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Ferrari hybrid V8 arriving next year, could power Ferrari SUV

Ferrari CEO Sergio Marchionne told Auto Express that the world can expect a V8 hybrid from Maranello next year. He said, "The test mules are out now," but what he wouldn't tell the Brit mag is where that V8 hybrid will go. Everything else in Ferrari's lineup has been recently introduced or refreshed save for the 488, but the 488 is just two years old. With all of the current cars ruled out, the bettors wager on the hybrid V8 appearing in the Ferrari SUV that's also due next year. We've no idea how Maranello engineers will structure the electrical assistance, but Marchionne indicated "more of a traditional hybrid [than the LaFerrari] to fulfill a different role." That means a strictly performance-based kinetic energy recovery system likely steps aside for one that will "yield additional performance" as well as better fuel economy. In further comments to Top Gear — where he expressed a touch of disappointment in the firm's GT car designs and the possibility of a 250 GTO continuation — Marchionne said, "The hybrid element will be much more of a mainstay of the powertrain than it was in the LaFerrari." Look out for plug-in charging and some kind of all-electric range. If all of this speculation holds up come 2019, it also means the Ferrari SUV will reverse its competitors' playbooks — the Bentley Bentayga and Lamborghini Urus, for instance, established themselves with their mightiest powertrains, then got around to plug-in hybrid models. A hybrid SUV would be smart, as we're coming up on an emission target escalation in 2020. Those targets only apply to carmakers selling more than 10,000 units per year, Ferrari sold nearly 8,400 cars last year and aims to crack 9,000 sales this year. The SUV will certainly put the Prancing Horse over the 10K barrier, and as a volume seller, relatively speaking, will make a worthwhile contribution to emissions values. Of course, you have to write Marchionne's quips in pencil, because they're prone to revision. It was only two years ago when Marchionne answered a question about the mere possibility of an SUV with, "You have to shoot me first." Later that same year, Marchionne said every Ferrari sold from 2019 onward would have some sort of hybrid element.

Sergio Marchionne confirms Ferrari LaFerrari Spider

Sergio Marchionne has been the CEO of Ferrari for about five minutes, and there's already big product news coming from Maranello. The LaFerrari hypercar will be sold as a convertible (or Spider, if you prefer). Marchionne confirmed the Spider during an interview with Automobile Magazine, which looks like it happened before today's CEO announcement. After being asked about the so-called LaFerrarina – which Automobile calls "a less extreme version of LaFerrari" – Marchionne said "the only future product connected to LaFerrari is the Spider," which was "no secret since potential customers have already been approached." While the company is hard at work on the LaFerrari Spider, Marchionne was less forthcoming on the long-rumored, V6-powered Dino. "Where should that Dino be positioned? How much should it cost? How would it relate to the next 488? What is the right balance between too many and not enough units?" Marchionne peppered. "We haven't found answers to these questions yet." Marchionne didn't go as far as saying when Ferrari would sell the LaFerrari Spider, but if the company is already reaching out to its exclusive clientele, a debut can't be far off. Perhaps 2017? That year is, after all, the 70th anniversary of the first Ferrari-badged car, 1947's 125 S. Related Video:

Ferrari and Apple deepening ties, FF gains Siri integration and standard iPad Minis

The exciting new LaFerrari wasn't all that Ferrari had to announce today at the Geneva Motor Show. Ferrari chairman Luca Di Montezemolo added that the Italian automaker is looking to expand its relationship with Apple in the realm of in-car entertainment, which follows Apple executive Eddy Cue joining the Ferrari board of directors back in November.
According to Bloomberg, Di Montezemolo stated that the Ferrari FF would now come with iPad Minis as a part of the rear-seat entertainment system and Siri integration will be used with the infotainment system. Beyond the FF, though, it isn't clear what type of partnership will blossom between the two most powerful brands on the planet.