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Ferrari IPO worth $1 billion to launch imminently

Or maybe not. Back in July, we reported that Ferrari's initial public offering could come any day, based on what FCA honcho Sergio Marchionne told reporters at an international economic forum. Marchionne himself ensured investors that the Maranello automaker was "days away" from filing the paperwork. That didn't happen. Now it's October, and the rumormill is churning about all things Ferrari IPO on the news that the company has filed amended IPO documents with the SEC on September 22. Like last time, the launch is apparently imminent – as early as today, reports CNBC – and sources are hearing an offer of $1 billion in stock, or roughly 10 percent of what FCA believes Ferrari to be worth. Back in July, Marchionne insisted that Ferrari was worth as much as $11 billion, despite experts at the time pointing out that this was much higher than even the company's internal assessment of the brand's value. Bloomberg is also reporting that demand for Ferrari stock may exceed supply by as much as 10 times, even before the IPO. Much of this value (as much as half) is derived from the brand as intellectual property, as opposed to its assets or profitability. Part of the brand value equation is Marchionne's attempt to reposition Ferrari as a "luxury" brand, as Business Insider notes – the word "luxury" is mentioned 151 times in the document. The broad universe of branded Ferrari goods, like luxury clothing and toys, are a strong illustration of Ferrari's power as a brand. For traditionalists and Ferrari fans jittery at the thought of their beloved manufacturer subject to the whims of shareholders, a few calming notes. Tech Times reports that the documents confirm that Ferrari will remain incorporated as an Italian company. More importantly, there's no indication at present that Ferrari's new emphasis on "luxury" will change their product plans, meaning ever-faster exotic cars will continue to roll out of Maranello for now.Related Video:

This Ferrari Superamerica Aerodinamico can be yours for $3 million

Introduced at the 1959 Turin Motor Show, the 400 Superamerica represented the finest and fastest grand tourer Ferrari had ever made. The Colombo-designed 3.0-liter V12 engine from the 250 GT was bored out to 4.0 liters, the drum brakes from the previous 410 Superamerica were replaced by disc brakes at all four corners, and the four-speed manual fitted with overdrive. The original convertible was followed by a svelte Aerodinamico coupe at the same show a year later, which was in turn succeeded by the longer version you see here. This was the first such long-wheelbase model Ferrari built, and was displayed at both the Earls Court Motor Show and Chicago Auto Show in 1962. It was one of only 18 made, of which 14 featured the highly desirable covered headlights. Chassis number 3931 SA was done up in silver with a black interior, has traded hands over the years between owners in the United States, Japan, and Europe. It is now consigned to RM Sotheby's for its upcoming sale in Paris on February 3, where the auction house expects it to as much as $3.6 million. The same auctioneers sold another such long-wheelbase Superamerica Aerodinamico for $2.86 million in Texas this past May, where it also sold a short-wheelbase convertible for a record $7.6 million. Sports Car Market also records that Gooding & Company sold an earlier short-wheelbase coupe for over $4 million in Scottsdale last January. Paris 3 February 2016 1962 Ferrari 400 Superamerica LWB Coupe Aerodinamico by Pininfarina - Chassis no. 3931 SA - Engine no. 3931 340 bhp, 3,967 cc SOHC V-12 engine with three Weber 40 DCZ 6 carburettors, four-speed manual transmission with overdrive, independent front suspension with unequal-length A-arms and coil springs, live rear axle with semi-elliptical leaf springs and parallel trailing arms, and four-wheel hydraulic disc brakes. Wheelbase: 2,600 mm - 1962 Earls Court and Chicago Motor Show car - The first of only 18 second-series long-wheelbase examples - Previously of the renowned Yoshiho Matsuda Collection - Beautifully presented in its original colour combination of Grigio Argento over Nero - Matching-numbers example; a grand touring Ferrari par excellence THE 400 SUPERAMERICA AERODINAMICO By the 1950s, Ferrari had established itself not only as a world-class manufacturer of sports racing cars but also as a manufacturer of the world's best grand touring cars for the road.

EV cost burden pushing automakers to their limits, says Stellantis' CEO Tavares

DETROIT — Stellantis CEO Carlos Tavares said external pressure on automakers to quickly shift to electric vehicles potentially threatens jobs and vehicle quality as producers struggle with EVs' higher costs. Governments and investors want car manufacturers to speed up the transition to electric vehicles, but the costs are "beyond the limits" of what the auto industry can sustain, Tavares said in an interview at the Reuters Next conference released Wednesday. "What has been decided is to impose on the automotive industry electrification that brings 50% additional costs against a conventional vehicle," he said. "There is no way we can transfer 50% of additional costs to the final consumer because most parts of the middle class will not be able to pay." Automakers could charge higher prices and sell fewer cars, or accept lower profit margins, Tavares said. Those paths both lead to cutbacks. Union leaders in Europe and North America have warned tens of thousands of jobs could be lost. Automakers need time for testing and ensuring that new technology will work, Tavares said. Pushing to speed that process up "is just going to be counter productive. It will lead to quality problems. It will lead to all sorts of problems," he said. Tavares said Stellantis is aiming to avoid cuts by boosting productivity at a pace far faster than industry norm. "Over the next five years we have to digest 10% productivity a year ... in an industry which is used to delivering 2 to 3% productivity" improvement, he said. "The future will tell us who is going to be able to digest this, and who will fail," Tavares said. "We are putting the industry on the limits." Electric vehicle costs are expected to fall, and analysts project that battery electric vehicles and combustion vehicles could reach cost parity during the second half of this decade. Like other automakers that earn profits from combustion vehicles, Stellantis is under pressure from both establishment automakers such as GM, Ford, VW and Hyundai, as well as start-ups such as Tesla and Rivian. The latter electric vehicle companies are far smaller in terms of vehicle sales and employment. But investors have given Tesla and Rivian higher market valuations than the owner of the highly profitable Jeep and Ram brands. That investor pressure is compounded by government policies aimed at cutting greenhouse gas emissions. The European Union, California and other jurisdictions have set goals to end sales of combustion vehicles by 2035.