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Ferrari will expand its lineup of GT cars but won't chase volume
Mon, Aug 19 2019PEBBLE BEACH, Calif. — Italian premium sports car maker Ferrari will expand sales of easier-driving grand touring cars, but will not try to chase rival Porsche's annual sales volume, Ferrari Chairman John Elkann told an audience of classic car enthusiasts gathered at this storied golf resort on the Pacific coast. Elkann also reiterated that Fiat Chrysler Automobiles, of which he is chairman, remains open to opportunities to combine with other automakers, but is positioned to remain independent. Fiat Chrysler in May proposed a merger with French automaker Renault, but the deal fell apart after the French government intervened and Elkann withdrew the proposed merger. Fiat Chrysler Chief Executive Mike Manley sent the same message to Renault and other would-be partners earlier this month. Elkann visited Pebble Beach during the annual Concours d'Elegance, during which wealthy collectors bring some of the world's rarest vintage automobiles to be admired — and sold — and premium manufacturers showcase exotic new models. Ferrari is best known for flashy, high-performance sports cars. Among fans of vintage Ferraris, more understated GT, or grand touring, cars from the 1960s, some with seating for four people, are among the most popular models on auction blocks and at enthusiast events. GT cars were designed to be comfortable on longer road trips. Elkann hinted Ferrari will unveil a new GT type car in November. Ferrari has said previously that about 40% of its total sales could come from GT cars by 2022, up from 32% now. Ferrari has outlined plans to expand revenue to 5 billion euros ($5.54 billion) by 2022 from 3.4 billion euros in 2017. The company has said it plans to add a model called the Purosangue to compete with a growing stable of sport utility vehicles wearing premium sports car brands, such as the Lamborghini Urus. Rival Porsche AG, a unit of Volkswagen AG, has expanded its sales to more than 250,000 sports cars and sport utility vehicles annually. Elkann said Ferrari is not aiming for Porsche's level of sales. Ferrari Convertible Coupe Crossover SUV Luxury Performance
Marchionne hints at once-'obscene' idea: a Formula E electric Ferrari
Tue, Apr 4 2017Ferrari is certainly protective of its brand image, even if it means coming off as a Luddite. A year ago, Chairman and ( now) CEO Sergio Marchionne said that an all-electric Ferrari would be " almost an obscene concept," adding, "You'd have to shoot me first." So it's surprising to see him tell Auto, the FIA's magazine, that "we need to be involved" in all-electric racing series Formula E. Earlier the interview, Marchionne talks up Ferrari's need for electrification, at least in terms of incorporating more hybrid technology. "Hybridization is crucial to Ferrari," he says, not necessarily in meeting emissions targets, but for performance. Ferrari will use new technology, electrification included, in future models, with a focus on creating an emotional experience for the driver. Late last year, Marchionne said that the brand would leverage hybrid technology to boost production figures and profits, and that every model would offer some hybrid technology by 2019. When asked about the likelihood of Formula E entry, Marchionne says, "It's difficult to say." He then adds, "We need to be involved in Formula E because electrification via hybridization is going to be part of our future." What that level of involvement would be is also uncertain, but he didn't rule out the possibility of a Ferrari Formula E racer, which would by necessity be all-electric. Of course, Ferrari could find a development role in the race series without entering its own vehicle. Regardless of the type of involvement, Ferrari's reputation could stand to gain from representation in the series, especially if it means it's not appearing to fall behind the likes of McLaren, Jaguar, BMW, and Audi, who have all played a part in Formula E. Either way, it appears that Marchionne is warming up to electrification, and that the idea of an all-electric Ferrari – even if it's confined to a single race series — isn't quite as obscene as it once seemed. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: AutoImage Credit: Getty Green Motorsports Ferrari Electric Hybrid Racing Vehicles Sergio Marchionne Formula E
F1's Raikkonen to race for Sauber as Leclerc brings youth to Ferrari
Tue, Sep 11 2018Kimi Raikkonen will not be going out of Formula One at the top, or even with a top team. The announcement on Tuesday that the 2007 world champion is leaving Ferrari, the sport's oldest, most glamorous and successful team, at the end of the season was only to be expected. Less so was the subsequent revelation that the 38-year-old "Iceman" had agreed a two-year deal to continue with Ferrari-powered Sauber in a swap with that team's Monegasque rookie Charles Leclerc. That will close a circle at least, the Swiss team being the ones who gave Raikkonen his debut in 2001 despite the powers-that-be fearing he was too inexperienced. And it will keep the Finn racing on into his 40s. It will also please Formula One's owners, already facing the retirement of double world champion Fernando Alonso, by keeping one of the best known and most popular drivers on the starting grid. But the days when Raikkonen could hope for poles and wins, already scarce even at Ferrari where Sebastian Vettel is the main contender and team orders have been applied, are surely over now. Sauber was last in 2017 and is ninth of 10 teams now, even if the signs are more encouraging than they were, and there is a likelihood that Raikkonen will now be simply making up the numbers. The Finn will still relish racing with less media attention and more freedom, while for Ferrari there are also clear benefits. For the first time in four years, they now have a new benchmark for four-time champion Vettel and a (very) young driver who represents the future rather than the past. Vettel has outperformed Raikkonen consistently since the pairing started in 2015 with the German's move from Red Bull, and the Finn is already 62 points adrift this season with seven races remaining. Raikkonen has been more competitive this year, taking nine podium finishes and pole at Ferrari's home Italian Grand Prix with Formula One's fastest ever lap, but there are those who question whether Vettel is being pushed hard enough. Some even wonder just how quick the German really is. Ferrari will hope that 20-year-old Leclerc, unless told to adopt a subservient role, can apply a bit more pressure and help answer those questions. The gamble is that the youngster's relative inexperience could impact, in the short-term at least, Ferrari's constructors' championship hopes as he finds his way under considerable scrutiny.





































