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Swatch unleashes fleet of Fiats to sell MoonSwatches across the U.S.

The Omega Speedmaster is one of the most sought-after and iconic watches ever made, so it was no surprise when parent company Swatch got in on the action with a series of unique, entry-level quartz “MoonSwatch” collaboration watches. Buying the hot-selling bio-ceramic watches has been a chore, as Swatch only offers them in its limited number of stores. To help meet demand and promote the watches, the company is releasing a fleet of Fiat Cinquecentos to select locations where theyÂ’ll sell the timepieces on the streets. The MoonSwatch retails for $260, but their limited release pushed online resale “values” over $1,000 in some cases. The planet-themed watches arenÂ’t limited, but Swatch refuses to sell them online. The Fiat fleet will feature the same themes and visit cities around the country starting October 22. Swatch's “Mission to Mars” car will start its journey in Miami and hit other cities around Florida, while the “Mission to the Sun” Fiat will tour major metro areas in California. The blue “Mission to Neptune” car will visit locations in the Midwest. Though the tour began in July, the American portion doesnÂ’t start until this weekend. In all, eleven vehicles will travel the globe selling the watch. Swatch hasnÂ’t given out a set schedule and doesnÂ’t plan to, only saying that the cars will cover three regions in the United States. If you live in one of the regions listed, your best bet to snag a MoonSwatch is to keep your eyes peeled. Swatch also hasnÂ’t detailed which watch models each car will offer, so finding one doesnÂ’t guarantee youÂ’ll get the planet/color you want. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Weird Car News Fiat watch

Ram 700 by Fiat may be the small truck we've been waiting for

It seems like auto buyers throughout the whole world outside of the United States and Canada have a plethora of small pickups to choose from to fit their needs. In fact, there's one just south of the border that might be perfect for many American consumers - the 2015 Ram 700.
The little, front-wheel-drive pickup is a badge-engineered version of the Fiat Strada, which is also sold in Mexico. The powertrain is limited to a 1.6-liter four-cylinder making 115 horsepower and 119 pound-feet of torque with a five-speed manual gearbox. However, buyers can choose between either a two-door, two-passenger body or a three-door, four-person version (pictured above and right) that's also available with a locking front differential. While the 700 isn't big, the two-door version still offers a cargo capacity of up to 1,554 pounds, and opting for the three-door still allows for 1,433 pounds of goods.
Prices for these little trucks aren't bad either. The two-door is priced at 182,900 Mexican pesos ($13,576 at current rates), while 241,900 pesos ($17,955) gets customers the three-door.

Junkyard Gem: 1977 Fiat 124 Sport Spider

The Fiat 124 Sport Spider was sold in the United States for the 1968 through 1982 model years, after which Malcolm Bricklin imported the car under the Pininfarina brand for another couple of years. During the car's heyday in the middle to late 1970s, 124 Sport Spiders could be seen all over American roads... and a surprising number of these cars have survived long enough to appear in wrecking yards on a regular basis. Here's a '77 in a Denver junkyard. A 1970s 124 Sport Spider in restorable but rough condition isn't worth much; these cars were very affordable when new and beat-up ones have been available for three-figure prices for the last 30 years. This means plenty of them sit around as unfinished projects for year after year, then show up in wrecking yards. I see so many discarded 124 Sport Spiders that I don't even bother photographing most of them. Still, they're interesting cars, and it's a plus for those who do want to restore them that parts can still be found. The 1.8-liter dual-overhead four-cylinder in the '77 Sport Spider made 86 horsepower, which gave this car a performance edge over its arch-rival, the MGB (which had just 62.5 horses and weighed 100 pounds more). The MG was just $5,150 in 1977, though, versus the $6,115 price tag on the Fiat (that's about $22,100 and $26,300, respectively, in 2018 dollars). This one has some rust in the usual places, which might have been worth fixing on something like an Alfa Romeo Spider. With this car, it was a death sentence. Related Video: