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Ferrari posts record profits on restricted volume

Most automakers are after one thing and one thing only: selling more cars. Because, after all, selling more cars means making more money. Right? Well that's usually the case, but Ferrari has taken a different approach. Rather than try and sell more cars, Ferrari intentionally sold fewer models in 2013, yet it made more money.
The move was implemented after 2012 emerged as the strongest year in the company's history. Instead of pushing to sell even more cars, it opted to maintain a level of exclusivity by selling fewer - 5.4 percent fewer than the year before, to be specific - thereby ensuring that those it did sell were worth more. As a result, in 2013, Ferrari logged record turnover, profits and finances: on 2.3-billion euros of revenue (up 5 percent from the previous year), Ferrari recorded 363.5 million euros in profit last year - that's roughly $500M USD.
Before you go jumping to conclusions, though, bear a few factors in mind. For one, Ferrari's stakeholders aren't pocketing all that cash - they're reinvesting it into the company: over the course of the same year, Ferrari invested some 337 million euros - 464 million dollars - in research and development. And while the company's extensive merchandizing efforts continue to bring in more cash, at 54 million euros ($74M) raised last year, the branding operation still doesn't account for a sixth of overall revenues. Still, it's little wonder that the experts at Brand Finance have named Ferrari the world's most powerful brand for the second year running.

Amazing LaFerrari tribute watch more intricate than the real thing [w/video]

The Enzo had no companion watch, but its successor, the Ferrari LaFerrari, does. Created by Hublot "entirely in parallel with the car" and "alongside the Ferrari teams," the MP-05 LaFerrari tribute watch is a similar test of how much gobsmacking gadgetry can be packed into a chassis. The manually-wound watch has 11 barrels set in a spine down the center that work together to provide a 50-day power reserve. So yes, it does need to be wound, but only once every seven weeks.
Hublot says the movement, engineered in-house, has 637 components. It has more pieces than any other movement Hublot has ever designed, and it gets a tourbillon to further showcase the "demonstration of watchmaking virtuosity." The face is sapphire crystal, the case is black PVD titanium and features an open case-back, the strap is rubber with a PVD titanium buckle. Time is told via the barrels to the right of the the spine on the right - it's 10:05 on the watch above. To the left are the barrels displaying the amount of power remaining.
Hublot hasn't disclosed the price, so you know what that means. There will be 50 tribute watches made, each sent in a presentation case wrapped in Schedoni leather and carbon fibre and including the miniature power tool you need to wind the timepiece. You can read all about it in the press release below, and for true watch geeks there's also an in-depth wrists-on video of the MP-05, performed by ABlogtoWatch.com.

LaFerrari XX may have lapped N?rburgring in 6:35

Enthusiasts around the world - ourselves included - have been anxiously awaiting the ultimate supercar showdown. After all, we seldom see three of the world's preeminent exotic automakers come out with such closely matched machinery in such close proximity as we have with the Porsche 918 Spyder, McLaren P1 and Ferrari LaFerrari. That showdown could occur on no better a playing field than the Nürburgring, but the automakers haven't exactly been playing ball.
Porsche set down a lap time of 6:57, staking its claim as the fastest street-legal production car ever to lap the vaunted Nordschleife. Rather than challenge Zuffenhausen head-on, though, McLaren has only said that the P1 has clocked a time of under seven minutes, and though Ferrari has been testing the new LaFerrari at the Ring, it hasn't released any official time at all. Maranello may, however, be preparing to announce an even faster time.
According to word we're receiving from across the pond, Ferrari has clocked a lap time of 6:35 - only it wasn't achieved in the road-going LaFerrari, but in the upcoming track-bound LaFerrari XX. That model, which was just confirmed and spied last week, will follow in the footsteps of the Enzo-based FXX and the 599XX, which itself recorded a lap time of 6:58 in 2010. Because it's not street-legal, it didn't contend for the same honors, and within a couple of months was pipped on the leaderboard for non-street-legal vehicles by the Pagani Zonda R by over ten seconds.