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What's the smarter investment, Ferrari stock or a Ferrari?

Fiat Chrysler Automobiles is gearing up to spin Ferrari off into its own company, and float some of its shares on the stock market. But buying and trading in Ferrari stock could face a rather unlikely competitor from within. As Bloomberg points out, the values held by classic Ferraris keeps going up, and by no small margin. Even something as relatively humble as the 80s-era Testarossa, for example, has nearly doubled in value over the past year alone. Meanwhile the value of some models – particularly those built in the 1950s, 60s, and 70s – have skyrocketed nearly seven-fold since 2006. Just look at the 250 GTO, one of the most coveted of classic Ferraris among collectors: not taking inflation into account, they were worth thousands in the late 60s, were already selling for hundreds of thousands in the 1980s, and by now are trading hands – on the rare occasion when they do trade hands – for tens of millions. One sold in 2004 for $10 million, and another in 2013 for over $50 million. Those kinds of increases can make a vintage Ferrari seem like a sound investment. That might make it difficult for Ferrari's stock to compete. The company hopes investors will view it as a luxury goods manufacturer along the likes of Prada, Hermes, or Louis Vuitton Moet Hennessy, the stocks of which tend to increase in value at a greater rate than those of most automakers. But even the best of those luxury stocks have merely doubled in value since 2006, compared to the aforementioned seven-fold increase enjoyed by some classic Ferraris over the same period. Add to that the prospect of actually getting to enjoy owning a classic Ferrari – albeit at the risk of damaging it and hindering its value – and the idea of investing in Maranello's products instead of its stock can seem like a much more enticing prospect. Related Video:

Sergio Marchionne wants Alfa Romeo back in F1

It's been decades since Alfa Romeo has competed in Formula One. But if Sergio Marchionne gets his way, it could make a comeback soon. Now we know what you might be thinking: Alfa Romeo and Ferrari are both part of the same Fiat Chrysler Automobiles group, so why would Marchionne want two brands competing against each other in such a costly racing series? Because technically speaking, Ferrari is no longer part of FCA, that's why. They share mostly the same owners and are run by the same person (Marchionne), but the Prancing Horse marque recently split off from its former parent company and floated its own shares on the stock market. That makes it a separate entity, and also means that FCA no longer has a direct link to F1. But its chief executive clearly thinks the investment is worthwhile. Marchionne has been known to state grandiose plans, but he's also been known to carry through on many of them. So the next question is, if the plan goes through, just how Alfa Romeo might participate in F1? Some automakers (like Mercedes) field their own teams, others (like Honda) compete as engine suppliers, and still others (like Infiniti) as branding partners. Alfa could go either route, but Marchionne told Italy's La Gazzetta dello Sport that "Alfa Romeo is able to make itself a chassis, and it is able to make engines." Of course, that doesn't mean that it necessarily will. It could outsource a chassis from a constructor like Dallara, which is located near the same Varano circuit that Alfa uses regularly. It could also source an engine from its former sister company: Marchionne floated the possibility of starting a separate engine program in Maranello for Red Bull when it was hunting for a new engine partner, and could ostensibly do the same for Alfa Romeo. "In order to re-establish itself as a sport brand, Alfa Romeo can and must consider the possibility of return to race in Formula 1," said Marchionne. "How? Probably in a collaboration with Ferrari." Alfa Romeo first competed in F1 in the early 1950s, winning the world championship two years running in 1950 with Giuseppe Farina (scion of Pininfarina) and 1951 with Juan Manuel Fangio. It then dropped out, only to resurface as a full constructor team between 1979 and 1985, with limited results. It also supplied engines to an array of teams in the 1960s, '70s, and '80s.

1955 Belgian GP movie tells the story of Spa

With the Belgian Formula One Grand Prix happening this weekend, Shell reminded a few guests what the Spa-Francorchamps track and Belgian countryside were like in 1955. That year the petroleum company made a 30-minute movie about the grand prix - this is back when the track was called the Francorchamps National Circuit, near the town of Spa, and a list of its important corners didn't include a mention of Eau Rouge - where it was doing the same thing it still does today: working on fuels and lubricants via its technical partnership with Ferrari.
To create the mood, journalists were invited to a vintage cinema where they mingled with Ferrari F1 drivers Fernando Alonso and Felipe Massa and other extras in period fifties gear, and watched a screening of 1955 Belgian Grand Prix. You can scroll down for a screening of your own, as well as the press release, minus the petits-fours and pinups.