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Ferrari 458 Speciale buyers told to spec options to secure orders

Want to get your hands on a Ferrari 458 Speciale? You're in good company, because demand for what could be the last naturally aspirated V8 supercar from Maranello is apparently soaring. As a result, some buyers who've already placed their orders are reportedly being "advised" to add on extra options or risk losing their place on the waiting list to someone who will. The news comes from UK-based Magnitude Finance, whose director Tim Marlow said, "One client ordered the car many months ago but he was subsequently advised to increase the options he selected to guarantee delivery simply because others are prepared to go pay over the odds to get one new." Another Magnitude client was asked by the dealer "on five occasions to say others wanted to buy it if he changed his mind." Reached for comment, Ferrari spokesperson Krista Florin told Autoblog: "As with any Ferrari, customization is offered as a service to make each car unique. However, there are no requirements in order to secure an order." The options list on the 458 Speciale can add up fast. Active headlights add over $2,500 to the price, fitted luggage nearly $11k, leather interior and front lift system a solid $6k each and those NART stripes another $11k. Ordering items like the engine cover ($7.8k), rear diffuser ($9.6k) and outer sill cover ($10k) in carbon fiber can add to the $288k base price as quick as the Speciale can gather pace. That's how our recent tester ended up topping $336k – and that's if we could actually get one. Part of the demand is surely coming from moneyed enthusiasts keen to take possession of one of the finest mid-engined supercars Ferrari has ever made, but the demand and values are surely being driven up as well by speculators. "Everyone we speak to sees this as the next appreciating model over the long-term like the 360 Challenge Stradale and 430 Scuderia 16M before it," added Marlow, "so demand is really high." We can only imagine that demand has been even higher for the convertible version, as Ferrari will only make 499 examples of the 458 Speciale A, putting the roadster in an even more rarified class. Ferrari 458 Speciale demand (Leeds: UK. November 2014). Customers are going to extraordinary lengths to buy the Ferrari 458 Speciale, luxury car finance specialist, Magnitude Finance, reveals. Earmarked as a potential collector's item, some prospective buyers have been told a GBP20,000 deposit would only put them on a list of 'possible clients' but not guarantee an order.

Track lapping in Ferrari's new 488 GTB

With the floodgates opening on impressions about Ferrari's latest 488 GTB, Chris Harris is the latest person to climb into the driver's seat and give his initial opinions on the Prancing Horse's latest turbocharged effort. The 488 GTB is a hard vehicle to pin down, though. It looks vaguely like the naturally aspirated 458 but practically every component is thoroughly revised. While the headline-grabber is the 660-horsepower, 3.9-liter, twin-turbocharged V8 that's positioned behind the driver, the coupe also benefits from new adjustable dampers, upgraded brakes, and more. To figure things out, Harris laps the Prancing Horse around the track and eventually moves to some tight, Italian backroads. Of course being a video from Chris Harris on Cars, you can expect some big, smoky slides in addition to erudite thoughts on this Ferrari with forced induction.

Ferrari introduces trick new augmented reality showroom

Augmented reality is darn cool, giving us a new and highly informative way to look at everyday scenes. We've seen a number of automakers play around with it, from Mini's AR goggles to Land Rover's information-intensive windshield. But while those are merely concepts, Ferrari is bringing augmented reality to the showroom. Literally. The company commissioned an app that uses 3D tracking technology to display a seven-step walkaround program that overlays information on one of the company's products. Want to see different wheel designs? How the air flows over the car's body? Or easily transmit your idea of the perfect Ferrari to friends and family? The app can do it all. It's a seriously impressive piece of technology, and one we could see moving well beyond the Ferrari showroom. Check out the iPad app in the video and let us know what you think of Ferrari's latest sales tool.