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Ferrari posts record profits on restricted volume

Most automakers are after one thing and one thing only: selling more cars. Because, after all, selling more cars means making more money. Right? Well that's usually the case, but Ferrari has taken a different approach. Rather than try and sell more cars, Ferrari intentionally sold fewer models in 2013, yet it made more money.
The move was implemented after 2012 emerged as the strongest year in the company's history. Instead of pushing to sell even more cars, it opted to maintain a level of exclusivity by selling fewer - 5.4 percent fewer than the year before, to be specific - thereby ensuring that those it did sell were worth more. As a result, in 2013, Ferrari logged record turnover, profits and finances: on 2.3-billion euros of revenue (up 5 percent from the previous year), Ferrari recorded 363.5 million euros in profit last year - that's roughly $500M USD.
Before you go jumping to conclusions, though, bear a few factors in mind. For one, Ferrari's stakeholders aren't pocketing all that cash - they're reinvesting it into the company: over the course of the same year, Ferrari invested some 337 million euros - 464 million dollars - in research and development. And while the company's extensive merchandizing efforts continue to bring in more cash, at 54 million euros ($74M) raised last year, the branding operation still doesn't account for a sixth of overall revenues. Still, it's little wonder that the experts at Brand Finance have named Ferrari the world's most powerful brand for the second year running.

Fiat Chrysler Automobiles: The next five years

Unless you've been living under a rock for the past 24 hours, you've no doubt read about all of the big future product news coming out of Fiat Chrysler Automobiles today. We had individual brand reports from Chrysler, Dodge, Jeep, Ram, Alfa Romeo, Fiat, Maserati and even Ferrari, but in the interest of simplifying and summarizing, we're going to list out the hard facts once more. Of course, with all of this still off in the future, there's still the possibility that a few changes will be made. But as of what we know right now, here's what's coming, and what's going away.
Chrysler
2014: Refreshed 300/300C, debuting at Los Angeles Auto Show

The first $2.5M Ferrari F60 America arrives in Palm Beach

There's a rather happy-looking individual in Palm Beach today. And well he should be. After all, he just took delivery of the very first Ferrari F60 America. Can't remember the F60 America? We can hardly blame you, seeing as how it has been well over a year since Ferrari first unveiled it in Beverly Hills back in October 2014. It's not the successor to the F40 and F50 as the name might suggest – that role having already been taken by the Enzo and LaFerrari – but rather a special take on the F12 Berlinetta. It features a unique roadster bodystyle, an evocative (if not downright retro) blue and white NART livery, and the 6.3-liter V12 in 730-horsepower spec that would later appear in the F12 TdF. It's a worthy successor, in short, to previous front-engined V12 roadsters from Maranello, like the 550 Barchetta, 575 Superamerica, and 599 SA Aperta. The Prancing Horse marque set out to build only ten examples, each destined for these shores, in celebration of Ferrari's 60 years in the US market. Despite the shocking $2.5 million sticker price, all of them were spoken for before it was even unveiled. The first was finally delivered on Monday to its eagerly awaiting owner during the 25th annual Palm Beach Cavallino Classic, in front of some of the country's top Ferrari collectors and aficionados. The first F60 America consigned Palm Beach, 25th January – The first F60 America was delivered this weekend to the delight of a discerning crowd of Ferrari collectors and enthusiasts during the 25th annual Palm Beach Cavallino Classic. This strictly limited-edition car, which was produced to commemorate the 60th Anniversary of Ferrari in America, is the first of just ten to be delivered nationwide. The car pays homage to American clients' great passion for both the V12 engine and open-top driving. The F60 America's bodywork adopts the classic North American Racing Team livery, and the special Ferrari 60th Anniversary Prancing Horse badge on the wheelarches appears on the tunnel in the cockpit. This beautiful example in Blu Nart livery – Bianco Italia looked instantly at home under the azure Florida sky. Featured Gallery Ferrari F60 America: First Delivery News Source: Ferrari Ferrari Car Buying Convertible Supercars ferrari f60 america