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James Bond to drive Fiat 500 in next film

After the return of James Bond's classic Aston Martin DB5 for some scenes in SkyFall, the spy with a license to kill is reportedly hopping into something much more mainstream for his next film. The upcoming Bond movie allegedly features a car chase through Rome in a Fiat 500, according to Sky News from info obtained by Italian news agency ANSA. The Italian capital is also rumored to play host to other action scenes in the film, and shooting for these portions allegedly runs through February and March of 2015. There's no word yet whether a modern or vintage 500 would be the star, but using a current 500 Abarth could keep things exciting, although we hope James gets behind the wheel of something a bit more exciting along the way, too. Regardless of which Fiat Bond drives, it still wouldn't match the Citroen 2CV chase in For Your Eyes Only as the spy's most plebeian automotive choice. The name for the next Bond movie isn't revealed yet, but filming is supposed to start in the coming weeks, according to Sky News. Daniel Craig returns for his fourth outing as the world's most famous fictitious spy, and Sam Mendes is reportedly in the director's chair again after helming SkyFall, as well.

Godzilla stops off for a little Italian in new Fiat ad

Fiat is really trying to push its five-door 500L, which has gotten off to a rather disappointing first year of sales. The Italian brand's first big-name effort involved rapper P. Diddy and a pair of very unfortunate desert pedestrians. Now, it's gone even bigger (quite literally), teaming up with everyone's favorite, city destroying, radiation-breathing green lizard monster - Godzilla.
Yes, the Japanese monster icon is getting rebooted in a new film starring Breaking Bad's Bryan Cranston, as well as Ken Watanabe and Elizabeth Olsen. With the iconic kaiju hitting US theaters on May 16, the release of the Fiat/Godzilla ad is well timed.
In the ad, Godzilla is doing what he does best, all while devouring standard-sized 500s in the same way that you or I might eat a few grapes. This is working out quite nicely, until the big lizard bites off more than he can chew with the 500L.

Maserati planning second smaller SUV?

Maserati's product plans have taken a few wild turns, but as we get closer to production dates for the long-awaited offerings things are getting a wee bit clearer. The the sixth-generation Maserati Quattroporte is here, and a quick recap according to a report in Car and Driver has the smaller Ghibli sedan on Chrysler's LX/LY platform next, then the next-generation GranTurismo coupe and cabrio on a Maserati platform, then the Kubang SUV concept (pictured) that, for production, will become the larger Jeep-Cherokee-based Levante SUV.
All of which gets us to 2015. That same year, according to the report, the Levante will get a brother: a smaller SUV or crossover, perhaps sized like the Kubang concept, to challenge the Audi Q5 and the Porsche Macan. It is predicted to use the Compact US Wide platform, built for front-wheel and all-wheel-drive vehicles, that supports the Dodge Dart and 2014 Alfa Romeo Giulia. In addition to giving the premium brand a competitor in what is a very popular segment, a Maserati move slightly downmarket can help fill a gap while Fiat brass figures out what to do with Lancia.