2015 Fiat 500 on 2040-cars

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The Fiat 124 Spider's future is uncertain

Earlier this month, Fiat brand CEO Olivier Francois explained to Autocar that Fiat would re-focus on “the right balance between the two dimensions: the Fiat 500 family and family transportation. There will be no big cars, no premium cars, no sporty cars because they have no legitimacy. We will be present in the C-segment [Ford Focus class] but not much more. All models will sit within 3.5m and 4.5m (11.5 to 14.8 feet). This is where Fiat will play. We need more EVs. And we need more 500 models that look legitimate enough to take higher pricing.” Francois didn't say the 124 Spider is doomed, but Autocar understands that a second generation of the Mazda MX-5/Miata-based roadster is "unlikely." The comments on the 124 Spider come in the wake of Fiat pulling the droptop from the UK market because the car wasn't making money. The CEO said the partnership that created the convertible made sense, yet that while the 124 is profitable overall, "such a car may not be key to the future of the brand. It is not what IÂ’d call a pure, absolute Fiat, but for now, it remains an interesting opportunity.” The 124 Spider costs a touch less than the MX-5/Miata in the U.S., the opposite of UK pricing; nevertheless, the Mazda handily outsells the Italian after three years on sale. If Mazda keeps the fourth generation Miata around for 10 years as it did with the third generation, though, there could be a few years left to enjoy the 124 Spider even in the face of declining sales. The future of the Fiat brand in Europe will be built on the 500 on the next Panda city cars, joined by "a range of larger vehicles suitable for families;" one-third of the city cars sold in Europe are Fiats. The brand's U.S. lineup, aside from Abarths, is four 500-based cars and the 124 Spider. The 500 range will go upscale in order to justify higher prices to pay for electrified 500 and Panda platforms. A new electric 500 is expected next year, Francois describing that car in March as, "A new 500, totally renewed. A new object. Totally electric. It's kind of an urban Tesla, with beautiful style.

FCA profits surge in second quarter

Fiat Chrysler Automobiles gave the cash register a beating in the second quarter, improving its net profit to 333 million euros ($364M US), which is a 263-percent jump over its reported Q1 profit of 92 million euros ($108M US). At the same time, FCA improved its global profit margin to 7.7 percent. Compared year-over-year, in Q2 2014 FCA reported net profit of 197 million euros making this year's Q2 a 69-percent increase, and profit margins a year ago were 4.9 percent. The two big factors for this increase are strong NAFTA sales and Jeep. In the US alone, Jeep sold 222,940 units in Q2 this year, a jump of almost 20 percent over the same period last year. Revenue in the NAFTA region totaled $18.8 billion, adjusted earnings before interest and taxes were $1.45 billion, both of those numbers more than doubling compared to 2014. The vastly better numbers come on marginally more global sales, 1,181,000 units sold in Q2 2014, 1,193,000 units sold in the same span this year. In the US, FCA began charging dealers one-percent more for vehicles to up the margins, a move that helped boost its US margin from 4.1 percent a year ago to 5.8 percent the first half of this year. The company is holding steady on its guidance of global deliveries at 4.8 million and its net profit guidance at $1.1 to $1.3 billion. It has increased its adjusted outlook for the year to $120.5 billion in revenue, and EBIT to "over $4.93 billion." News Source: Automotive News - sub. req.Image Credit: AP Photo/Carlos Osorio Earnings/Financials Chrysler Fiat Jeep FCA

Fiat's billboard helps drivers parallel park

In some vehicles with bad visibility out the back and no rear sensors for help, parallel parking can get a little difficult. For drivers at one particular parking spot in Germany, though, it could hardly be easier. Fiat and advertising agency Leo Burnett Germany created an interactive billboard where a variety of characters assist drivers in parking. Ultrasonic sensors that are attached to the other vehicles in the surrounding parking spots are the key to this novel idea. They monitor how close a driver's car is getting, and the character on the screen shows how much room is left before crashing. For some added visual interest, the helpers change each time, including a woman in a Playboy bunny outfit, an old man, a little girl, and others. The stunt looks quite inventive in this video and is meant to promote Fiat's Park Assist feature.