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Ex-Ferrari chairman sounds off on IPO

Former Ferrari chairman Luca di Montezemolo preferred to put exclusivity over profits when he ran the company, and the lower volume still meant huge amounts of cash for the business. FCA CEO Sergio Marchionne has since taken over Ferrari, but that hasn't stopped di Montezemolo from voicing his opinions. "I hope that the clients will remain more important than the analyst or the investor or the financial markets," di Montezemolo said prior to his induction into the Automotive Hall of Fame in Detroit, the Detroit Free Press reported. The former chairman argued that once on the stock exchange, a company would need to maximize profits quarter after quarter to keep investors happy. Conversely, di Montezemolo said Ferrari's years of success came from an "exclusivity in terms of number of cars, exclusivity in terms of how you deal with the clients." When di Montezemolo left Ferrari last year, he and Marchionne were scuffling about the future of the brand, including the health of the Formula 1 program. With the change in leadership, the company has reversed course in some ways. Where volume was previously kept around 7,000 units annually, the carmaker has set a new goal of closer to 10,000. The paperwork was filed for the IPO, and Marchionne thinks the company could be worth over $11 billion. The actual shares are rumored to go on sale in October. Related Video:

What's the smarter investment, Ferrari stock or a Ferrari?

Fiat Chrysler Automobiles is gearing up to spin Ferrari off into its own company, and float some of its shares on the stock market. But buying and trading in Ferrari stock could face a rather unlikely competitor from within. As Bloomberg points out, the values held by classic Ferraris keeps going up, and by no small margin. Even something as relatively humble as the 80s-era Testarossa, for example, has nearly doubled in value over the past year alone. Meanwhile the value of some models – particularly those built in the 1950s, 60s, and 70s – have skyrocketed nearly seven-fold since 2006. Just look at the 250 GTO, one of the most coveted of classic Ferraris among collectors: not taking inflation into account, they were worth thousands in the late 60s, were already selling for hundreds of thousands in the 1980s, and by now are trading hands – on the rare occasion when they do trade hands – for tens of millions. One sold in 2004 for $10 million, and another in 2013 for over $50 million. Those kinds of increases can make a vintage Ferrari seem like a sound investment. That might make it difficult for Ferrari's stock to compete. The company hopes investors will view it as a luxury goods manufacturer along the likes of Prada, Hermes, or Louis Vuitton Moet Hennessy, the stocks of which tend to increase in value at a greater rate than those of most automakers. But even the best of those luxury stocks have merely doubled in value since 2006, compared to the aforementioned seven-fold increase enjoyed by some classic Ferraris over the same period. Add to that the prospect of actually getting to enjoy owning a classic Ferrari – albeit at the risk of damaging it and hindering its value – and the idea of investing in Maranello's products instead of its stock can seem like a much more enticing prospect. Related Video:

You've seen the Ferrari Monza SP1 and SP2, now hear them in action

The moment the Ferrari Monza SP1 and SP2 debuted in 2018, they became instant classics. They're exclusive, they're powerful, they're stunningly gorgeous, and they incorporate hints of past Prancing Horses. It's a rare blend that guarantees collector status. But until now, only still photos have been released. A new video shows the speedsters in action and plays a tune that will make gearheads weep. The SP1 and SP2 are the first vehicles of a new class of Ferraris called "Icona." These icon cars bring the past into the present in the form of limited-edition specialty craftworks made for high-status clients and collectors. The SP1, a single-seater, and the SP2, a two-seater, evoke the spirit and design of Ferrari's barchettas of the '40s and 50s. The battle cry heard throughout the video comes from the Monzas' massive heart, the most powerful naturally aspirated V12 engine Ferrari has ever created. Using technology taken from Formula 1 engines, it makes 799 horsepower at a hair-raising 8,500 rpm and 530 lb-ft of torque at 7,000 rpm. Based on the 812 Superfast, the Monzas use extensive carbon fiber bodywork to create a sultry shape that will look good in any era, past, present, or future. Watch these timeless beings in motion in the full video above. Related Video: