1986 Ferrari Testarossa Single Flying Mirror New Belts And Clutch Rosso Corsa on 2040-cars

Auto blog

Ferrari rated world's most powerful brand ahead of Apple

Ferrari has nabbed the honor of becoming the world's most powerful brand from Apple. According to Brand Finance, the Italian automaker earned the highest rating among all brands on the Global 500 list despite being worth considerably less than its competition. But the ranking takes into account more than just a company's bottom line. Brand Finance also looks at margins, average revenue per customer and less tangible notions like brand affection and loyalty.
There's no disputing those latter two categories, and this year saw Ferrari enjoy the best financial results in the automaker's history. In 2012, the company's revenue jumped by eight percent to 2.43 billion euro thanks in part to a 4.5 percent increase in deliveries worldwide.
Meanwhile, Apple squeaked out ahead of Samsung to earn the top spot as the most valuable brand at $400 billion. You can check out the Brand Finance press release below for more information.

LaFerrari design secrets explored at Ferrari museum

For every finished vehicle design we see, there are probably hundreds of drawings and models that have long since been discarded. Housed in its own room inside the Ferrari Museum in Maranello, the LaFerrari has a unique exhibit that shows off some of the car's design evolution, and Autocar caught up with Ferrari design director Flavio Manzoni for an even deeper look at what went into creating this hybrid supercar.
In addition to the final product, the LaFerrari exhibit also reveals some of the designs that didn't make the cut - two of which made it to the full-size scale model phase, though. The display shows off five different designs (three from Ferrari and two from Pininfarina) that were in the running to become the final LaFerrari.
The interview with Manzoni even adds in some juicy bits of info, including news that one of the potential LaFerrari designs has been locked away and could resurface as a special, one-off model. Manzoni gets in a couple of good quotes while voicing his opposition of the current retro design language currently being used by some automakers, as well. Check it all out in the video below.

Ferrari California replica from Ferris Bueller is so choice

We like car auctions well enough, but often the high-end affairs are a bit too much like outdoor museums - very beautiful and very cold, and you're not allowed to touch anything. A perfect case in point is the upcoming Mecum auction during the 2013 Pebble Beach weekend, which will feature the legendary replica Ferrari 250 GT California Spyder used in none other than Ferris Bueller's Day Off. Only three were made. The current owner spent ten years restoring this car. It is his love, it is his passion. (Well, it was before he decided to auction it, anyway.)
Actually built by Modena Design and Development in El Cajon, CA, the official name of the stunning replica is Modena Spyder California. Built up on a tube frame, with a meticulously maintained interior and powered by a 500-horsepower small block V8 the car is so choice. If you have the means, we highly recommend picking one up.
Mecum hasn't suggested a predicted auction price for the Hollywood relic as of yet, but with the perfect pedigree to pull Gen X heartstrings, and the proliferation of stupid-wealthy fourtysomethings in and around northern California, we wouldn't be surprised to see a decent value. Just don't wait on it, life moves pretty fast around Pebble Beach. If you'd like to read a full description of the car with fewer script-quotes, look, it's real simple, scroll down.