would have been a landmark deal to create the world's third-biggest automaker. Featured Gallery Fiat 500e Green Chrysler Fiat Electric

Fiat preparing to say 'ciao' to the 500X in the United States

Fiat's 500X crossover will enter the pantheon of automotive history without a successor. Ending years of rumors and speculation, the company confirmed that the soft-roader will not be replaced in the United States once production of the current-generation model ends.  As we reported from the L.A. Auto Show, the 500X will be discontinued after it reaches the end of its lifecycle. "When it dies, it dies. We will not replace it," Fiat boss Olivier Francois confirmed to Motor Trend.  With the Mazda MX-5 Miata-based 124 Spider and the 500L people-mover out of the picture, the 500X is the last Fiat standing in the United States. Its demise hardly comes as a surprise: Fiat sold merely 1,181 units in 2021, an 18% drop compared to 2020. Given those anemic numbers and the fact it debuted at the Paris Auto Show of 2014, the end of its lifecycle might not be that far off — 2023 might be its final model year. Francois' comments douse cold water on rumors claiming Fiat planned to merge the 500X and the 500L into one model tentatively called 500XL. When it does sail off into the history book, the Jeep Renegade's Italian cousin will pass the torch to the electric 500e, which has been on sale in Europe since 2020 but won't land in the United States until early 2024. Market-specific details will be announced in 2023. Fiat seems content with offering a one-model range in the United States. "We have a clear plan not to do anything besides the 500. It's the one model people like," Francois candidly admitted. "Fiat is not here to be everything to everyone everywhere," he added. And, the company knows a tiny EV with a range rating of under 200 miles will be a tough sell. Francois predicted American sales will be "a rounding error." European motorists see more of the Fiat iceberg. The Turin-based company notably still sells the last-generation 500 and its Abarth-tuned derivatives, which both left American showrooms in 2019. Its range also includes the massively popular Panda city car and the Tipo.     

Fiat brand chief reassigned then resigns amid flagging sales

Jason Stoicevich was replaced as head of the Fiat brand in North America just the other day. He was immediately reassigned to another job within Fiat Chrysler Automobiles. But according to Automotive News, Stoicevich quit the new job – and the company altogether – the very next day. The development comes amidst flagging sales for the Fiat brand in America. The introduction of the awkward-looking 500L multi-purpose vehicle has been largely regarded as a sales disaster in the US. Despite having just introduced the new 500X into the growing crossover market, and an overall upward trend across FCA group sales, the Fiat brand's figures have been dropping all year. While the Italian brand's volume has fluctuated from month to month compared to last year's sales, the number of cars its dealers sells on an average day has been firmly in decline. Fiat's downward trend reflects a general tendency in the market towards larger vehicles at the expense of smaller ones. However, the powers that be in Auburn Hills evidently felt that a change of leadership was in order, so it placed Dodge chief Tim Kuniskis in charge of all the company's mass-market passenger-car brands – namely Dodge, Chrysler, and Fiat – and moved Stoicevich to running the group's fleet and small-business operations. Stoicevich remained in charge of the company's California Business Center, but it seems as though he was as dissatisfied with the switch as his superiors were with the performance of the brand over which he presided, and so he apparently elected to step down and leave the company.