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Race Recap: 2013 Malaysian Grand Prix is a fool in the rain

Humidity, hunger and heartbreak were the takeaways from the Malaysian Formula One Grand Prix. A proper track with a wider variety of straights and corners than the street circuit in Australia, the second race of the season was expected to be a better test of the performance of the 11 teams on the grid. It was also supposed to be a more accurate test of the Pirelli tires, the bits of rubber at the four corners of the car still at the top of the performance agenda for all the top teams except for McLaren, which even larger issues with its new car to deal with.
Then it rained. Then it rained some more. Then it rained so hard just before the race that numerous drivers slid off the track on the parade lap. Then came the race, and then came the figurative tears and ones of the crocodile variety as well.

Mansory 4XX Siracusa is the carbon-fiberphile's Ferrari

We've already said the best thing about the Geneva Motor Show are the exotics on display. There's a new Koenigsegg, a successor to the Bugatti Veyron, the latest Aston Martin grand tourer, and even a pretty bad-ass Chevrolet Corvette. But for every good high-performance car, there are more, um, questionable decisions. This is the Mansory 4XX Siracusa, and it's what happens when someone decides the Ferrari 488 GTB isn't as extreme as it should be. The 3.9-liter, twin-turbocharged V8's output has been increased from 661 horsepower to 790 ponies, while torque is up from 561 pound-feet to 643 lb-ft. These are improvements we can support, but the impact on stopwatch performance isn't quite enough – Mansory claims the 4XX Siracusa will hit 60 in just 2.9 seconds and keep going to 212 miles per hour. But for those keeping track at home, the question with the Mansory is whether a tenth-of-a-second improvement and an extra seven mph on the high end is enough to warrant the, ahem, unique design direction of this aftermarket offering. You need to really like carbon fiber to enjoy the 4XX. Like, a lot. Because Mansory has gone beyond even Ferrari's optional carbon-fiber treatments, finishing the front splitter, rear diffuser, roof, pillars, mirror, fender vents, sills, intakes, taillight surrounds, parts of the hood, the spoiler, and both rear wings in the stuff. Then, if that wasn't eye-catching enough, the entire car gets a more aggressive body kit and very, very yellow paint. It's just too much. You can check out the full set of live images of Mansory's take on the 488 GTB from the floor of the Geneva Motor Show at the top of the page.

Luxury carmakers make way more than just cars

Whether it's as simple as Ferrari offering model cars or as opulent as Bugatti with an $84,000-belt buckle, practically every automaker does more than just sell cars to keep their brands visible. The profits from these ventures might not be enough to keep the lights on, but in such a competitive industry, any extra cash is welcome. For the automakers that get licensing just right, there is a ton of profit to be made. According to a recent story examining the practice by The New York Times, Ferrari makes around $2.6 billion from merchandising each year, and General Motors tops that at $3.5 billion. Beyond just a profit center, merchandising can also protect an automaker's name. Take Hummer for example. The GM division shut down years ago, but it has continued to produce licensed cologne on sale around the world. "Because we still have the active fragrance, we're protecting the brand if we ever decide to bring it back," Gene Reamer, a GM licensing senior manager, told the Times. The whole piece is a fascinating look into this often ignored, but quite lucrative facet of the auto business. Read it for yourself, here. Related Video: News Source: The New York TimesImage Credit: Luca Bruno / AP Photo Design/Style Earnings/Financials Marketing/Advertising Read This Ferrari GM Hummer branding