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'No pink': Why there are some colors Ferrari won't do

Off the top of your head, how many colors do you think Ferraris come in? There's the famous rosso corsa, of course. Then there's yellow, which is objectively the best Ferrari color. I know a guy with a pristine early-90s 348ts in coke-dealer white, and there are definitely black and silver Ferraris out there. But if you've ever wondered why you can't get a Ferrari in any garish color you want, a Ferrari exec recently discussed which of the company's colors are most popular and why you'll never see a pink Ferrari. "It just doesn't fit into our whole ethos to be honest," Ferrari's Australasia CEO Herbert Appleroth told news.com.au. "It's a brand rule. No pink. No Pokemon Ferraris!" When asked about other colors, Appleroth suggested that while they might be OK for other, more plebeian cars, they were not right for Ferrari. "There are other colors that aren't in our DNA as well, and they are wonderful colors too, but some are perhaps more suited to other brands." Appleworth went on to say that Ferrari strives to provide a highly customizable car-buying experience. "Enzo Ferrari used to say a different Ferrari for every Ferrari-ista, as globally we don't want two cars to be the same," he told News.com. "There are many different levels of personalization from sitting in the dealership and working through all of your options to the tailor-made program where you fly to Italy to the factory in Maranello and sit in the atelier and work out your specifications." So, while big-bucks supercar buyers have near infinite interior and drivetrain options when ordering a new Ferrari, they'll have to settle for after market sprays or custom wraps to get that perfect shade of pink on their Lusso.Related Video: News Source: News.com.au Auto News Ferrari paint colors customize

Leaked Ferrari presentation drops details on super hot 488

Ferrari convened a gathering of dealers and special customers recently, and presented them with some of the specs on that special, monstrous version of the Ferrari 488 that's been percolating in public for nearly a year. Someone in the audience snapped pics of a few slides, those pics made their way to Ferrari Photo Page, and now we can assemble the loose bolts of rumor into something approaching a real vehicle. Not just "a" vehicle, but the most powerful Ferrari V8 the company has ever made. Ferrari uses the 488 GTB as the base for its Ferrari Challenge racing series; now the Italian carmaker's returned the Challenge motorsport lessons to the production car. First, the coupe almost certainly won't be called 488 GTO. Ferrari owners in the Ferrari Chat forum have been wheedling their dealers for information, and several contributors to an 80-page thread attested that even the dealers don't know the name of the coupe yet. The presentation refers to it as "New V8 Sport Special Series." This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. The slides also note the "highest horsepower increase vs donor car for a V8 special series," so watchers expect more than 700 horsepower from the 488's 3.9-liter twin-turbo engine; production numbers come in at 660 horsepower and 561 pound-feet of torque. The engine making all that fuss is an evolution of the racing unit in the Challenge car, is ten percent lighter than the production car motor, and can produce a "unique track-like sound" – as if Ferraris haven't been doing that since the 1960s. The coming coupe gets more carbon fiber than ever seen in a Ferrari production car: the hood, bumpers, and large rear spoiler come in resin-soaked cloth, as do the dashboard, center tunnel, and the 20-inch wheels. Those wheels, dressed in Michelin Pilot Sport Cup 2 rubber, are 40-percent lighter than stock alloys. The cabin floor will be made of aluminum, with added lightness courtesy of less sound deadening and, thinner fixtures like side windows, and the omission of non-essential parts like the glove compartment. New S-ducts in front and a GTE-inspired rear diffuser help increase aero efficiency by 20 percent over the standard 488.

Ferrari presents new F1 car to challenge Mercedes

MARANELLO, Italy — Ferrari unveiled its new Formula One car on Friday, one that it hopes can finally end its title drought. Team principal Mattia Binotto and drivers Sebastian Vettel and Charles Leclerc were on stage for the presentation of the car, which has been named SF90 to commemorate the Italian manufacturer's 90th anniversary in 2019. They were joined by Ferrari chairman John Elkann and CEO Louis Camilleri. "The car embodies the latest state-of-the-art technology, reflects the new regulations for the coming season and is the fruit of the combined enormous work and talent of everyone in the Scuderia," Camilleri said. The new matte livery radiates the classic Ferrari red, with splashes of black and hardly any white. "I'm really excited, and I can't wait to get in," Vettel said. "I'm looking forward to this year. I think the team is on the right path, and hopefully we can continue improving." Vettel won the opening two races of the 2018 season and took pole position in three of the first four but Ferrari's performance waned as the year went on, enabling Mercedes to win a fifth straight drivers' title with Lewis Hamilton. Ferrari hasn't won a title since taking the 2008 constructors' championship, while Kimi Raikkonen claimed the team's last driver's title back in 2007. "Last season was our best in the last 10 years, yet we fell short of our objectives," Camilleri said. "Such a setback is never easy to swallow, but I assure you we look ahead with strong commitment and determination." It is Vettel's fifth season with Ferrari but Leclerc's first after replacing Raikkonen. "I'm extremely excited to start this new adventure," Leclerc said. "It's a dream since I was a child. It's a very emotional day for me." Binotto has also been promoted from chief technical officer, taking over from Maurizio Arrivabene. The season opens on March 17 at the Australian Grand Prix in Melbourne. Related Video: Featured Gallery Ferrari SF90 2019 Formula One car Motorsports Ferrari Racing Vehicles F1 Sebastian Vettel John Elkann