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Ferrari dominated classic car auctions in 2014
Sat, Jan 3 2015If it seems to you that the prices being paid for top collector classics at auction keep ratcheting up, you're right. In fact in the US alone, some $1.3 billion were spent on collector cars this past year – a $100 million increase over 2013's tally. And much of that was made up of Ferraris. In fact vintage Prancing Horses accounted for nine out of the ten most expensive cars sold at auction in 2014 – and their prices went up by some 43 percent. The headline of the year, of course, was the 250 GTO which Bonhams sold in Monterey for over $38 million, setting a new world record. But impressive as that was, the GTO wasn't the only eight-figure Ferrari auctioned off this year. On the same week, RM sold a 265 GTB/C Speciale for $26.4 million. Bonhams sold a 375-Plus for $18.4 million at Goodwood, Gooding got $15 million for a 250 GT California Spider, RM raked in $11.5 million for a 250 LM and another $10 million for Steve McQueen's 275 GTB/4. The rest of the list was populated by another 250 California, another 275 and a 250 Mille Miglia, each of which sold for around $8 million apiece. That's the list reported by Ferrari itself, but while the top prices listed on Sports Car Market differ slightly, any way you slice it, the top ten slots are still taken by Maranello's finest. (Hagerty, for its part, reported a slightly different list a few days ago, with eight of the top slots taken by Ferraris and two by Ford GT40s.) Oh, and in case you're wondering, the tenth car on the list was not a Mercedes – the only marque that has traded places with Ferrari for the top place any year since the turn of the millennium. No, this year, the list was rounded out by the pristine white McLaren F1 that Gooding sold for $10.75 million at Pebble Beach this year, slotting in just above the McQueen 275. News Source: Ferrari, Sports Car MarketImage Credit: Ferrari Ferrari Auctions Classics record
Watch the trailer for 'Ferrari 312B: Where the revolution begins' documentary
Mon, Oct 23 2017It's not often that a car gets to star in its own silver screen documentary, but the Ferrari 312B is doing just that, as the 1970-introduced Formula 1 car is being featured in Ferrari 312B: Where the revolution begins. The 312B launched a new era for the Italian marque. The B stood for "boxer," referencing the 180-degree 3.0-liter 12-cylinder engine, which replaced the preceding 312's 60-degree V12. The groundbreaking flat engine enabled the new car to have a lower center of gravity, which among other benefits, allowed more space for unhindered airflow above it. The body designs that graced the 312B were unconventional, earning one particularly nose-heavy-looking car the nickname "snowplow." As a dramatic story arc requires, the newly designed engine proved unreliable in its early guise, taking years of honing for it to be properly nailed. Racing legends Niki Lauda, Jacky Ickx, Jackie Stewart, Gerhard Berger and Damon Hill are among those to analyze the car and the years that turned Ferrari's fortunes around. The 1970 car even returns to the Monaco race track all these years later, having been overhauled by a team led by its original engineer – Mauro Forghieri. The documentary hits American theaters Nov. 17.
Ferrari rated world's most powerful brand ahead of Apple
Fri, 22 Feb 2013Ferrari has nabbed the honor of becoming the world's most powerful brand from Apple. According to Brand Finance, the Italian automaker earned the highest rating among all brands on the Global 500 list despite being worth considerably less than its competition. But the ranking takes into account more than just a company's bottom line. Brand Finance also looks at margins, average revenue per customer and less tangible notions like brand affection and loyalty.
There's no disputing those latter two categories, and this year saw Ferrari enjoy the best financial results in the automaker's history. In 2012, the company's revenue jumped by eight percent to 2.43 billion euro thanks in part to a 4.5 percent increase in deliveries worldwide.
Meanwhile, Apple squeaked out ahead of Samsung to earn the top spot as the most valuable brand at $400 billion. You can check out the Brand Finance press release below for more information.