Fiat 500 on 2040-cars

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Free crypto! Fiat to reward New 500 drivers for eco-friendly motoring

While Mother Nature may thank you for environmentally friendly motoring, Fiat will pay you. That is, they will if you drive a new 500, the brand's EV minicar, which is gone from the U.S. market but has been updated and re-introduced as a pure-electric model in Europe. Fiat is teaming up with Kiri Technologies, described as a green-tech startup, for the program, which is called e-Mobility by Stellantis. The Fiat app tracks driver behavior, such as speed and distance, and uploads the information to the Kiri cloud. Kiri (the name comes from a tree that has an unusually voracious appetite for CO2) then converts that data into a score, and rewards drivers based on that score. The rewards come in the form of cryptocurrency. Not Bitcoin, unfortunately (though BTC's mining may or may not be environmentally problematic depending upon whom you ask), but KiriCoin. One KiriCoin is worth 2 Euro cents but. Drivers track the KiriCoin earnings and total via the Fiat app. Fiat says drivers can expect to earn about 1 KiriCoin per kilometer. The earnings can be spent in "a proprietary marketplace" (which makes Kiri sound more like a points program than an open-market cryptocurrency with wildly fluctuating values). Drivers who achieve the highest scores also may receive bonus offers from major retailers such as Amazon, Apple and Netflix. Factor out the flakiness of a startup cryptocurrency, and the idea of rewarding drivers for eco-conscious behavior has some merit. Of course, it raises privacy concerns — much like auto-insurance data trackers that monitor driver behavior with the promise of a potential discount on rates — but it could be a useful incentive on a strictly opt-in basis. With the base price of a Fiat New 500 approximately $42,000, drivers aren't going to put much of a dent in their monthly car payment with this program, but it never feels bad to earn a few perks along the way. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Is the Fiat 500L the new, smaller swagger wagon?

Toyota tried to make family hauler commercials cool with its "Swagger Wagon" spot for the Sienna minivan back in 2010, but now Fiat looks to have created the unrated version of Toyota's idea with a web ad for its new Fiat 500L called "The Motherhood." Trying to cater to the 500L's target demographic, no punches are pulled as this blonde British mom attempts to describe all the joys of family raising.
We're not going to spoil anything for you here, but if you're hoping for useful information about the larger 500L, then this commercial isn't for you. If you're looking for an entertaining way to kill a few minutes, then check the (now viral) video out by scrolling below. With more double entendres than you'll know what do with, though, we have to warn you that this video's language might be a little unsafe for conservative workplaces.

Stellantis will build four electric vehicles in Italy, say union reps

MILAN — Stellantis will produce four medium-segment electric vehicles, of different brands, at its Melfi plant in southern Italy from 2024, the UILM union said on Tuesday. Since Stellantis was formed at the beginning of this year through the merger of Fiat Chrysler and France's PSA, production in Italy has been under scrutiny for costing more than elsewhere in Europe. "Stellantis announced that Melfi would be the first plant in Italy to get new models, based on post-2022 business plan," UILM said in a statement after workers' representatives met with the carmaker at Italy's industry ministry in Rome. Future production at Melfi will be based on a single enhanced production line that will merge the two existing ones, the union said, adding the restructuring will leave production capacity at the site unchanged at around 400,000 units. UILM's head, Rocco Palombella, said unions had not received all the answers they wanted as Stellantis was still working on its new business plan. "But the positive element is that the company has not absolutely called for structural redundancies," he said after the meeting. Stellantis Chief Executive Carlos Tavares has said the group would present its business plan late this year or in early 2022. Stellantis, the world's fourth-largest carmaker, gave no details about what was discussed at the meeting. In an earlier statement the company said it was working "with determination and speed" to support the energy transition of all its Italian sites. Italy's Industry minister, Giancarlo Giorgetti, however, said in a separate statement after the meeting that Stellantis had yet to decide where it would build its third electric battery plant in Europe. Stellantis, which already has two battery factory projects in France and Germany, has said adding gigafactories in Europe and the United States would be decided this year. The company is holding talks on this with Rome, as Italy is one of its main production hubs in Europe. Related video: Green Plants/Manufacturing Alfa Romeo Fiat Jeep Citroen Opel Peugeot Stellantis