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Marchionne hints at once-'obscene' idea: a Formula E electric Ferrari

Ferrari is certainly protective of its brand image, even if it means coming off as a Luddite. A year ago, Chairman and ( now) CEO Sergio Marchionne said that an all-electric Ferrari would be " almost an obscene concept," adding, "You'd have to shoot me first." So it's surprising to see him tell Auto, the FIA's magazine, that "we need to be involved" in all-electric racing series Formula E. Earlier the interview, Marchionne talks up Ferrari's need for electrification, at least in terms of incorporating more hybrid technology. "Hybridization is crucial to Ferrari," he says, not necessarily in meeting emissions targets, but for performance. Ferrari will use new technology, electrification included, in future models, with a focus on creating an emotional experience for the driver. Late last year, Marchionne said that the brand would leverage hybrid technology to boost production figures and profits, and that every model would offer some hybrid technology by 2019. When asked about the likelihood of Formula E entry, Marchionne says, "It's difficult to say." He then adds, "We need to be involved in Formula E because electrification via hybridization is going to be part of our future." What that level of involvement would be is also uncertain, but he didn't rule out the possibility of a Ferrari Formula E racer, which would by necessity be all-electric. Of course, Ferrari could find a development role in the race series without entering its own vehicle. Regardless of the type of involvement, Ferrari's reputation could stand to gain from representation in the series, especially if it means it's not appearing to fall behind the likes of McLaren, Jaguar, BMW, and Audi, who have all played a part in Formula E. Either way, it appears that Marchionne is warming up to electrification, and that the idea of an all-electric Ferrari – even if it's confined to a single race series — isn't quite as obscene as it once seemed. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: AutoImage Credit: Getty Green Motorsports Ferrari Electric Hybrid Racing Vehicles Sergio Marchionne Formula E

Ferrari recalling 814 models from 2015 for airbag problem

Recalls from small-volume, high-end automakers like Ferrari are fairly rare, but the Prancing Horse issued a safety campaign to repair 814 vehicles in the United States due to a potential problem with the driver's side airbag module. The issue covers the 2015 editions of the 458 Italia, 458 Spider, 458 Speciale, 458 Speciale A, California T, FF, F12 Berlinetta, and LaFerrari. The affected examples have build dates from Dec. 19, 2014, to April 29, 2015, but this isn't every MY2015 vehicle in the country. According to the announcement by the National Highway Safety Administration (here as a PDF), these Italian supercars might have a "relevant combination of insufficient gluing of the leather on the driver's side airbag cover and the possible rotated installation of the driver's airbag cushion in the airbag module." In the event of a deployment, the safety devices might come out turned from where they are supposed to be. This issue could cause an increased risk of injury in a collision. In the NHTSA documents, Ferrari reports that it believes the chances of these rotated deployments are low. For drivers' safety, dealers will still replace the affected airbag module with a new one. Owners will start having their supercars fixed around July 30. RECALL Subject : Improperly Assembled Drivers Air Bag Report Receipt Date: JUL 07, 2015 NHTSA Campaign Number: 15V433000 Component(s): AIR BAGS Potential Number of Units Affected: 814 All Products Associated with this Recall Vehicle Make Model Model Year(s) FERRARI 458 2015 FERRARI CALIFORNIA T 2015 FERRARI F12 BERLINETTA 2015 FERRARI FF 2015 FERRARI LAFERRARI 2015 Details Manufacturer: Ferrari North America, Inc. SUMMARY: Ferrari North America, Inc. (FNA) is recalling certain model year 2015 Ferrari 458 Italia, 458 Spider, 458 Speciale, 458 Speciale A, California T, FF, F12 Berlinetta, and LaFerrari vehicles manufactured December 19, 2014, to April 29, 2015. The affected vehicles may be equipped with a driver side air bag module that was improperly assembled. This can cause the air bag to deploy in a rotated orientation. CONSEQUENCE: In the event of a crash, the deployment of the driver's air bag in a rotated orientation increases the risk of injury. REMEDY: FNA will notify owners, and dealers will replace the front Driver's Side Air Bag Module, free of charge. The recall is expected to begin on July 30, 2015. Owners may contact Ferrari customer service at 1-866-551-2828. Ferrari's number for this recall is 57.

Ferrari 488 Pista Spider drops its top in the sun at Pebble Beach

Ferrari, as Ferrari does, has been moving fast. In the space of just five months, we were introduced to the new Ferrari 488 Pista at the Geneva Motor Show, had the chance to drive a Pista prototype and then a production version of the $345,300 supercar, and finally we were tantalized by the mere-mortals-can't-have it Pista Piloti Ferrari. Now Ferrari has its latest Special Series variant at Pebble Beach, the Ferrari 488 Pista Spider concept. Ferrari says it is the 50th convertible in company history and has the lowest weight-power ratio yet in a droptop at 1.92 kg/cv (or about 4.22 pounds per horsepower). That equation is helped in no small part by 710 horsepower, driving a car with a dry weight of just 3,036 pounds — it's that slight if you've checked all the boxes for lightweighting options, that is. That's about 200 pounds more than the coupe, but Ferrari says this car still does 0-to-62 in 2.85 seconds and has the same 211 mph top speed. Ferrari says it maintained the aerodynamics of the coupe, and the convertible also shares the coupe's lightweighting from gobs of carbon fiber and simplification. The driver's door handle is a mere strap. This species of Spider can be identified by a central stripe down its back, which, Ferrari says in its announcement, "recalls the movement of the airflow and exalts the lines of the car." The blue stripes over a white body also happen to be traditional racing colors of the United States, another nod to the car's debut site and America's love of convertibles. Assisting the car's at-the-limits driving dynamics is a new lateral control system called the Ferrari Dynamic Enhancer. The Spider has 20-inch diamond-finish alloy wheels with berlinetta rims, though you can opt for one-piece carbon-fiber wheels offering a 20 percent weight reduction. No mention of whether the 488 Pista Spider will enter production, but Ferrari notes the popularity of its droptops in the U.S., so we're going to assume it's happening. And if Lamborghini can do a droptop version of its hardcore Huracan Performante, why shouldn't Ferrari with the Pista? Related Video: Featured Gallery Ferrari 488 Pista Spider at Pebble Beach View 16 Photos Related Gallery Ferrari 488 Pista Spider Image Credit: Ferrari Design/Style Ferrari Convertible Performance Supercars Pebble Beach