89 Ferrari 328 Gts on 2040-cars

Auto blog

Ferrari production to increase under Marchionne

The head of any company has to juggle the relationship between supply and demand. Of course, that applies to automakers too, even ones as high-end as Ferrari. And as with many other decisions, the way Ferrari has addressed supply and demand has come down principally to the principal.
Enzo Ferrari may have only wanted to sell as many vehicles as he needed in order to fund his company's racing department, but with the F40 - the last model made under his watch - Ferrari ended up increasing supply to meet growing demand. However, after Luca di Montezemolo took over in the wake of Enzo's passing, he started constricting supply. He figured Ferrari could sell 400 units of the F50, for example, so he built 399. More recently, Montezemolo undertook a course of action that spread Ferrari into more markets, while simultaneously constricting supply to increase demand and thereby profitability.
It's been a winning formula for Ferrari. Just days ago, the company announced record earnings up by 14.5 percent in the first half of 2014 over the same period last year, which itself had seen a 7.1-percent increase over the year before. Clearly the strategy has worked, but Montezemolo's successor is already eying a different approach.

World Car Awards finalists snub American-branded vehicles — except for Bronco

The list of World Car Awards has been whittled down to 10 finalists, but only one American brand — Ford — appears among the remaining nine carmakers for this yearÂ’s top award. The Bronco is there, and it also is balloted as a finalist in the design category. The other categories are performance car, urban car, electric vehicle and luxury model. Each category has five finalists except World Car, which has 10. One brand conspicuous by its absence in any category: Tesla. The winner in each is scheduled to be crowned March 27 at the New York International Auto Show in Manhattan. This year marks the 20th year of the World Car Awards and the partnership with the New York show. The selection process involves 100-plus automotive journalists from 29 countries who vote, as they review and test-drive the eligible vehicles for the 2024 awards. Their journey is captured virtually on World Car TV. If youÂ’re counting, the brands that appear most on the six finals lists are Mercedes-Benz (four times), BMW (also four), Hyundai (three), and Volvo (three). HereÂ’s the full listing. A video clip showing all of them is here: World Car -BYD Seal / Atto 4 -Ford Bronco -Hyundai Kona / Kona Electric -Hyundai Santa Fe -Kia EV9 -Mazda CX-90 -Subaru Crosstrek -Toyota Prius -Volkswagen ID.7 -Volvo EX30 World Car Design of the Year Ford Bronco Ferrari Purosangue Toyota Prius Volvo EX30 Zeekr X 2024 World Electric Vehicle BMW i5 Kia EV9 Mercedes-Benz EQE SUV Volkswagen ID.7 Volvo EX30 2024 World Luxury Car - BMW 5 Series / i5 - Lexus LM - Mercedes-Benz CLE - Mercedes-Benz E-Class - Mercedes-Benz EQE SUV 2024 World Urban Car  - Abarth 500e - BYD Dolphin - Lexus LBX - Suzuki Fronx - Volvo EX30 2024 World Performance Car - BMW M2 - BMW XM - Ferrari Purosangue - Hyundai Ioniq 5 N - Porsche Cayenne Turbo E-Hybrid

Pininfarina Sergio gets its glass on for production [UPDATE]

UPDATE: We've received confirmation from Ferrari on certain details of the Sergio's production, and have updated the text below accordingly.
It's been nearly a year and a half since Pininfarina unveiled the Sergio at the 2013 Geneva Motor Show, and now Ferrari is putting it into production - albeit with a few modifications.