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Alfa Romeo considering Ferrari-developed engines for new product lineup

A report in Bloomberg adds more details to the plans for Alfa Romeo's fourth turnaround plan in Fiat CEO Sergio Marchionne's tenure, and this time Ferrari is apparently going to be part of the show. In December Automotive News Europe reported that a new Maserati-derived rear-drive architecture would be the centerpiece at Alfa Romeo, as well as coming Chrysler and Dodge products. At the time, ANE said the platform would support a new midsize sedan and wagon perhaps to be called Giulia, a fullsize sedan and a midsize crossover, with retail appearance of the product initiative commencing perhaps as soon as next year. It would be part of Fiat's $12.3-billion spend on new models and European recovery.
The Bloomberg report says that particulars haven't been finalized, but the plan is to have six new Alfas appear over the next five years, two of which would be SUVs. The futures of the Mito and Giulietta, two of the three cars Alfa currently sells and 99 percent of sales last year, aren't assured, meaning that the lineup in six years could be seven cars (including the 4C), six of which we haven't any definitive clue of yet. The top-tier versions of those cars, according to the report - perhaps the Quadrifoglio Verde - "will be equipped with motors developed by Ferrari."
Marchionne wants to get sales up to 300,000 units per year when the lineup is complete, pairing Alfa sales with Jeep's global dealer network to open up the retail channel. That kind of volume would get Fiat's Italian plants back in business properly, even though Marchionne's stance on Italy-only Alfa production would mean the end of the anticipated roadster that was to be twinned with the coming Mazda MX-5 Miata. Alfa's direction will be laid out in Detroit in May as part of the overall strategy presentation for Fiat Chrysler Automobiles NV.

Fiat 500 commercial expanded into 'Sexy People' music video

The last time we wrote about the Fiat USA commercial Immigrants, it was to question whether the ad provided our first glimpse of the 500T. That was a year ago, but Fiat isn't finished utilizing that commercial theme. The song in the one-minute commercial was Sexy People (All Around the World) by Italian songstress Arianna, and the Immigrant commercial has been lengthened and turned into a music video for the song as Arianna prepares that track and more for her first studio album.
The tune features Pit Bull and the clip is like a hip-hop video meets The Little Mermaid. Well, until Charlie Sheen shows up. That's when it starts Winning, and you can enjoy it all in the video below, along with the original ad from Fiat.

2016 Fiat 124 Spider to debut this year

Those enthused by the prospect of a nimble little convertible but not enamored with the styling of the latest Mazda MX-5 Miata (shown above) have been eagerly awaiting the arrival of the Fiat version. And now we know it's going to break cover later this year. According to Edmunds, which spoke with the Fiat brand's North American chief, Jason Stoicevich, the Fiat 124 Spider will debut later this year either at the Frankfurt Motor Show in September or the LA Auto Show in December. It is expected to begin reaching dealers in 2016. Fiat has yet to confirm whether it'll offer the 124 in North America, but the chances are looking good. "There is a ton of heritage behind that," Stoicevich told Edmunds. "I think that just kind of puts the bow on the showroom for us and fills it out completely." The roadster would bolster a Fiat US lineup that's made up of versions of the 500: the original hatchback, open-roof 500C, electric-powered 500e, and 500L and 500X crossovers. Fiat offers other models overseas, but is said to be preparing a change in direction even in Europe, aligning its portfolio in two pillars built around the 500 and the Panda. Though the 124 will be based on the MX-5's platform and be built alongside it in Japan, the Italian brand will give the convertible its own bodywork and styling. The Italian version of the MX-5 was originally earmarked to wear an Alfa Romeo badge, but Fiat brass decided that Alfas needed to be developed in-house and built in Italy. The decision was then made to give the Fiat brand the convertible instead, though details on what form it will take and what engines will be offered remain a mystery. Related Video: Featured Gallery 2016 Mazda MX-5 Miata Club View 30 Photos News Source: EdmundsImage Credit: Mazda LA Auto Show Frankfurt Motor Show Fiat Convertible 2015 LA Auto Show fiat 124 spider fiat 124