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Ferrari reports fewer sales, more profit to prove strategy is working

Ferrari's angle of emphasizing exclusivity by limiting deliveries is appearing to bear fruit. The company posted a 7.1-percent increase in revenues to 1.7 billion Euros ($2.2 billion at today's exchange rates) during the first half of 2013. Net profits, meanwhile, saw a jump of 20 percent to 116.2 million Euros ($153.5 million). The Prancing Horse delivered 3,767 cars, which, while an increase of 2.8 percent, represents a rate of growth that's slower than in the first quarter of 2013.
While Ferrari may be actively trying to slow its sales down to below 7,000 in 2013, it's seen increased numbers in the US, Great Britain and Germany, along with double-digit growth in the Middle East and Japan (39 percent and 28 percent, respectively).
The move to limit sales should have a greater impact on the numbers that come in later this year, which we told you about back in May. Ferrari's controversial move has already seen a drop in sales to China, which saw 50 fewer Prancing Horses than this time last year.

Ferrari 458 with $1M wheels still hasn't found a buyer [w/video]

Rule number one of modifying a car: When it comes time to sell, people want to pay for the car, and could care less how much you spent in the aftermarket. This is a lesson that the guys at Latitude Wheels in Miami are currently learning.
The wheel company's "flagship show car," a 2011 Ferrari 458 Italia was put up for sale on eBay weeks ago, as reported by Jalopnik. The price? Just a shade under $1.3 million. For a 458 Italia. That normally starts around $230,000. Yeah.
Latitude justifies the car's price based on a very expensive set of wheels. To be exact, the 21-inch fronts and 22-inch rears are forged Vossen Precision Series wheels. Mounted on Pirelli rubber, Latitude claims the package is worth over $1 million. Add onto that the $20,000 in Novitec Rosso carbon fiber pieces - none of the fun, performance stuff Novitec is known for - and you come to an eBay starting price of $1,290,000.

Tax The Rich returns with reckless driving in a Ferrari 288 GTO

Tax The Rich, the YouTube channel that exists mainly to terrorize ultra-rare, ultra-expensive cars like the Jaguar XJ220, Ferrari Enzo and Rolls-Royce Phantom, has come out with its first video in two months, starring one of the rarest Ferraris of the past 40 years - the 288 GTO.
Now, by Tax The Rich standards, its treatment of the 288 is better than what the Enzo or the Rolls (especially) got in their videos. The most cringe-worthy parts are in the very beginning, before transitioning to actual roads (yes, we know the 288 was originally meant as a Group B rally car, but that makes zipping about on grass and dirt in a very rare Ferrari no less difficult to watch). After that, it's more of the stuff we wish collectors would do with their cars - drive. Seeing and hearing this 288 GTO at full clip is a thing of beauty, and something we wish were a far more regular occurrence.
Take a look below for the latest video from Tax The Rich.