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Quartet of Ferrari FXX K supercars at Imola sound perfect

One Ferrari FXX K is rare. But four FXX Ks in one place is super rare. But even if you are so lucky to see so many of the racers all at once, you aren't likely to see them running Imola together. So yes, you want to watch this, and turn the volume up for good measure. Considering the rarity of these vehicles, not to mention the fact that their owners can only drive them under the careful supervision of Ferrari, we imagine the logistics of getting all these cars together was either very, very easy (since the cars stay with Ferrari at all times, like the first FXX) or remarkably difficult, because of all the personnel and equipment associated with each car in the Client Test program. Either way, bask in this scene, because as we said, we probably won't see it again soon.

Ferrari won't quit F1, says Christian Horner

SAO PAULO (Reuters) - Ferrari and Formula One need each other just as much and the Italian glamor team's latest threat to leave after 2020 sounds like bluster, Red Bull principal Christian Horner said on Friday. Ferrari chairman Sergio Marchionne last week warned that his team could walk away, when current contracts expire, if they disagreed with the direction the sport was taking under new U.S.-based owners Liberty Media. Ferrari have made similar threats in the past under different management and Horner, whose team were champions for four years in a row between 2010-13, was skeptical about the fresh warning. "They'll bluster that they don't need Formula One, but what other form of motor racing is going to give Ferrari the platform that Formula One does?," Horner told Sky Sports F1 after first practice at the Brazilian Grand Prix. "The two go hand-in-hand together and have done since the beginning of the championship (in 1950). Nobody wants to lose Ferrari. And I don't think Ferrari can afford to lose Formula One," added the Briton. "So there'll be a lot of brinkmanship and chest-puffing at the moment. But I think when the music stops, they'll be there." Horner suggested also that Marchionne's response was part of a bigger picture that includes possible changes to the distribution of revenues. Ferrari currently receive a bigger share than any team due to their historic status as the sport's oldest and most successful entrant, and will be resistant to taking any reduction. Former commercial supremo Bernie Ecclestone, who dealt with Ferrari for decades under late founder Enzo and then Luca di Montezemolo, told Reuters this week that Marchionne's words should be heeded however. "The difference is that Sergio wasn't the guy in control before," said the 87-year-old, who was ousted by Liberty in January. "If he decides that's what he's going to do, that's what he'll do." "The world is changing an awful lot. So things that you would say would never happen, may happen." (Reporting by Alan Baldwin in London, editing by William Maclean)Related Video:

Ferrari introduces trick new augmented reality showroom

Augmented reality is darn cool, giving us a new and highly informative way to look at everyday scenes. We've seen a number of automakers play around with it, from Mini's AR goggles to Land Rover's information-intensive windshield. But while those are merely concepts, Ferrari is bringing augmented reality to the showroom. Literally. The company commissioned an app that uses 3D tracking technology to display a seven-step walkaround program that overlays information on one of the company's products. Want to see different wheel designs? How the air flows over the car's body? Or easily transmit your idea of the perfect Ferrari to friends and family? The app can do it all. It's a seriously impressive piece of technology, and one we could see moving well beyond the Ferrari showroom. Check out the iPad app in the video and let us know what you think of Ferrari's latest sales tool.