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Jeep Cherokee faces on-sale delay

A report in The Wall Street Journal looks at some of the obstacles to the 2014 Jeep Cherokee that go beyond its mootable yet "very contemporary" looks, almost all of them based on Fiat's financial position. Starting with that sheetmetal, in defense of it SRT president Ralph Gilles and Jeep design head Mark Allen said they wanted to "make sure the design still looks modern five years from now."
The WSJ piece doesn't cite longevity as a factor, instead saying that its features originated in a design for an Alfa Romeo, the transformation into a Jeep design meant allowing Chrysler get it to market more quickly and save "hundreds of millions of dollars" in engineering.
The need for Fiat to save money while it weathers the European situation has cut budgets for development, engineering and the pace of retooling the Toledo, Ohio plant to build the Cherokee. In a familiar case of snowballing at work, among the effects will be pushing back the Cherokee's volume sales date and delaying updates to some of Chrysler's other products.

Fiat Doblo Cargo is an Italian Ram Promaster City

Meet the new Fiat Doblò Cargo, the Italian cousin of the recently debuted Ram ProMaster City. As part of the Fiat Professional line, we wouldn't count on seeing this one on US shores, but as Fiat Chrysler's compact cargo entry in Europe, expect to see plenty of the mini haulers across the pond following its debut at the Hanover Motor Show.
This isn't a full-tilt redesign for the Doblò Cargo, so much as it is a significant refresh that sees the compact cargo van adopt a new, more stylish front fascia, which borrows inspiration from the larger Ducato van, sold Stateside as the Ram ProMaster. While it's not terribly handsome, it is a major improvement on the awkward looks of the pre-facelift Doblò. Its links with the ProMaster City, meanwhile, are plain to see.
Unlike North America's ProMaster City, which runs on Chrysler's 2.4-liter, Tigershark four-cylinder, the Doblò Cargo is available with a pair of diesel engines; a 90-horsepower, 1.3-liter and a 105-hp, 1.6-liter. While those two mills are sure to be easy on fuel costs, they can be made even better thanks to an optional stop-start system. These so-called "EcoJet" engines can return up to 64 miles per gallon, according to Fiat.

Fiat GIF-based ads make our heads spin

Take a good, long look at the image above. Don't worry, it's completely real; you're not hallucinating. Would you believe that's an actual screencap from an actual ad commissioned by Fiat that's airing on actual television? Believe it.
The commercials started as a series of animated GIFs from The Richards Group for Fiat's Tumblr page, according to Adweek. Chrysler's Chief Marketing Officer reportedly liked them enough that he had them cut into ads for TV. The result is a combination of Internet meme heaven that includes the above horse mask and "Deal with it," animation, experimental filmmaking, cats, a person in a bunny suit twerking on a Fiat 500 and more general bizarreness.
Whatever your opinion on them, you have to admit that the advertising is certainly attention grabbing. Imagine looking up at the TV form your tablet to catch a glimpse of this weirdness. If you don't like them, Fiat is even giving people the chance to do a better job. Its Tumblr is open to submissions of new GIFs, which could lead to some very inappropriate and potentially hilarious results given the way that the Internet often works.