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Hot Wheels loses Ferrari diecast contract to Chinese company

If you're anything like this writer, chances are you've got a diecast model or two kicking around the house. And if one of those models replicates a Ferrari, chances are it's made by Hot Wheels. The Mattel brand secured an exclusive contract from the Maranello automaker in the late 1990s, but the latest word from Hemmings has it that Ferrari has ended its partnership with Hot Wheels and awarded it instead to the May Cheong Group. Unless you're an avid diecast collector, you may not have heard of May Cheong, but you may have heard of its brands Maisto and Bburago. Both brands are longtime players in the model car market, but it's the Bburago part of the deal that's particularly interesting. Founded in Italy, Bburago made a name for itself largely due to the scale Ferrari models it made back in the day. But when the Prancing Horse marque awarded the exclusive contract to Mattel, and with increasing competition from the Far East, Bburago collapsed. May Cheong swept in and scooped it up, and now the Italian model brand, along with its onetime rival Maisto, will be producing diecast Ferraris once again. Whether Bburago will use any of its old tooling to resume production of Ferrari scale models or start from scratch with all-new equipment remains to be seen, as does the matter of whether either it or Maisto will be able to produce the same quality of models as Hot Wheels has with some of its higher-end offerings. Like most collectors, this writer's looking forward to finding out. Looks like it's time to buy another display case.

Ferrari F50s duel in world's most improbable tug-of-war

If it wasn't obscene enough to go off-roading in a Rolls-Royce Phantom or rally driving a Ferrari Enzo, the Tax The Rich crew has gotten its hands on a pair of ultra-rare Ferrari F50 models to perform a tug-of-war battle, which we usually see reserved for pickup trucks. Only 349 F50s were ever built, but this video pits two of them against each other by attaching a rope to the front ends, throwing the shifter into reverse and punching the throttle.
As we've come to expect from this video troupe, the action starts off with plenty of gravel-chucking, dirt-road drifting before the two cars finally meet head-to-head. Scroll down to watch the 520-hp V12s screaming in reverse as the tires smoke away.

Ferrari building 350 unique special editions for its 70th anniversary

Ferrari has been in business since 1947, which makes 2017 the automaker's 70th birthday. To celebrate its old age, the company has reportedly decided to create 350 bespoke special editions, each different from the next. According to Autocar, the company made the announcement to 100 owners and collectors in Venice, Italy, last weekend during the Ferrari Cavalcade. The 350 unique models will come from Ferrari's current lineup, and will include 70 each of the California T, 488 GTB, 488 Spider, GTC4 Lusso, and F12 Berlinetta. The Italian automaker chose 70 of the most iconic vehicles from its past to inspire the upcoming special editions, with each of the 350 examples being unique. To get this level of exclusivity, the Tailor-Made division, which handles the company's extra-custom orders, will lend a helping hand in design. The hardest thing for Ferrari, however, won't be putting 350 unique models on the road, but deciding how to pick which owners and collectors get the opportunity to purchase them. According to Ferrari boss Sergio Marchionne, that is "the most difficult part of what I do." Yep, sounds like a tough job, turning away millionaires. Autocar reports that Ferrari will reveal the 350 special-edition models at the Paris Motor Show in October, but that sounds like a difficult task. We're guessing they won't all be present, but that would sure be a sight to see. Related Video: