Ferrari Red Over Tan Leather F1 360 Modena In Great Condition on 2040-cars

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Marchionne wants Maserati to be FCA's new Ferrari

Fiat Chrysler Automobiles is gearing up to spin Ferrari, its most profitable brand, off into another company, and float its stock on the open market. That means it's going to need another profit-driver to generate income for the rest of the group. And according to its chief executive Sergio Marchionne, that mantle will soon be picked up by Maserati. FCA is betting big on Maserati, which has long stood as a niche marque with a limited array of models and low sales numbers. In addition to the recently introduced Ghibli and Quattroporte sedans – now crucially offered with diesels and all-wheel drive – Maserati is preparing to roll out the Levante crossover that promises to do for the Modenese marque what the Cayenne did for Porsche. Due in part to the success of its first crossover, Porsche turned itself from a niche sports car manufacturer into an immensely profitable automaker that was (nearly) capable of buying out the entire Volkswagen Group. Maserati's resurgence is part of a two-pronged assault FCA is plotting against its German rivals. Maserati will be charged with taking on the higher end of the Mercedes, BMW, and Audi ranges (from the E-Class, 5 Series and A6 upwards). Meanwhile, Alfa Romeo will go after the lower end of the luxury spectrum with the new Giulia (aimed at the C-Class, 3 Series and A4) and other models to follow. FCA aims to turn Maserati and Alfa Romeo (along with Jeep) into global brands, broadening the narrow geographical appeal they have held until now. In order to generate enough profit to support the rest of the group as Ferrari has, Maserati will need to find a way to increase its profit margins. Bloomberg reports that Ferraris command a 13-percent profit margin, and while the ten percent that Maseratis list for is still triple that of the FCA average, slow sales are forcing some dealers to offer deep incentives that cut significantly into that margin. Related Video:

Race Recap: 2014 Italian Grand Prix goes heavy on rescue and recovery

In the two weeks it's taken Formula One to move from Belgium to Italy, fleet-footed rumor has outrun the driver transfer market - Fernando Alonso can't issue enough denials of a departure from Ferrari, McLaren isn't sure what it wants to do with its drivers, Lotus has found out why it stinks this year and that the problem can't be fixed this year, and Nico Rosberg is said to have donated a team-ordered six-figure fine to charity to atone for his Belgian waffling. Oh, and Lewis Hamilton regained his pole-grabbing form.
That's how the Mercedes AMG Petronas man found himself at the head of the grid for the Italian Grand Prix, ahead of his teammate Rosberg by a quarter of a second. And because the high-po Monza circuit loves a high-po Mercedes engine, Valtteri Bottas and Felipe Massa lined up in third and fourth for Williams, followed by Kevin Magnussen and Jenson Button in their McLarens. Alonso flattered the Ferrari again, lining up seventh, followed by the Infiniti Red Bull Racing duo of Sebastian Vettel and Daniel Ricciardo, but Sergio Perez in the Sahara Force India would make it seven out of ten for the Mercedes HPP engine program.
When the lights went out to start the race, Hamilton - and a few other top drivers - discovered that the work of recovery wasn't finished.

All four Ferrari hypercars hit Fiorano at once

Some supercar fanatics would give anything for a chance to drive a Ferrari, much less one of its flagship hypercars. But this one lucky devil got to drive all four of 'em. At Fiorano. Of course this isn't just any old lucky devil. He's Dario Benuzzi, who's been Ferrari's chief test driver since 1969. That means he probably knows the company's private Fiorano test track better than anyone, and he has one of the best jobs in the world. But even this had to be a treat for Benuzzi, driving the F40, F50, Enzo, and LaFerrari back to back around the circuit. (All they need now is a 288 GTO to round out the action, like one owner did when he drove down to Italy with his best buddies in a convoy of scarlet hypercars, pictured in the gallery below.) Watch the video above to see it all go down and to hear some of Benuzzi's impressions on the progress of the flagship Ferrari. Related Gallery LaFerrari family portrait News Source: Ferrari via YouTube Ferrari Supercars Videos ferrari laferrari fiorano ferrari f40