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1957 Ferrari 335 S could set auction record at $30+ million

This car that could set the record for the highest price to be paid for an automobile at auction in 2016 – by the second month of the year, no less. It's a 1957 Ferrari 335 S Spider, and it's going up for sale at Artcurial in Paris next month, with an estimate topping $30 million. Though it may look a lot like the iconic 250 Testa Rossa that came out the same year, chassis number 0674 actually started out its life as a 315 S and fitted with coachwork by Scaglietti. After finishing sixth at Sebring and second in the Mille Miglia, it returned to Maranello and was upgraded to 335 S spec. The 3.8-liter V12 was enlarged to 4.1 liters, and its output swelled from 360 horsepower to nearly 400. Mike Hawthorn drove it at Le Mans that year, leading the race and setting a lap record before dropping down to fifth with mechanical troubles. It went on to compete in several more events as part of the factory Scuderia, helping it secure the title in 1957. It was then sold to famed US importer Luigi Chinetti who campaigned it for another couple of years, winning (among others) the 1958 Cuba Grand Prix with Stirling Moss and Masten Gregory behind the wheel. The 335 S was ultimately sold to noted collector Pierre Bardinon. Asked once why he didn't have a factory collection, Enzo Ferrari once said he had "no need" because "Bardinon has done it for me." That's high praise indeed, and the car remained one of the highlights of the Bardinon collection for over 40 years. Having liquidated the Baillon barnfind collection last year, the auction house estimates that this 335 S will sell for $30-34 million. That would not only set the bar very high for the year ahead, but could make it one of the highest price ever paid for a car at auction. 2014 saw a Ferrari 250 Testa Rossa sell for nearly $40 million, and a 250 GTO for $38 million. Behind them is Fangio's Mercedes W196 Silver Arrow that sold for nearly $30 million in 2013. The auction is set to take place during the Salon Retromobile in the French capital on February 5th. Among the other Prancing Horses that Artcurial has corralled for the event include a 1963 Ferrari 250 GT SWB Berlinetta (estimated at $10–13.2m), Gianni Agnelli's unique 1986 Ferrari Testrossa Spider ($750k-1m), and a 1962 Ferrari 250 GT Cabriolet Series 2 that belonged to the King of Morocco ($1.5-1.9m). So if it's a multi-million-dollar Ferrari you're after, Paris will be the place to be in a couple of weeks.

Marchionne: all-electric Ferrari 'an obscene concept'

At the 2016 Geneva Motor Show, Ferrari Chairman Sergio Marchionne told reporters that Ferrari is not interested in building an all-electric car. "With Ferrari, it's almost an obscene concept," were his exact words. He added, "You'd have to shoot me first." This brings to mind another quote, this from Enzo Ferrari himself: "Aerodynamics are for people who can't build engines." Ferrari is, in its heart of hearts, an engine company. As Enzo Ferrari also said, "I build engines and attach wheels to them." Ferrari engines are beautiful things, as are the cars they power. There's a reason the Italian automaker displays its powerplants in its cars under glass like precious works of art. Of course, Ferrari did end up focusing on aerodynamics despite Enzo's remark. In racing as in business, you adapt or you get left behind. If you visit Ferrari's website, you can find a section on innovation. It's clear that the automaker prides itself on its technological advances (including aerodynamics, of course). It also values being a leader. "Each new model brims with technological innovation," it says, "solutions that pave the way for the rest of the industry and which are often picked up by other manufacturers at a later date." Ferrari follows nobody. The Italian marque may pride itself on being a holdout. As an automaker, it does things in the spirit of Ferrari, which is to say in the spirit of Enzo Ferrari. Former Ferrari Chairman Luca di Montezemelo said in 2011, "You will never see a Ferrari electric because I don't believe in electric cars, because I don't think they represent an important step forward for pollution or CO2 or the environment." Sports car manufacturers — Ferrari included — turn to electrification not just for efficiency, however, but also for performance. An electric motor can do certain things that an internal combustion engine simply can't. Who doesn't like being able to summon up loads of torque the very instant they first put a little pressure on the gas pedal? EVs can be spectacular to drive. Take the Mercedes-Benz SLS AMG Electric Drive and the Tesla Model S as proof of that. Marchionne's argument comes down to sound. He was not thrilled by the aural experience of driving a Tesla. Anyone with ears loves the sound of a Ferrari engine. Enzo said, "Race cars are neither beautiful nor ugly. They become beautiful when they win." While he was speaking about a car's visual aesthetic, it certainly applies to a car's sound profile as well.

Ferrari renews partnership with Marlboro [UPDATE]

Formula One and Big Tobacco may have parted ways years ago, but the alliance between Ferrari and Marlboro continues on, apparently as strong as ever. Though neither party has made any official announcement or revealed any details of the arrangement, reports from the motorsport press indicate that the Scuderia and Philip Morris – the tobacco company which owns the Marlboro brand – have signed an extension of their longstanding partnership. Marlboro first arrived in Maranello way back in 1973, ramping up over the years to become its main sponsor by '93. The Italian outfit changed its name to Scuderia Ferrari Marlboro after the tobacco brand parted company with McLaren in '97. After tobacco advertising was ultimately banned in 2006 (at least in Europe), Ferrari was forced to remove the Marlboro branding from its cars, but the name stuck – and so did the logo, in various forms of obscurity and subliminality through 2010. The Marlboro name was dropped from the team's handle in 2011, but that didn't stop the two from renewing their partnership. And now they've reportedly extended again through 2018. Though the deal hardly comes as a surprise (even given the complete lack of discernible public association between the two), we don't doubt that Maurizio Arrivabene – the former Marlboro exec who recently took over the struggling team – had something to do with it. UPDATE: A spokesman for Scuderia Ferrari downplayed the significance of the story, telling Autoblog by correspondence that "the contract is extended through 2018 and details are confidential." UPDATE 2: Philip Morris International responded to our inquiry with the following statement: "Our agreement with Ferrari has been extended beyond 2015, but we are not in a position to provide financial or other details. This partnership provides us with opportunities such as enabling our adult consumers and business partners to experience motor racing through Ferrari factory visits and attending F1 races."