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Ferrari renews partnership with Marlboro [UPDATE]

Formula One and Big Tobacco may have parted ways years ago, but the alliance between Ferrari and Marlboro continues on, apparently as strong as ever. Though neither party has made any official announcement or revealed any details of the arrangement, reports from the motorsport press indicate that the Scuderia and Philip Morris – the tobacco company which owns the Marlboro brand – have signed an extension of their longstanding partnership. Marlboro first arrived in Maranello way back in 1973, ramping up over the years to become its main sponsor by '93. The Italian outfit changed its name to Scuderia Ferrari Marlboro after the tobacco brand parted company with McLaren in '97. After tobacco advertising was ultimately banned in 2006 (at least in Europe), Ferrari was forced to remove the Marlboro branding from its cars, but the name stuck – and so did the logo, in various forms of obscurity and subliminality through 2010. The Marlboro name was dropped from the team's handle in 2011, but that didn't stop the two from renewing their partnership. And now they've reportedly extended again through 2018. Though the deal hardly comes as a surprise (even given the complete lack of discernible public association between the two), we don't doubt that Maurizio Arrivabene – the former Marlboro exec who recently took over the struggling team – had something to do with it. UPDATE: A spokesman for Scuderia Ferrari downplayed the significance of the story, telling Autoblog by correspondence that "the contract is extended through 2018 and details are confidential." UPDATE 2: Philip Morris International responded to our inquiry with the following statement: "Our agreement with Ferrari has been extended beyond 2015, but we are not in a position to provide financial or other details. This partnership provides us with opportunities such as enabling our adult consumers and business partners to experience motor racing through Ferrari factory visits and attending F1 races."

What new F12 has Ferrari got in store for Frankfurt?

Ferrari is widely expected to be preparing a new version of the F12 Berlinetta to unveil at the upcoming Frankfurt Motor Show. Assuming the anticipation doesn't prove futile, the question at this point is what that new variant will look like. At present, we're looking at two possibilities. One prospect would see the Prancing Horse marque present an updated version of the F12 to replace the existing model – much like the 488 GTB is replacing the 458 Italia, the California T replaced the previous California, or (perhaps more poignantly) the 575M supplanted the 550 Maranello. Ferrari has, after all, undertaken a pattern of updating its core models half-way through their eight-year life-cycles. The F12 was introduced in 2012, so a refresh for 2016 would be right on schedule. The other possibility, as Autocar asserts (and as we reported last month), would be to introduce a more potent model to slot in above (and alongside) the current F12. That would follow the pattern established by its predecessor, which yielded the hardcore 599 GTO to slot in above the 599 GTB Fiorano. Those latter three letters would be a more likely choice for the performance-focused F12 than the Speciale name that Autocar proposes and which was already used on the ultimate version of the naturally aspirated 458. Either way, we'll likely be looking at more power and less weight. The F12's 6.3-liter V12 currently produces 730 horsepower, and speculation has placed the new version's output anywhere between 760 and 800 hp. In any event, output will likely be enough to steal bragging rights away from the Lamborghini Aventador SV and its 740 horses. Just what form the revised engine will take remains a big question mark, but don't expect it to go turbo like the aforementioned 488 GTB and California T. Ferrari is anticipated to keep forced induction for its eight-cylinder models, and go with a hybrid boost for the twelves. The enhanced F12, then, could adopt an electrically boosted V12 like the one found in LaFerrari, or it could continue on unassisted for another four years until the model line is replaced entirely. One way or another, we're less than two months until showtime, so we'll find out soon enough.

Ferrari to reveal California-based 149M on February 12

The updated, turbocharged Ferrari California might be the Prancing Horse's worst-kept secret ever. The long-rumored car was spotted testing last summer at the Italian dreammaker's Fiorano test track with the unmistakable whistle of a forced-induction engine, and Ferrari is now teasing the reveal of its "149M Project" on February 12. Because that the original codename for the California was the F149, the new car is almost certainly the refreshed version.
The exact engine under the hood is still a mystery, but it is rumored to be a tuned version of the 3.8-liter, twin-turbocharged V8 found in the Maserati Quattroporte with 523 horsepower and 524 pound-feet of torque, an engine that is already a significant upgrade over the 483 hp and 372 lb-ft in the current California. Other reported upgrades suggest there is the possibility of revised exterior pieces to make the new model look more like the F12 Berlinetta, along with an improved interior featuring a more modern infotainment system. As expected, Ferrari has no plans to drop the California's retracting hardtop for the updated model.
While Ferrari will debut the new car on February 12, the public will probably not get its first chance to check out the brand's entry-level sports car until the Geneva Motor Show in March.